5W PR

FEBRUARY 5, 2025

CES 2025 once again proved to be the epicenter of technological advancement, and this year, beauty was front and center as brands unveiled next-level skincare and health tech innovations. From smart mirrors analyzing skin in real time to customized skincare devices, AI-powered products were a dominant force at CES.

Technology 78

Technology Product Launch Analysis Storytelling 78

Prowly

FEBRUARY 20, 2025

For example, a good objective could be to increase brand awareness by 20% in the North American market by the end of Q2 of 2025. Were focusing on carbon, waste, water, and chemistry, aiming to hit targets by 2025." Here's a sample of what a good comms plan should look like in a product launch for an eco-friendly smart water bottle: 1.

Writing 104

Writing Communications How To International 104

Prowly

FEBRUARY 3, 2025

If you know that the Nike brand stands for high performance, athleticism, and the latest sports technology, that's brand awareness. They will be more receptive to advertisements, campaigns, and new product launches if they know who you are and what you stand for. 2025 Guide appeared first on Prowly.

Brand 104

Brand Branding How To Measurement 104

Bianchi Biz Blog

AUGUST 15, 2024

After seeing a 15% boost in senior-level executive attendance in 2024, CES is positioned to dominate the world of tech news once again in 2025. Retaining its crown as the world’s most influential technology event, the potential for automotive and vehicle tech suppliers to make an impact at CES 2025 may be stronger than ever.

Automotive 100

Automotive Mobile Interviews Resources 100

PR in High Definition

APRIL 28, 2016

For marketing and PR professionals, virtual reality is the biggest disruptive technology since social media. Marketing and PR professionals will use virtual reality technology to develop stories that transcend the limits of time and geography. Product launches.

Social Media 54

Social Media Tools Enterprise Marketing 54

PR in High Definition

AUGUST 28, 2024

For instance, a SMART PR objective might be: “Increase media mentions by 20% in the technology sector by the end of Q2” Reconsider your key audiences As we all know, understanding your audience is critical for crafting effective PR messages.

Strategy 62

Strategy Crisis Management Measurement Product Launch 62

5W PR

NOVEMBER 18, 2024

Steph Hadas, 5WPR’s Vice President, Technology, recently had the opportunity to participate in Street Fight Live in Chicago. The Importance of Thought Leadership : While product launches or tech updates matter, strong media presence also requires thought leadership and newsjacking.

Strategy 60

Strategy Leadership Product Launch Retail 60