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Top E-Commerce Trends Shaping Online Shopping in 2024

Ronn Torossian

E-commerce, the dynamic realm that it is, continues to evolve and adapt to emerging technologies and shifting consumer predilections. Charting through 2024, several main trends are altering how people approach online shopping.

Trends 195
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3 Trends for Comms Pros to Watch 1 Month Into 2024

PRSay

Communications trends that emerged in 2023 promise to gain further momentum as 2024 continues. Last year also saw advances in measurement technologies that allow PR pros to tangibly prove their business impact. Proving PR’s value in a business’s bottom line has never been more critical, considering company budgets remain tight in 2024.

Trends 187
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2024 state of B2C customer acquisition: Most successful strategies and key challenges

Agility PR Solutions

The retail marketing landscape has changed dramatically since the pandemic—as comms pros followed consumers into a digitally dominated shopping world, the value of data-driven insights became invaluable.

B2C 181
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Insights from CES 2024 – The World’s Best Automotive Technology Show

Bianchi Biz Blog

Advanced vehicle technology captivated much of the attention at the recent CES 2024 (formerly known as the Consumer Electronics Show) in Las Vegas as the event enjoyed a major resurgence with more than 135,000 attendees, more than 4,300 exhibitors and more than 2.5 million square feet of exhibit space. Don’t believe us?

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Hot entertainment, media, and technology trends to watch in 2024

Agility PR Solutions

As 2024 kicks into gear, we at Horowitz are concentrating on the shifts in entertainment, media, and technology that will most certainly impact consumer attitudes and behaviors in the next 12 months.

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The future of app marketing PR: Trends shaping user engagement in 2024

Agility PR Solutions

In an era dominated by mobile technology, effective app marketing is more critical than ever. As we head into 2025, understanding the latest PR trends in app marketing is essential for brands looking to capture consumer attention and foster loyalty.

Trends 109
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Will humans have to re-write AI’s draft of history? 42 marketing and communications predictions for 2024

Sword and the Script

In addition, this same disruption – led by the 2024 election, the speed of misinformation and continued economic uncertainty – will require a strong measure of GRIT. PR still builds trust “Authentic customer testimonials, peer and employee reviews will increase in importance in 2024.

Writing 189