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CES 2025 – the largest in-person independently audited tech event in the world – continues to grow and is tracking to beat the 2024 version of the show in attendance, media representatives and exhibitors. In fact, respected veteran auto journalist and analyst John McElroy calls CES the world’s best auto technology show.
Combining data from our State of Digital PR Report , Muck Rack, Cision, and Google Trends, the following digital PR statistics tell the story of PR in 2025 and beyond. Nearly three-quarters (72%) believe digital PR is more challenging in 2025 than in 2024. Its also harder to sell to clients and stakeholders in 2025 (45%).
Besides tracking what's being said about your campaign on social media, in digital magazines, or on forums, you can stay on top of every mention you receive through traditional channelsthink newspapers, radio broadcasts, and TV news! Because people buy stories, not sales pitches.
All-in-one PR platforms ,such as Prowly , Cision , or Meltwater , come with a range of tools, including a rich media database, press release writing services, tools to pitch journalists, and much more. All features in Pro+, with the broadest distribution and the highest word limit, suitable for aggressive marketing plans.
It’s no secret, media pitching these days can be a challenge. Here are 5 secrets for a successful automotive media pitch: 1. or attention-grabbing can make your automotive pitch stand out. If you want to learn more about Bianchi PR’s media pitching expertise, give a click here.
I am the managing editor of Automoblog and the host and producer of the AutoVision News Radio podcast. It’s also vital that AutoVision News Radio serves as a platform to amplify the work women are doing in the automotive industry. As host of AutoVision News Radio, I’m grateful when someone takes the time to sit with me.
One of the emerging concerns is whether or not to pitch publishers currently suing these AI companies, assuming that their content will ultimately be excluded from appearing in search results. So, in this post, I hope to set aside some fears and clarify why it’s safe (and smart) to continue pitching as usual.
The authors of these stories can quickly become journalists to target for follow-up stories, additional quote pitches, and more. Between creating content and pitching, I barely had time. Check the trending topics at the beginning of each day and see if there are opportunities to pitch. However, not all links are due to a pitch.
Radio, especially through smartphones, is experiencing increased internet-based listenership, marking a shift from traditional devices. Personal meetings, tailored pitches, and regular, respectful communication are key strategies. You might also be interested in: Automotive Suppliers: Will These Mistakes Crash Your CES 2025 PR?
Luckily, competitor tracking in 2025 is much easier than in the 80sif you know what tools to use (and how to use them). Enhance your pitching strategy Identify the top media outlets and journalists covering your industry trends and competitors. With comprehensive print and broadcast (TV, radio, etc.) Does it sound familiar?
You can do digital PR without content, like pitching expert commentary to a journalist. But mostly, it is done by creating content and pitching it to journalists, like creating data-driven city studies. I don’t need someone to pitch me their link to replace a broken one. We’ll get into that next.
I also used to be on Michigan Public Radio as Michigan’s professional theatre authority. I love the theatre and am gearing up for a show in 2025 that marks and tells the story of VE Day. What advice do you have for PR people that want to pitch their executives for your podcast? I have podcasted on and off for years.
Today, we'll show you what daily media monitoring is and why it's necessary in 2025 and beyond. While you're at it, check to see which journalists are actively covering industry trends and jot them down so you can pitch them in the future. Checking in occasionally is just not an option, you need daily media monitoring.
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