2028 Blogging Marketing 
5W PR
NOVEMBER 20, 2024
aiming to reach beauty enthusiasts and gain traction in a competitive market. Breaking Through a Saturated Skincare Market With countless skincare and beauty products on U.S. As reported in Business of Fashion , K-beauty is no longer seen as a fleeting trend but a full-fledged product category, making strategic marketing essential.
5W PR
MARCH 1, 2025
The esports betting market has grown into a multibillion-dollar industry, with projections showing it will reach $4.39 billion by 2028. PR professionals and marketing teams face unique challenges when promoting betting platforms in this space, as success requires deep understanding of both the betting industry and gaming culture.
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Newsfile
JANUARY 30, 2024
AI Integration in Daily Tasks According to the latest annual McKinsey Global Survey on the State of AI , the most commonly reported uses of generative AI tools are in marketing and sales, product and service development and service operations. Stay informed and ahead in the industry by embracing these essential trends.
MaccaPR
OCTOBER 10, 2022
Focused on the DIY and home improvement space, we gathered at the Grand Hyatt Buckhead hotel to network and share insights into the ever-changing landscape of influencer marketing. It’s no secret that influencer marketing is booming, according to Influencer Marketing Hub , influencer marketing was a $13 billion industry in 2021.
PRSay
APRIL 5, 2023
Cannabidiol (CBD) as an emerging market According to 84% of the respondents, communicators said they were “likely” or “very likely” to work with cannabidiol (CBD) brands in the next three years. The global CBD market is estimated to reach $47 billion by 2028 , according to Vantage Market Research.
PR in High Definition
JULY 23, 2024
It’s expected to reach $350 billion by 2028 , no doubt driven by second-hand market platforms like Vinted and Depop, which are used by millions across the globe. But in opening up the second-hand market, technology has also overhauled its reputation into something trendy.
Contently - Strategy
SEPTEMBER 21, 2023
Marketers are now caught in a balancing act—crafting high-quality content at breakneck speeds while ensuring they remain a step ahead of AI’s ever-advancing algorithms. That being said, the emergence of tools like ChatGPT , Jasper , Frase , and Surfer means that the market is inundated with derivative or superficial content.
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