2023 Community Privacy 
Sword and the Script
SEPTEMBER 10, 2024
You communicate – and communication requires a feedback loop – with them honestly and do it consistently over time. This is one for 2023. Two areas to watch for ethics and regulations are a) privacy and b) generative artificial intelligence. Takes care of its suppliers, business partners and communities.”
ImPRessions - Crenshaw Communications
JUNE 20, 2023
Here are four ad industry and adtech trends to watch during Cannes Lions 2023. However, according to reporting from Forrester, #ads are “just the tip of the iceberg” when it comes to creator marketing in 2023. Cannes Lions 2023 will witness a discussion about corporate activism and how it influences brand perception.
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5W PR
FEBRUARY 5, 2025
According to HubSpot’s 2023 Marketing Report, companies that maintain active blogs receive 67% more leads than those without blogs. This first-party data becomes increasingly valuable as privacy regulations tighten and third-party cookies phase out. This audio format creates unique opportunities for deeper audience connections.
5W PR
FEBRUARY 22, 2025
PR professionals work to translate complex technical concepts into accessible information while addressing legitimate public concerns about privacy, security, and ethical implications. Making Complex Defense Technologies Accessible to the Public PR professionals face unique challenges when communicating about defense technologies.
Sword and the Script
AUGUST 1, 2023
This means my last summary of PR tech news was in early June – and in the eight weeks since, there’s been a number of annucments from the solution provider community. The PR software community has taken note and they are responding. I wrote a product briefing on the Notified PR platform in 2020 – and an update in March of 2023.
Sword and the Script
OCTOBER 3, 2023
Meltwater gamifies customer community. Meltwater added a rewards program to its online customer community. Members will be able to earn status by actively contributing to the community and then receive branded gifts. Prezly published a list of the “15 most kick-ass PR blogs in 2023.” Kick-ass” PR blogs.
ImPRessions - Crenshaw Communications
MAY 11, 2022
Between cookies going away; the sector’s identity crisis; new privacy regulations; the rise of connected TV (CTV) and more, there’s plenty to discuss and lots of predictions to be made. Put this one on your calendar for 2023! AdExchanger Programmatic I/O. Check it out!
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