Sword and the Script

NOVEMBER 26, 2024

Much of the “profit” in “profitable growth” came from the marketing budgets of tech organizations that didn’t grow this year; t hose in a financial position to fix this error are hastening to give their marketing team their budget back next year In ten or 20 years, we might look back at the year 2024 as the “great marketing measurement experiment.”

Survey 186

Survey B2B Marketing Measurement 186

Agility PR Solutions

NOVEMBER 15, 2023

In fact, the global market revenue for AI continues to soar. According to Statista, in 2021, the market for AI in marketing was estimated at 15.84 billion by 2028. Many forward-thinking businesses are investing in AI to streamline their processes. billion U.S. dollars, with projections indicating it will surpass 107.5

Digital PR 122

Digital PR How To Marketing Publicity 122

5W PR

NOVEMBER 20, 2024

aiming to reach beauty enthusiasts and gain traction in a competitive market. Breaking Through a Saturated Skincare Market With countless skincare and beauty products on U.S. As reported in Business of Fashion , K-beauty is no longer seen as a fleeting trend but a full-fledged product category, making strategic marketing essential.

Branding 78

Branding Brand Communications Marketing 78

The Hoyt Organization

JANUARY 25, 2024

The cannabis industry is expected to attain an annual growth rate of 14.06% between 2024 and 2028. This means the market volume will reach $102.90bn by 2028! With such rapid market growth comes increased competition, making it crucial for cannabis businesses to have an effective brand strategy.

Strategy 93

Strategy Branding Brand SEO 93

Agility PR Solutions

JANUARY 12, 2023

The eCommerce business market was expected to hit US$16.6 percent between 2023 and 2028. The landscape of eCommerce business is vast, dynamic and highly evolving. trillion in 2022, as per IMARC. The projection is for US$70.9 trillion, which can grow at a compound annual growth rate (CAGR) of 27.43

Trends 88

Trends Branding Brand Marketing 88

Newsfile

JANUARY 30, 2024

AI Integration in Daily Tasks According to the latest annual McKinsey Global Survey on the State of AI , the most commonly reported uses of generative AI tools are in marketing and sales, product and service development and service operations. Stay informed and ahead in the industry by embracing these essential trends.

Trends 105

Trends YouTube Video Social Media 105

PRSay

APRIL 5, 2023

Organizations big and small were represented, as were PR specializations ranging from public administration and retail to finance and food service. Cannabidiol (CBD) as an emerging market According to 84% of the respondents, communicators said they were “likely” or “very likely” to work with cannabidiol (CBD) brands in the next three years.

Survey 88

Survey Measurement Employee Retail 88