Remove 2025 Remove Leadership Remove Reputation
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Shaping Media and Advertising in 2025: Key Shifts on the Horizon 

5W PR

The media and advertising industries are poised for significant transformation in 2025, driven by evolving privacy regulations, advancements in artificial intelligence, and the rise of new media channels. By prioritizing transparency and ethical advertising, companies can strengthen consumer trust and build a reputation for responsibility.

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RepUs: Top 10 Reputation Threats and Impact in 2025

Reputation Us

Today, RepUs published its TEN REPUTATION RISKS AND IMPACT FOR 2025. Corporate reputational risks are rapidly evolving, and as of now, the top ones include a mix of longstanding challenges and emerging concerns driven by digital transformation, regulatory scrutiny, and shifting societal expectations heading into 2025.

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Personal Versus Private in PR and Social Media

Cision

With the reveal of highly sensitive and supposedly ‘private’ emails, Twitter posts, direct instant messages via Facebook and Gmail, not to mention Instagram images and hashtags, reputations have been made and lost. The Digital Etiquette Imperative. Better yet, adopt a “digital etiquette.”.

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Legislation Would End Content-Liability Protections for Big Tech Firms

PRSay

Another bipartisan group has introduced legislation which seeks to hold artificial intelligence companies liable for harmful content, such as deepfake images or AI audio created to ruin someone’s reputation. The proposed bill would render Section 230 ineffective after Dec.

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ICON 2024 Q&A: Insights on Influencers With Nicole Dye-Anderson of Wells Fargo

PRSay

You have a brand to protect, a reputation that you want to make sure grows positively. You want to mitigate reputational risk. You need to] get buy-in from your internal stakeholders — whether executive leadership, legal, compliance — from the very beginning. That’s a trend I see continuing to happen in 2025.

Trends 60
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What next for Amazon and its executive communications?

PR in High Definition

His reputation has been especially damaged by claims of wealth hoarding. Amazon’s comms team is probably relishing shaping Jassy’s reputation. These topics are increasingly in the media, so will pose a challenge to Jassy’s reputation as the company’s leader. It’s expected to be running on 100% renewable energy by 2025.

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Maxim Behar for the Polish Magazine PR Manager: Modern PR Globally

Maxim Behar

At the congress of the International PR Organization ICCO in Paris in 2016 I predicted that by 2020, or perhaps by 2025, 20-30 percent of employees will work remotely, sitting at Starbucks or on the couch at home. Now the leadership is horizontal. You shouldn’t choose your PR based on lower fees and risk your reputation.

Meeting 98