Garrett Public Relations

DECEMBER 7, 2023

As another year draws to a close and brands look ahead to 2024, what marketing and public relations advice can help guide us as we make plans? 49% of marketers say they feel “more optimistic” about the U.S. economy, up from 30.1% 49% of marketers say they feel “more optimistic” about the U.S. economy, up from 30.1%

Marketing 214

Marketing Brand Branding Publicity 214

PRSay

DECEMBER 9, 2024

Dolly Maiah, senior manager of impact communications at the National Geographic Society, spoke with PRsay before she and her colleagues presented a session on the Science for Impact: How to Craft PR Campaigns Using Scientific Research, at PRSSA ICON 2024 in Anaheim, Calif., in October.

Communications 78

Communications Nonprofit Storytelling Education 78

PRSay

OCTOBER 16, 2024

In her dynamic General Session today at ICON 2024 in Anaheim, Calif. ” [ Jim Cowsert/ Grapevine Photo ] The post ICON 2024 Recap: Crystal Washington on Navigating a Future of Unprecedented Change first appeared on PRsay. Washington told attendees to embrace change and stay adaptable rather than feeling overwhelmed by it.

Technology 107

Technology Trends Banking Newspapers 107

PRSay

OCTOBER 17, 2024

17, broadcast from PRSA’s ICON 2024 in Anaheim, Calif. There’s a really important lesson to be had here in leadership, which is, ‘You’re not gonna get it sometimes, and that’s OK.’ Jim Cowsert/Grapevine Photo ] The post S&T Live From ICON 2024 Recap: Taco Bell’s Matt Prince Talks Humor, Values in PR first appeared on PRsay.

Energy 73

Energy Consumer Social Media Leadership 73

Sword and the Script

JANUARY 21, 2025

pic.twitter.com/ImQtmiYRXn Frank Strong (@Frank_Strong) August 2, 2024 The survey did not provide a sample quantity. There are also, generally speaking, traditional gaps in a communicators skill set, such as math, which hurts our credibility with executive leadership. Source: PRSA/SmartBrief survey 7/31/24. N value was not provided.

Google 156

Google Course Survey YouTube 156

PRSay

OCTOBER 15, 2024

15, she was the guest for Strategies & Tactics Live , PRSA’s monthly series on LinkedIn, broadcast this time from PRSA’s ICON 2024 conference in Anaheim, Calif. S&T Live will continue at ICON 2024 with the following guests: Oct. Ahead of her Oct. Watch a replay of the session here. Sign up here.]

Company 67

Company Employee Internal International 67

Sword and the Script

DECEMBER 26, 2023

In addition, this same disruption – led by the 2024 election, the speed of misinformation and continued economic uncertainty – will require a strong measure of GRIT. PR still builds trust “Authentic customer testimonials, peer and employee reviews will increase in importance in 2024.

Writing 211

Writing Communications Marketing B2B 211

PRSay

FEBRUARY 2, 2024

Communications trends that emerged in 2023 promise to gain further momentum as 2024 continues. Proving PR’s value in a business’s bottom line has never been more critical, considering company budgets remain tight in 2024. Here are a few predictions that PR pros should take note of as we enter February.

Trends 186

Trends Video B2C Measurement 186

Agility PR Solutions

APRIL 2, 2024

Despite intermittent progress, challenges for women for ascending to leadership positions in business continue to manifest.

Leadership 105

Leadership SMB Small Business Trends 105

PRSay

OCTOBER 30, 2024

Here, Dye-Anderson, a speaker at PRSSA’s ICON 2024 in Anaheim, Calif., You need to] get buy-in from your internal stakeholders — whether executive leadership, legal, compliance — from the very beginning. 14, shares practical insights on building long-lasting partnerships and managing influencer strategies.

Trends 60

Trends Print Social Media Reputation 60

PRSay

NOVEMBER 8, 2024

15, she presented a student workshop titled “Marketing Yourself as a Content Creator” during PRSSA’s ICON 2024 in Anaheim, Calif. This is 2024, and everybody is offended. Before her session, she talked with PRsay about being a content creator and working with brands as an influencer.

Marketing 67

Marketing Instagram Internal International 67

PRSay

JUNE 14, 2024

By visibly supporting the Black community, companies can: Demonstrate leadership. Understanding the intersection of Juneteenth and politics As we approach the 2024 election, brands should be mindful of the heightened political sensitivities and the potential impact on DEI efforts. Brands play a pivotal role in this effort.

Community 144

Community Employee Groups System 144

Sword and the Script

MARCH 26, 2024

Thought leadership benefits B2B marketing in so many ways – awareness, consideration and even customer retention – but it can have adverse effects when it’s under-resourced and turns out to be light on substance The social media platform LinkedIn and the PR firm Edelman routinely team up to conduct surveys.

Leadership 161

Leadership B2B Study Survey 161

Stern + Associates

NOVEMBER 13, 2023

As we head into 2024, communications professionals are taking stock of what’s changed and what they’ve learned in the past year. In 2024, we expect the in-person conference landscape to continue to rebound with many thought leadership “pillar” events retaking their position as the places for ideas to be shared and the future to be explored.

Trends 139

Trends Communications Conference Leadership 139

Stern + Associates

MARCH 27, 2024

TIME Magazine named 2024 “not just an election year. and Mexico to South Korea and India – make important leadership choices in 2024, what role do business leaders play in potentially redefining economies and cultures? It’s perhaps the election year.” As countries around the world – from the U.S.

Strategy 133

Strategy Leadership Groups Employee 133

PRSay

NOVEMBER 15, 2024

Before his keynote address at PRSA’s ICON 2024 on Oct. Jim Cowsert/Grapevine Photo ] The post ICON 2024 Q&A: ABC’s Gio Benitez on What He Needs From PR Professionals first appeared on PRsay. 15 in Anaheim, Calif., Morning TV news shows blend hard news, entertainment and lifestyle content.

Television 67

Television Transportation Trends Pitching 67

PRSay

SEPTEMBER 11, 2024

11, 2024, by Natasha Moustache/Getty Images ] The post ICON 2024 Preview: Melissa Etheridge on Storytelling, Authenticity and Connecting With Audiences first appeared on PRsay. The gospel and blues that came before is the solid bedrock that it was built on. Amy Jacques is the managing editor of Strategies & Tactics.

Storytelling 156

Storytelling Writing Community Social Media 156

PRSay

OCTOBER 21, 2024

For the closing General Session of ICON 2024 in Anaheim, Calif., So, I’m glad we were able to have this conversation.” [ Jim Cowsert/Grapevine Photo ] The post ICON 2024 Recap: A Panel on ‘Strengthening Trust in a World of Disinformation’ first appeared on PRsay.

Crisis Management 60

Crisis Management Crisis Crisis Communications Storytelling 60

Agility PR Solutions

OCTOBER 19, 2023

Tanner examines the current state of the workplace, aiming to equip leaders […] The post A look at leadership and culture shifts to expect in 2024: Challenges and opportunities for empathy, flexibility, skill-building and resilience appeared first on Agility PR Solutions.

Leadership 114

Leadership Company Trends Publicity 114

PRSay

SEPTEMBER 5, 2024

Attending ICON 2024 can be a game-changer for PR, communications and marketing professionals at all career levels. With this guide, you’ll not only maximize your experience at PRSA ICON 2024, but also set the stage for long-term success in your career. Find the full ICON agenda here. Before the conference, identify your objectives.

Conference 149

Conference Public Affairs Resources Community 149

Agility PR Solutions

MARCH 11, 2024

Leadership has been a challenge in the post-pandemic era—oft-reported components of today’s workplace dynamic have resulted in a perplexing manager/employee conundrum, generated by the heightened expectations of a brash new generation entering business life, plus the remnants of Covid-fueled remote, hybrid and otherwise flexible work patterns that (..)

Leadership 110

Leadership Employee Report Trends 110

PRSay

NOVEMBER 13, 2024

In this video clip, Brown talks about brand authenticity and reaching a global audience at Disneyland: Here, Brown shares her advice for the next generation of PR pros and communicators: [ Jim Cowsert/Grapevine Photo ] The post ICON 2024 Q&A: Navigating Brand Identity With Suzi Brown of Disneyland first appeared on PRsay.

Brand 67

Brand Branding Internal International 67

ImPRessions - Crenshaw Communications

OCTOBER 31, 2023

billion by 2024. PR pros must consider voice search in their long-term plans to ensure continued relevance or organizations and their leadership as they work to establish them as industry experts. Voice search is reshaping how people seek information because of its ease of use and flexibility. According to Demand Sage, there are 4.2

SEO 339

SEO Reputation Local Consumer 339

ImPRessions - Crenshaw Communications

MAY 1, 2024

Only 20 percent of the 600 leaders surveyed said they plan to cut back on DEI in 2024. Forty percent view understanding and promoting diversity and inclusion as among the most important leadership attributes for those in their position. Most strikingly, 44 percent say they plan to increase existing DEI initiatives or create new ones.

Corporate 203

Corporate Leadership Study Survey 203

5W PR

MARCH 19, 2024

South by Southwest (SXSW) 2024 recently concluded, leaving attendees from 5WPR with a wealth of insights into the evolving landscape of technology, marketing, and leadership. Leadership in a Hybrid Work Environment: As companies continue to adapt to a hybrid and increasingly diverse work world, leadership remains a central focus.

Leadership 78

Leadership Conference Marketing Community 78

Wadds Inc.

MARCH 1, 2025

Political change driving communications leadership shifts Political change, risk and innovation are driving significant evolution in the CCO role. The UK's 2024 election, which ended a 15-year sequence of Conservative-dominated governments, appears to have contributed to the UK's particularly high turnover rate. years on average.

Leadership 72

Leadership Public Affairs Corporate Study 72

Stern + Associates

FEBRUARY 13, 2024

Watch: International Women’s Day 2024 Playlist What’s the number one piece of advice you would share with today’s C-suite leaders on the importance of inclusion in their organizations? The post International Women’s Day 2024: How Inspiring Inclusion Leads to Innovation and Growth appeared first on Stern Strategy Group.

Internal 133

Internal International Groups Employee 133

Sword and the Script

JANUARY 28, 2025

Indeed, Googles share of traffic, which it has dominated forever, dropped for the first time in the last quarter of 2024. Google CEO Sundar Pichai expressed concerns over this with his leadership team, according to reporting. Of course, generative AI is the cause. At least not like we once did.

SEO 110

SEO Publicity Engineering Google 110

Agility PR Solutions

MAY 2, 2024

G2 recently announced their Spring 2024 Reports update—and we are thrilled! While Agility prides itself on its products […] The post Agility PR Solutions Earns 36 Badges from Reviews Platform G2, Affirming Its Innovative Leadership in PR Technology appeared first on Agility PR Solutions.

Leadership 100

Leadership Technology Report Industry 100

PRSay

OCTOBER 4, 2024

Join us live on PRSA’s LinkedIn page during ICON 2024 for the following conversations: Oct. The post S&T Live on the Road: Tune in for 3 Special Guests From PRSA’s ICON 2024 first appeared on PRsay. We’re taking our livestream series Strategies & Tactics Live to Anaheim, Calif., 15, 10 a.m.

LinkedIn 112

LinkedIn Social Media Strategy Brand 112

PRSay

NOVEMBER 4, 2024

We are reposting here on the eve of Election Day 2024. Yet that can lead organizations to be tone-deaf to the needs of all employees and concern for their well-being when employees are looking to leadership to respond in some way to an emerging crisis that impacts many employees.

Employee 78

Employee Policies Leadership Sports 78

PRSay

NOVEMBER 25, 2024

A former senior executive at Ogilvy and Weber Shandwick, Brown was recognized as 2024 “Advisor of the Year” by William Paterson’s Student Government Association for her decades of leadership with the Student Public Relations Association, focusing on internship and alumni networking initiatives.

LinkedIn 87

LinkedIn Nonprofit Retail Social Media 87

PRSay

MAY 3, 2024

A new poll finds that about half of Americans (53%) say they’re extremely concerned or very concerned that news organizations will report inaccurate information during the 2024 presidential election. However, only about 1-in-10 have a great deal of confidence in the 2024 election information they will receive from the news media.

Public Affairs 87

Public Affairs Local Survey Resources 87

PRSay

MARCH 13, 2024

The original focuses on a program: AWC’s Certificate of Municipal Leadership (CML) program recognizes mayors and councilmembers for accomplishing training in five core areas. The Foundation of Wesley Woods will present the awards at their Heroes, Saints & Legends Gala on September 5, 2024. Copyright © 2024 Ann Wylie.

Energy 172

Energy Writing Community Training 172

PRSay

JANUARY 2, 2024

Employee trust in organizational leadership plummeted during the pandemic, before starting to recover in 2023. Photo: lightfield studios ] The post 6 Workplace Trends for Leaders to Watch in 2024 first appeared on PRsay. Leaders are restoring trust.

Trends 95

Trends Employee Leadership Training 95

Wadds Inc.

FEBRUARY 3, 2025

His career has included academic and senior corporate and leadership roles in the CIPR and PRCA. At the intersection of politics, business, communications, and culture, author Dr Stuart Thomsons latest book explores the changing nature and implications of activism for the corporate world.

Company 93

Company Public Affairs Government Case Study 93

PRSay

JUNE 4, 2024

The state of Pride in 2024 is grim: Companies and organizations are reportedly planning to be less engaged and less vocal in celebrating and embracing Pride this year. In 2024, whither Pride? In 2024, Pride is more relevant than ever. I hope not: We all need Pride now more than ever. But the question is valid.

Government 209

Government Employee Insurance Insurance 209