2023 PR Opportunities For Ad Tech Brands
ImPRessions - Crenshaw Communications
DECEMBER 16, 2022
Despite economic headwinds, the global advertising industry has been robust and seems poised for more growth. Post-Covid, brands are spending on connected TV (CTV) ad platforms and the industry is abuzz about retail media. In fact, per this report , 98% of brand advertisers believe CTV will exceed mobile ad budgets.
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