Sword and the Script

JULY 2, 2024

Burrelles bigs farewell to print media monitoring; PRophet adds Google AI models; Meltwater announces new AI features A few days ago, Burrelles ended its print monitoring services. It’s pretty wild to realize that print monitoring was a thing before press releases. Burrelles was founded in 1888. Indeed, they do.

Print 158

Print Newspapers Google B2B 158

PRSay

FEBRUARY 7, 2024

While the PR and communications profession has continued to grow, many media companies keep cutting their workforces. In addition, we will cover many of the fundamentals of media relations, so our program also would be beneficial to those starting out in public relations — including students and new professionals in PR, media and journalism.

Communications 193

Communications Sports Journalism Fashion 193

Bianchi Biz Blog

MARCH 7, 2024

Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. The concentration of media sources means widespread influence, as most citizens turn to these outlets. Strategic media relations are essential.

Print 105

Print Real Estate Marketing Automotive 105

Bianchi Biz Blog

JUNE 27, 2024

Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. The vast array of diverse media channels allows PR campaigns to geo-target and communicate at multiple levels.

Meeting 90

Meeting Print Marketing Local 90

PRSay

NOVEMBER 20, 2024

This year alone, 127 newspapers closed in the United States, an average of nearly two per week, according to Northwestern University’s Medill State of Local News Report 2024. Despite the demand for local news, news deserts “are counties with no newspaper, no digital-only news site, no ethic media, and no public radio,” Franklin said.

Local 140

Local Newspapers Journalism Radio 140

Sword and the Script

APRIL 2, 2024

The change will take effect on April 2, 2024. The feature “enables organizations to gather on-the-fly insights from global print, broadcast and social media platforms, contextually analyze specific brand mentions or trends, and perform language translations.” Users can track and share media mentions on the go.

Reddit 183

Reddit Software B2B Technology 183

Bianchi Biz Blog

APRIL 29, 2024

Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. This includes print newspapers, digital news sites, television, and radio stations. Top social media channels in Hong Kong* Facebook : 78.8% More info here.

Marketing 92

Marketing Local Crisis Management Internal 92

Sword and the Script

DECEMBER 22, 2020

PwC doesn’t see this market recovering to last year’s size until some time after 2024.”. Media relations is ever more challenging. Three-quarters (75%) of PR and comms pros say media relations is getting harder – up 25% over three years. Source: Media Relations Keeps Getting Harder ).

Survey 183

Survey Marketing B2B Study 183

Bianchi Biz Blog

MAY 6, 2024

A year later, I became co-editor-in-chief of the paper, where I hired, trained, and managed a 12-person staff for a biweekly print publication. I graduated in May of 2020 at the start of the pandemic, and then joined Endeavor Business Media as an associate editor for Stormwater magazinein April 2021.

Meeting 88

Meeting Media Pitching Newspapers 88

Buzzstream

DECEMBER 13, 2023

Or a food journalist for print media. Pricing: Varies Alternatives: Muck Rack is a comprehensive PR software for building media relations and amplifying your PR efforts. It is currently powered by Gemini , which Google claims will be more powerful than ChatGPT 4 when they release the “Ultra” version early in 2024.

Digital PR 62

Digital PR Tools Google Pitching 62

Bianchi Biz Blog

AUGUST 21, 2023

I assign articles to our in-house and freelance staff, work with our graphic artist for our print layout and designs, and work with our sales and management team to ensure our content meets our editorial mission and help with sales. As EIC on FPW, I guide the content and direction of websites, webinars/events, and magazine.

Meeting 72

Meeting Automotive Engineering Journalism 72

Bianchi Biz Blog

AUGUST 22, 2024

Alessandra Malvermi – Sound Public Relations – Italy We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. Conversely, the readership of printed newspapers has seen a sharp decline, dropping to 22% in 2023. Internet engagement is rising, with 89.1%

Fashion 70

Fashion Automotive Marketing Public Affairs 70

Prowly

DECEMBER 11, 2024

Here is what you should pay special attention to: Social media monitoring In 2024, Facebook has over 3 billion users while LinkedIn is just over the 800 million mark. Monitoring competitors must include their social media performance. Print and broadcast monitoring Traditional media are not dead.

Print 104

Print Analysis SEO Tools 104

Burrelles Fresh Ideas

APRIL 2, 2024

7 Reasons Traditional Media is Still Relevant in PR 1. Print media (magazine) consumption rose in 2023 , and this trend should continue in 2024, according to a study by Pew Research Center (via MediaPost). Print media is the most trusted source of news in the world at 58% (vs. first appeared on Burrelles.

Media 103

Media Radio Print Newspapers 103

Stern + Associates

JANUARY 29, 2024

Every time one would think media outlets can’t cut more staff they find a new bottom: 2023 saw massive layoffs which have continued into 2024. Ad spending – the historic lifeblood of mainstream media – has plummeted as people spend more time on social media platforms where advertisers can reach them directly.

Strategy 131

Strategy Publicity Media Video 131