Bianchi Biz Blog

AUGUST 17, 2023

With CES returning to full, in-person form in 2023 after emerging from its pandemic-impacted virtual and hybrid format, the show is on solid footing to dominate the news once again in 2024. It’s exciting to think about being featured on a tech segment on CNN or landing feature coverage in The Wall Street Journal , Wired or Automotive News.

Automotive 76

Automotive Mobile Technology Resources 76

PRSay

NOVEMBER 20, 2024

This year alone, 127 newspapers closed in the United States, an average of nearly two per week, according to Northwestern University’s Medill State of Local News Report 2024. Despite the demand for local news, news deserts “are counties with no newspaper, no digital-only news site, no ethic media, and no public radio,” Franklin said.

Local 77

Local Newspapers Journalism Radio 77

Sword and the Script

JANUARY 2, 2024

This AI is ‘Taylor’ Made for Media Relations; PRophet Adds Generative AI to PR Software Former PR agency leader is a building software product focused on improving PR pitches with two different types of artificial intelligence. I wish you a safe, healthy and prosperous year in 2024. Need an extra pair of hands in 2024?

Blogging 112

Blogging Software B2B Survey 112

Bianchi Biz Blog

AUGUST 7, 2023

I’m the Chief Editor of Commercial Carrier Journal (CCJ). How long have you been in journalism and how did you get started? My route to journalism was unconventional. CCJ has been the preeminent publication for trucking fleet managers and executives for more than 112 years. Metro weekly newspaper that no longer exists.

Journalism 78

Journalism Meeting Newspapers Automotive 78

PRSay

AUGUST 28, 2024

15 keynote speech at PRSA’s ICON 2024 in Anaheim, Calif. I saw, right away, that I could bring that background to my work in journalism.” “I loved the study of people and why people are the way they are,” he said during a video interview with PRSA’s Publications Director John Elsasser ahead of Benitez’s Oct.

Video 103

Video Transportation Interviews Journalism 103

Bianchi Biz Blog

DECEMBER 14, 2023

CES 2023 Public Relations Facts Auto Tech & Mobility Suppliers Should Know 3. The Top 9 Reasons to Participate in CES 2024: Accelerating Success for Automotive Suppliers and Mobility Technology Start-ups 4. Automotive & Tech Suppliers Abound at CES 2023 2. Strategic Insights for Auto Suppliers to Rock PR at CES2024 5.

Automotive 102

Automotive Blogging Mobile YouTube 102

Bianchi Biz Blog

APRIL 15, 2024

How long have you been in journalism and how did you get started? I’ve been in trade journalism for about 3 months. Anyone can send who, what, where, when, why, but it takes more than that to actually make someone connect and care about what they’re reading.

Meeting 102

Meeting Media Journalism Interviews 102

PRSay

APRIL 2, 2024

So does The Wall Street Journal , covering the most complicated machinations of business. Copyright © 2024 Ann Wylie. I know you can do it, regardless of your topic. How do I know? The New York Times does it every day, covering topics ranging from rocket science to brain surgery. And so does the BBC, covering the world’s news.

Journalism 173

Journalism Writing Measurement Course 173

Sword and the Script

DECEMBER 19, 2023

To win over journalists, PR needs to understand their audience A survey of 3,000+ journalists found 75% say the top action any PR person can take is to understand a reporter’s target audience and what they find relevant; journalism statistics show reporters worry about accuracy, credibility and keeping pace amid more work and fewer resources.

B2B 104

B2B Survey Pitching Software 104

Burrelles Fresh Ideas

APRIL 2, 2024

7 Reasons Traditional Media is Still Relevant in PR 1. Print media (magazine) consumption rose in 2023 , and this trend should continue in 2024, according to a study by Pew Research Center (via MediaPost). These insights form the foundation for our infographic – a must-see for any PR pro! first appeared on Burrelles.

Media 103

Media Radio Print Newspapers 103

Stern + Associates

JANUARY 29, 2024

Every time one would think media outlets can’t cut more staff they find a new bottom: 2023 saw massive layoffs which have continued into 2024. Ad spending – the historic lifeblood of mainstream media – has plummeted as people spend more time on social media platforms where advertisers can reach them directly.

Strategy 114

Strategy Publicity Media Video 114

Bianchi Biz Blog

NOVEMBER 6, 2023

Since I graduated in December 2021, I’ve been an associate editor within the engineering field, first for Microwave Journal and since January at EE World Online and all the sites it handles. How long have you been in journalism and how did you get started? Can you tell us what types of stories, trends, or issues are on your radar now?

Meeting 92

Meeting Engineering Journalism Media 92

Bianchi Biz Blog

JUNE 5, 2023

Having worked in both journalism and PR, I have a very sensitive b.s. How long have you been in journalism and how did you get started? I spent 20 years in media relations at General Motors between two journalism careers.

Meeting 74

Meeting Automotive Media Transportation 74

Bianchi Biz Blog

JULY 15, 2024

How long have you been in journalism and how did you get started? What elements or characteristics do you look for in a story? First, whether it’s important to our readers. Barring that, hopefully it’s at least an interesting thing for people to read and learn about. Almost 20 years. Please don’t pitch something and then go M.I.A.

Meeting 97

Meeting Media Interviews Pitching 97

Bianchi Biz Blog

MAY 20, 2024

In 2024, I expect to focus on the technical details of EV powertrains, ADAS and automated driving technologies – including sensors and silicon – as these are the building blocks for our future cars, and companies are absolutely working on them today. How long have you been in journalism and how did you get started?

Automotive 90

Automotive Engineering Meeting Media 90

Sword and the Script

SEPTEMBER 28, 2022

B2B marketing should take a little slice of the display ad budget and invest in media relations, genuine content marketing (not marketing content) and paid distribution of related assets from both . billion by 2024.”. that’s written like journalism. billion in 2022 and grow to $4.56 When done right –.

B2B 88

B2B Marketing LinkedIn Content Marketing 88

Bianchi Biz Blog

FEBRUARY 12, 2024

How long have you been in journalism and how did you get started? A summer internship at Forbes in 2016 introduced me to actual, fact-based journalism. I also try to highlight innovations that feel like small glimpses into the future. I was an editor for my high school’s paper, helming the Onion -inspired satire section.

Meeting 86

Meeting Report Transportation Automotive 86

Bianchi Biz Blog

MAY 6, 2024

How long have you been in journalism and how did you get started? I look for stories that have a solid educational edge to them. How does this topic serve FleetOwner ’s readers’ operations? But also, what would a user on our website be curious to learn about? I joined my university’s newspaper as a reporter in 2018.

Meeting 88

Meeting Media Pitching Newspapers 88

Bianchi Biz Blog

OCTOBER 9, 2023

How long have you been in journalism and how did you get started? I decided to pursue a career in journalism toward the end of my freshman year at Miami University in Oxford, Ohio. That responsibility is always top of mind when I evaluate the news value of potential stories.

Transportation 99

Transportation Meeting Newspapers Media 99

Bianchi Biz Blog

AUGUST 21, 2023

How long have you been in journalism and how did you get started? I have been in journalism or PR for 25 years — I went to Boston University for journalism and upon graduation, I worked as a business reporter for a local daily newspaper on the outside of Cleveland. We also want them to be interesting and easy to read.

Meeting 72

Meeting Automotive Engineering Journalism 72

5W PR

SEPTEMBER 27, 2019

Another area that they tend to focus on is media relations. Corporate public relations specialists often spend a great deal of time cultivating and nurturing relationships with journalists and others who can have a tremendous influence on public perception of the company and its products.

Publicity 114

Publicity Nonprofit Public Affairs Government 114

Maxim Behar

AUGUST 11, 2024

He is a globally recognised expert in media relations, social media, corporate affairs, and crisis management. He is an author, public speaker, lecturer, active diplomat, President, Fellow of the Public Relations and Communications Association, and more. How have these accolades contributed to your professional journey?

Leadership 64

Leadership Industry Crisis Management Groups 64

Bianchi Biz Blog

JULY 10, 2023

No offense to those in that arena, but I think we have an overabundance of journalism aimed at investors or B2B audiences; I don’t think we have enough for the people who aren’t ready for all the changes coming their way soon, like EV charging or subscription features.

Meeting 83

Meeting Report Automotive Media 83

Burrelles Fresh Ideas

NOVEMBER 7, 2023

Studying for a public relations or mass communications degree is the most traditional route into the industry today, but it’s not the only route. I know PR professionals with degrees in journalism, mass media, English, business communication, marketing, sports and more.

Agency 89

Agency Energy Crisis Management Industry 89

Bianchi Biz Blog

AUGUST 31, 2023

You might also be interested in: Meet the Media: Mary Gannon, Editor-in-Chief of Fluid Power World & Senior Editor at Design World 5 CES 2024 Mistakes Mobility Tech & Automotive Suppliers Need to Avoid Meet the Media: Jason Cannon, Chief Editor of Commercial Carrier Journal The post Top Trucking & Off-Highway Podcasts of 2023 for Suppliers (..)

Transportation 87

Transportation Automotive Mobile Interviews 87

Bianchi Biz Blog

OCTOBER 7, 2024

We won the Ken Purdy Award for Excellence in Multi-media journalism from the International Motor Press Association in 2024. Our podcast is called WardsAuto , and is found on our website, as well as all the major podcast platforms. We are about to record our 60 th podcast. Can you tell us a little about your podcast?

Meeting 53

Meeting Automotive Radio Interviews 53

Sword and the Script

NOVEMBER 7, 2023

I took a close look at PRophet back in March of this year and wrote up a briefing – have a look if it sounds interesting: This AI is ‘Taylor’ made for media relations; prophet adds generative AI to PR software. Both products are organized under a “Comms Tech Unit,” which is led by PRophet founder Aaron Kwittken.

Employee 133

Employee Software Survey Tools 133