article thumbnail

The 10 most-read marketing, PR and comms stories on Sword and the Script in 2024

Sword and the Script

In 2024, I wrote 53 blog posts and an estimated 53,000 words. Below are the most-read posts in 2024, according to the analytics. Goodbye, Burrelles Burrelles bids farewell to print media monitoring and shutters a 140-year-old business perhaps the oldest vendor in the history of the PR profession.

B2B 150
article thumbnail

Faces & Markets of PRGN: Toronto, Canada: Diversity is Our Strength

Bianchi Biz Blog

Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. Online: 3,590,000 Print: 1,761,000) Toronto Star : Based in Toronto, it is part of TorStar Group, which owns several daily newspapers in Toronto.

Print 100
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

ICON 2024 Q&A: Insights on Influencers With Nicole Dye-Anderson of Wells Fargo

PRSay

Here, Dye-Anderson, a speaker at PRSSA’s ICON 2024 in Anaheim, Calif., News is no longer breaking in print followed by TV. Illustration credit: sandy hong ] The post ICON 2024 Q&A: Insights on Influencers With Nicole Dye-Anderson of Wells Fargo first appeared on PRsay. It’s breaking on social. Newsrooms are shrinking.

Trends 60
article thumbnail

Top 3 PR Problems and New Ways to Fix Them: Future-Proof Your Tactics in 2025

Prowly

First we've added TikTok and YouTube , then partnered with industry leaders, LexisNexis and TVEyes, for print and broadcast monitoring. Over to you 2024 was a busy year for Prowly, but it must have been even more chaotic for you, a PR pro. A new tide is coming in PR, and you can either sink or swim. Well keep you posted!

Pitching 104
article thumbnail

Competitive Monitoring: The Practical Guide for 2025

Prowly

Here is what you should pay special attention to: Social media monitoring In 2024, Facebook has over 3 billion users while LinkedIn is just over the 800 million mark. Print and broadcast monitoring Traditional media are not dead. With comprehensive print and broadcast (TV, radio, etc.) Offline mentions are no problem.

Print 104
article thumbnail

5 Tips for a Successful Media Interview

Bianchi Biz Blog

Don’t say (or show) anything you don’t want to see in print. If you can, offer some information (percentages instead of actual figures, etc.) that provides perspective without divulging confidential information. Reporters assume anything you say or display is fair game for publication or airing.

article thumbnail

The State of PR 2024: Top 3 Takeaways You Need To Know

Prowly

DOWNLOAD THE FULL REPORT FOR FREE #1 The rise of the ROI-driven PR model PR professionals are facing increasing pressure to demonstrate value, with 48% struggling to prove the effectiveness of their work in 2024—up from 41% in 2022. In 2022, only 6% of respondents said this was important, but by 2024, that number has risen to 22%.