Sword and the Script

DECEMBER 22, 2020

PwC doesn’t see this market recovering to last year’s size until some time after 2024.”. is $100,000 in 2020; it’s higher for in-house PR and corporate communication roles at $145,500 and lower for PR agencies at $90,000. Source: US B2B Tradeshows ). Shifting the live event budget. The media PR salary: $100,000.

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Survey Marketing B2B Study 183

Buzzstream

APRIL 16, 2025

We dive into their in-house vs agency approach, link velocity benchmarks, international strategy, and how theyre preparing for an AI-driven search future. Were you working with agencies in the past? Then, as we moved into digital PR, we really needed the muscle from agencies, and we built that upplenty. Vince: yeah.

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Prohibition

SEPTEMBER 19, 2024

Multimedia and Backlinks Including multimedia like images, videos, or infographics in your press release can boost SEO. For more interesting blogs check out: Top influencer campaigns for 2024 so far From press releases to pitches: how AI is transforming PR The impact of working with the wrong influencers in marketing campaigns

SEO 62

SEO Engineering B2C Writing 62

Buzzstream

FEBRUARY 1, 2024

With Google’s new email requirements to reduce spam starting Feb 2024, cold outreach may take a critical blow if you aren’t personalizing. Each is based on my years of experience with agencies like Siege Media and The Grit Group. The post covers [topic] and with [specific example] and has an infographic for sharing.

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Pitching Infographics Survey Resources 87

Buzzstream

MARCH 13, 2024

As Google continues to tighten the noose on borderline link building tactics with March 2024 Helpful Content updates , building backlinks is more important than ever. For example, a survey piece, a data study, or a story with heavy visual elements like an infographic or map could all be considered hero content.

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Digital PR Construction Case Study SEO 71

Buzzstream

MARCH 5, 2025

When I started (re-started) the BuzzStream newsletter in February 2024, it was just to get some extra eyeballs on the content I was producing. Since I have amassed a bucket of tips, secrets, and tricks over my ~ seven years of agency work in digital PR and link building, I thought Id start sharing them in the newsletter. It is insane.

Digital PR 62

Digital PR Pitching Study Google 62

Buzzstream

JUNE 5, 2024

Data-Led Digital PR This section overlaps with some previous sections in terms of content type and presentation, but since data-led campaigns are one of the best ways, if not the best way, to win in digital PR in 2024, I think it deserves its own focus. They have been around for a long time and have garnered a lot of authority in that time.

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Digital PR Examples Strategy Survey 62

Buzzstream

JUNE 14, 2024

As digital PR continues to grow and refine worldwide, with new agencies and sites adopting the strategy daily, we thought it was worth exploring how brands use digital PR to support their SEO goals. After the 2024 Google leak, even more potential connections between ranking and links have come to light.

SEO 62

SEO Digital PR Pitching Google 62

Buzzstream

FEBRUARY 9, 2024

We recommend using someone on the PR team, whether internal or with an external agency. Examples of assets include data, infographics, and videos, among others. Scan through other event press releases they have covered to ensure your press release includes all of the common elements or themes you see.

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Examples Product Launch Data Report 62

Buzzstream

JULY 16, 2024

“Top Cities for Hiking,” “Best States to Start a Business In,” “Most Exciting Summer 2024 Road Trips,” and “Worst Places to Own Income Property.” Environmental Protection Agency, Yelp and more. These types of posts have many names. I’ll walk you through exactly how in step 3.

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Study Pitching How To Local 62

Buzzstream

DECEMBER 20, 2023

This feature is handy for larger marketing teams or agencies with multiple members doing outreach simultaneously. Or you can create a fresh, shareable piece of content, such as an infographic or survey campaign , and pitch it for links. The post The Best 15+ Link Building Tools for 2024 (Free and Paid) appeared first on BuzzStream.

Tools 71

Tools SEO Analysis Google 71

Buzzstream

DECEMBER 20, 2023

This feature is handy for larger marketing teams or agencies with multiple members doing outreach simultaneously. Or you can create a fresh, shareable piece of content, such as an infographic or survey campaign , and pitch it for links. The post The Best 15+ Link Building Tools for 2024 (Free and Paid) appeared first on BuzzStream.

Tools 62

Tools SEO Analysis Google 62

Buzzstream

DECEMBER 20, 2023

This feature is handy for larger marketing teams or agencies with multiple members doing outreach simultaneously. Or you can create a fresh, shareable piece of content, such as an infographic or survey campaign , and pitch it for links. The post The Best 15+ Link Building Tools for 2024 (Free and Paid) appeared first on BuzzStream.

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Tools SEO Analysis Google 62

Buzzstream

JANUARY 29, 2025

So you made this transition eventually into your own link building agency, your own digital PR agency. I, as some people have worked, I know a handful of other agency heads. He was like, can you tell me how I can start my own digital PR agency? So you’re seeing it through a different lens. at Links on Tap.

Pitching 62

Pitching Energy Journalism Newspapers 62

Buzzstream

FEBRUARY 12, 2025

Chris is the co-founder of UK-based digital PR link building agency, Linkifi. Be being offered from a traditional PR agency compared to that of an SEO based digital PR agency, if that makes sense. And as we’ve seen, fast forward to 2024, helpful content updates, a few link spam updates. Vince: Yeah. Chris: Yeah.

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Digital PR Measurement SEO Google 62

Buzzstream

DECEMBER 11, 2024

infographics, data studies) can be repurposed. Agencies Should Offer Distribution as a Service Agencies can sometimes get caught up in the service offerings and pigeon hole themselves by only focusing on deliverables but miss out on selling distribution as a core offering. It’s not just one and done.

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Reddit How To LinkedIn Digital PR 77