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2024’s Top 5 PR Trends: What to Watch

Newsfile

Interactive Media : According to a report by Statista, the augmented reality (AR) and virtual reality (VR) worldwide market is expected to grow at an annual rate of 10.77% (CAGR 2024-2028), resulting in a projected market volume of US$58.1bn by 2028. This approach isn’t just good ethics; it’s good business.

Trends 105
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The devil wears (preloved) Prada: Tech and second-hand marketplace growth

PR in High Definition

It’s expected to reach $350 billion by 2028 , no doubt driven by second-hand market platforms like Vinted and Depop, which are used by millions across the globe. That corner has since exploded into a multi-billion-dollar industry, but exactly how big is second-hand marketplace growth?

Apparel 62
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Just Divided over Nike's New Ad

Mindful Marketing

” The first step in this Mindful Marketing analysis is ethics: Does Nike’s ad uphold societal values? This past March, the NFL announced that Nike would continue to be its official supplier of uniforms and sideline gear through 2028. Another concern for Nike should be its relationship with the NFL.

Sports 50