5W PR

NOVEMBER 20, 2024

As K-beauty continues its rise in popularity worldwide, more Korean beauty brands are expanding into the U.S., Partnering with a PR agency like 5WPR can be pivotal for K-beauty brands looking to stand out. Here’s why a PR strategy matters and how it can help brands flourish stateside. through 2028.

Brand 78

Brand Branding Communications Marketing 78

5W PR

MARCH 1, 2025

billion by 2028. Leading platforms like Betway have demonstrated this through their partnership with Ninjas in Pyjamas, where they’ve integrated betting education into team content and social media presence. Social media channels offer ideal venues for educational micro-content.

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The Hoyt Organization

JANUARY 25, 2024

The cannabis industry is expected to attain an annual growth rate of 14.06% between 2024 and 2028. This means the market volume will reach $102.90bn by 2028! With such rapid market growth comes increased competition, making it crucial for cannabis businesses to have an effective brand strategy.

Strategy 96

Strategy Brand Branding Local 96

Newsfile

JANUARY 30, 2024

Writing copy for social media is the most popular use for AI, according to 64% of PR pros. Social Media Engagement Since the ultimate goal of PR is to manage and enhance public perception and reputation, having a strong social media presence is key. In particular, short form videos are booming in PR trends.

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Trends YouTube Video Social Media 105

Cision

JUNE 22, 2015

Instagram looked like a niche social media platform with limited appeal. It was the Charlie XCX of social media platforms. Everyone pretty much knows the rest: Instagram was purchased by Facebook for $1 billion dollars, its growth has surpassed Twitter, it now boasts a per-post brand engagement rate of 4.21

Instagram 120

Instagram Fashion Sports Pinterest 120

PRSay

APRIL 5, 2023

My sense is that the PR profession, which needs to uphold high standards for brands’ communications tactics, will take a cautious approach to AI. Excluding staffing costs, the top-three results were social media tools, media databases and media placements. Within the PR space, both perspectives are in play.

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Survey Measurement Employee Retail 88

MaccaPR

OCTOBER 10, 2022

As I touched down in Atlanta recently, I was excited to join over 500+ influencers and notable brands such as Ryobi , Home Depot , and BEHR at the annual HAVEN influencer conference. However, it’s anticipated that the global market for influencer marketing will reach $84 billion by 2028. Highlighting failures. Probably not.

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Conference Instagram Marketing YouTube 62