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The Importance of Crisis Planning for 2022

PRSay

Making communication part of 2022 planning and strategy is more critical than ever as the pandemic continues. When planning for 2022, leaders must develop or refresh both business continuity and crisis communication plans. A complete internal and external stakeholder audit, including preferred communication channels.

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Here’s Why In 2022, Brand Narrative Will Be a Company’s Most Powerful Growth Accelerator  

Shift Communications

Organizations across industries and stages are looking at what their 2022 growth targets will be, and the strategies for getting there. For teams looking to leverage their brand to unlock the next level of opportunities in 2022, here is the five-part frame they should apply to their growth planning. Understand internal application.

Brand 97
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Being the Boss of 2022: Bruce Springsteen’s Guide to Communications Trends

PRSay

More than 50 years later, his words ring true as a map to become a better communicator in 2022. Forty years later, the words offer a vision for what to expect in 2022 and how to best adapt for our clients, our profession and our world. “Sooner or later, it all boils down to money”. Last year offered very few glory days.

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ICON 2022 Recap: Exploring What Lies Ahead for Communicators

PRSay

14 presentation, “Boldly into the Unknown: Navigating What Lies Ahead for Communications” at PRSA’s ICON 2022 in Grapevine, Texas, he cited a Gartner survey in which 83 percent of corporate communicators said their influence on the C-suite has increased. During his Nov.

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ICON 2022 Recap: Katty Kay on the Key to Confidence

PRSay

She’s also — as she admitted during her ICON 2022 General Session today at the Gaylord Texan Resort & Convention Center in Grapevine, Texas — a work-in-progress regarding a subject of great interest to her: helping women turn thoughts into action and master a more confident mindset. It doesn’t work to try and be like, women.

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Corporate affairs shifts from reputation management to strategic growth driver

Wadds Inc.

This includes challenges such as international conflicts, trade tensions and political instability. Organisations are less inclined to speak out externally because of political and societal polarisation and prioritise internal, employee concerns. Geopolitics, regulatory uncertainty and reputational risks are top concerns.

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2022 Brands in Motion: Global Ethics Insights – Rebecca Wilson

Ethical Voices

Joining me on this week’s episode is Rebecca Wilson , the Executive Vice President International for WE Communications International. Key findings from the 2022 Brands In Motion Study. Let’s talk about the 2022 Brands in Motion report. How many companies are delivering on their value-led commitments.

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