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The 2024 Olympics in Paris has begun, and with it comes a golden opportunity for businesses to align their stories with one of the most-watched global events. Whether you’re a small business owner, a marketer, or a PR professional, the excitement and visibility of the Olympics can be a powerful tool for gaining media attention.
In 2024, it appears that late-day engagement is where the action is. The Content Strategist is your go-to resource for developing your next contentmarketing strategy. appeared first on Contently. Subscribe today to get the latest insights delivered directly to your inbox!
The list below is broken into four sections: Marketing statistics from 2020. Contentmarketing statistics from 2020. Event dropped from a roughly $16 billion market in 2019 to about $6 billion in 2020, according to a study reviewed by Marketing Charts. Source: ContentMarketing is the New Conference ).
Content related to mortgages, insurance, and financial planning has a way of becoming predictable over time—unless you get a little creative. In this roundup, we’re diving into the top five financial contentmarketing case studies that have successfully transformed even the most complex topics into unexpectedly captivating content.
Now is the time to plan for 2024. The world has changed – pandemics, global conflict, environmental sentiment change and advances in technology means that 2024 is going to be unlike any year you’ve seen before, so you need to plan accordingly. Create Engaging Content: Content is the vehicle that carries your brand message.
But finance content doesn’t have to be far from the excitement—after all, it takes budgeting know-how to afford those pricey shoes. Believe it or not, financial content for a bank can be fertile ground for creativity. Branded contentmarketing for financial institutions doesn’t always have to mean posting a boring blog.
Contentmarketing agency Siege Media built the tool based on the insights of years of blogger outreach from the agency, and it is indeed extremely accurate. And, if you are concerned about Google’s Generative Search taking over your content, create something that Generative Search cannot replicate: visual content.
I joined BuzzStream as Director of ContentMarketing in November of 2023. But before that, I worked for over ten years with three contentmarketing agencies and one in-house role. Grammarly – Editing Content Grammarly’s tool offers grammar checking and style suggestions to enhance your writing.
Contentmarketing agency Siege Media built the tool based on the insights of years of blogger outreach from the agency, and it is indeed extremely accurate. And, if you are concerned about Google’s Generative Search taking over your content, create something that Generative Search cannot replicate: visual content.
When I started (re-started) the BuzzStream newsletter in February 2024, it was just to get some extra eyeballs on the content I was producing. Behold, Visual Capitalists Content Library: They offer a service where you can purchase a unique data visualization and use it on your site. Next, lets address this to the right person.
Let’s look at how Hubspot does this with their Marketing Statistics post. They’ve compiled their statistics into a post with research, breaking it down into categories like contentmarketing statistics and social media, as well as subcategories like blogging or content strategy. Results: The resulting coverage is massive.
Pricing: Pay per email – See pricing page Generating Linkable Content Ideas One aspect of link building is creating and pitching content for links. Or you can create a fresh, shareable piece of content, such as an infographic or survey campaign , and pitch it for links.
Pricing: Pay per email – See pricing page Generating Linkable Content Ideas One aspect of link building is creating and pitching content for links. Or you can create a fresh, shareable piece of content, such as an infographic or survey campaign , and pitch it for links.
Pricing: Pay per email – See pricing page Generating Linkable Content Ideas One aspect of link building is creating and pitching content for links. Or you can create a fresh, shareable piece of content, such as an infographic or survey campaign , and pitch it for links.
These insights form the foundation for our infographic – a must-see for any PR pro! Print media (magazine) consumption rose in 2023 , and this trend should continue in 2024, according to a study by Pew Research Center (via MediaPost). 7 Reasons Traditional Media is Still Relevant in PR 1.
Spotify’s Wrapped feature, which delivers a personalized breakdown of users’ listening trends from the year, still holds the top spot when it comes to most engaging year-in-review content — so much so that many of us, jokingly or not, are already anticipating what our 2024 Wrapped is going to look like in the middle of the summer.
Our guide to repurposing content can help you squeeze more juice out of the content you’ve already invested in, but with far less effort than it takes to whip up something fresh. The stats from a recent white paper you published find new life as a shareable infographic. If so, give it a quick edit to reframe the content.
Digital PR and Content Have Synergy Content developed for digital PR campaigns (e.g., infographics, data studies) can be repurposed. And it was a labor of love because the book didn’t go live until 2024. And it’s been it’s been a joy to see how the market responded to it. We press publish on it.
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