PRSay

JULY 2, 2018

As a professional communicator, I consider the conference to be a model influencer-outreach campaign. The Joint Civilian Orientation Conference and #knowyourmil are just small components of the DOD’s larger efforts to educate, inform and engage the public, and to address misconceptions about the military. Lessons for communicators.

Communications 113

Communications Public Affairs Conference Exercises 113

Critical Mention

FEBRUARY 4, 2020

There are lots of useful public relations and communication news sources one can benefit from across the internet. Hunter PR is a wonderful strategic and creative communications partner that helps brands by creating strategic programming, content and relationships that foster consumer attention to brands. BIGfish Communications.

Public Affairs 172

Public Affairs Creativity Nonprofit Radio 172

NewsWhip

APRIL 14, 2020

Zach is the Chief Innovation Officer at Kivvit, a national data-driven public affairs & strategic communications agency. Kivvit specializes in data-driven public affairs work, reputation management, and crisis communications. Zach Silber (CIO, Kivvit): One major change is the accelerated pace of work.

Data 148

Data Public Affairs Crisis Analytics 148

ImPRessions - Crenshaw Communications

APRIL 3, 2018

At the confluence of advertising, marketing, and public relations was the genius stunt by the fictional Wonka Corporation to release golden tickets hidden inside their popular candy bars throughout England. When it’s a crisis communications nightmare about the highest of high stakes: nuclear war. Lesson learned!

Tools 170

Tools Government Crisis Public Affairs 170

Cision

APRIL 26, 2016

Ashley Simmons, director of communications at the Telecommunications Industry Association, says you must first develop a plan for how you will achieve your goals. What drew you to the field of public relations and communication? What are some of the key components of a successful communication strategy?

Telecommunications 120

Telecommunications Public Affairs Newspapers Transportation 120

Cision

FEBRUARY 11, 2016

Kathy Jeavons, senior vice president of public affairs at Story Partners, a Washington, D.C. strategic public affairs firm, is no stranger to the constant change in PR. What do you hope to accomplish in your new role as senior vice president of public affairs at Story Partners?

Public Affairs 120

Public Affairs Trends Reputation Newspapers 120

Cision

MARCH 30, 2016

Given my background and our legislative successes, I feel like we are in a unique position to expand our public affairs practice. . You’ve worked with a number of public affairs organizations. Is there a difference in how you approach PR for these organizations versus for other brands?

Public Affairs 120

Public Affairs Policies Pitching Hotels 120

ImPRessions - Crenshaw Communications

JUNE 30, 2016

The Cannes Lions Festival of Creativity – the Oscars of the advertising business – was held last week, and apparently it was a big disappointment for the public relations industry, which won fewer awards than in previous years. Cannes used to be called the “Festival of Advertising.”

Agency 120

Agency Creativity Advertising Advertising 120

Stuart Bruce

MARCH 8, 2017

Another very worrying finding is that while digital and social written communication is considered an important skill by 78% when recruiting for a junior PR position it falls to just 59% when recruiting for a senior PR position, a difference of 19 points. Also on the up by six points is public affairs and lobbying.

Publicity 134

Publicity Analysis Public Affairs Measurement 134

5W PR

SEPTEMBER 27, 2019

Public relations specialists are known under different names such as communications specialists and/or media specialists. You can find public relations specialists working in government, nonprofits, as well as small to large companies. Most graduates are hired for entry-level positions. According to the U.S.

Publicity 114

Publicity Nonprofit Public Affairs Government 114

PR Matters

APRIL 21, 2016

To stay relevant over time―as with any communications discipline―PR must evolve and address new challenges and developments [ Tweet Quote ]. Otherwise, PR is not newsworthy or of interest, nor is it meaningful or believable to PR’s “significant others,” i.e., journalists, readers, customers, investors, employees, or the community.

Reputation 100

Reputation Public Affairs Advertising Advertising 100

PRSay

NOVEMBER 5, 2020

APR, Fellow PRSA, the first communications professional to head the U.S. Air Force’s Pentagon-based public affairs operation, has died. He spent his last five years in uniform as director of public affairs, reporting to the chief of staff and secretary of the Air Force. Retired Brig. Jerry) Dalton Jr.,

Public Affairs 78

Public Affairs Education Nonprofit Conference 78

Cision

APRIL 4, 2016

What I want to do with this post is to explore what research has been done that can help content marketers and communication professionals better understand how content goes viral. However, for utilitarian purchases socially-transmitted content is as effective as unsolicited or incentivized advertising to elicit a positive response.

Viral 120

Viral Journalism Advertising Advertising 120

Doctor Spin

FEBRUARY 7, 2025

Heres how to define publics in public relations: Publics = psychographic segments ( who ) with similar communication behaviours ( how ) formed around specific issues ( why ) impacting a brand (to whom). The Publics in Public Relations. 6 Silfwer, J. 2015, June 11). Doctor Spin | The PR Blog.

Groups 52

Groups Journalism Wikipedia Public Affairs 52

Landis PR

JULY 31, 2023

This has created both an opportunity and a potential point of concern for professional marketers and communicators who are wondering: Do the benefits of AI outweigh the threats? The post Is AI a threat or benefit to marketers and communicators? Linda summed it up well, cautioning, “Don’t send a pitch written by anyone but you.”

Communications 97

Communications Marketing Pitching Technology 97

Stuart Bruce

OCTOBER 29, 2015

Paul Holmes, founder of the eponymous The Holmes Report, has a great line about how advertising people are brilliant at making up stories and telling them well and PR people are fantastic at finding real stories, but aren’t good enough at telling them. John Cleese said “Creativity is not a talent. It is a way of operating.”

Corporate 60

Corporate Storytelling Public Affairs Creativity 60

Stephen Waddington

NOVEMBER 6, 2019

Purdah places restrictions on government and public bodies during elections. There have already been two claims over the misuse of communication and resources. Purdah covers civil servants of Government departments, local government, and the board members and staff of public bodies, and arm’s length organisations.

Resources 62

Resources Communications Government Policies 62

Bianchi Biz Blog

SEPTEMBER 5, 2024

Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. For us, communications is the world’s most powerful tool for change. It is not advisable to have an employee of a communications firm present in the interview situation.

Marketing 100

Marketing Radio Automotive Television 100

Waxing UnLyrical

DECEMBER 4, 2018

If you are a communications pro, I don’t need to tell you that influencer marketing is hot and could soon outpace traditional paid media spend. It’s rumored that Lincoln saw a 25 percent increase in sales of their Navigator series when they began using Matthew McConaughey in their advertising. Guest Post by Dawn Buzynski.

Trends 85

Trends Marketing Real Estate Public Affairs 85

Solo PR Pro

OCTOBER 18, 2022

Here's how the Public Relations Society of America defines public relations : “Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their publics.”. I didn’t want to box myself in to just one area of communications when I launched my company.

Media Relations 97

Media Relations Media Social Media Internal 97

Doctor Spin

FEBRUARY 22, 2024

PR professionals craft compelling narratives and critical messages that resonate with stakeholders , influencers , and publics , and they disseminate these through various channels, including traditional media, social media , and direct communications. Building trust and credibility is another crucial objective of public relations.

Publicity 52

Publicity Public Affairs Journalism Corporate 52

Stuart Bruce

NOVEMBER 27, 2015

In 2014 advertising spend in Africa increased 14.6%, compared to a global average of 3.2%. PR academics – many African universities offer PR or ‘communication’ courses. Probably the largest market is the internal one – Africans communicating with Africans within their own countries.

Mobile 60

Mobile Public Affairs Government Conference 60

Landis PR

APRIL 29, 2024

According to the people of Finland, communications is the world’s most powerful tool for change. In this week’s blog, our Public Relations Global Network partner, Taru Tujunen from Ellun Kanat , writes about the business environment in Finland. For us, communications is the world’s most powerful tool for change.

Radio 64

Radio Pinterest Television Government 64

Stephen Waddington

JULY 16, 2022

Throughout the COVID-19 pandemic I witnessed at first hand, the incredible work of practitioners through work for the Government Communication Service and the National Health Service. The pandemic accelerated many of the changes already underway in media, public engagement, and organisational communication.

Publicity 78

Publicity Study Public Affairs Government 78

Doctor Spin

FEBRUARY 14, 2024

Public relations vs marketing—what are the differences? Public relations (PR) and marketing are closely related, but few know the differences. Some organisations have Communications Departments for their public relations needs and some have Marketing Departments for their promotional needs.

Publicity 52

Publicity Marketing eBook Public Affairs 52

PR Conversations

OCTOBER 27, 2023

Where are the differences between using communication to develop situational awareness in a group of people (without “changing the nature of the discussion”) or trying to influence their communicative behaviour by focusing on how to “correct or enlarge the interpretation”)? “I

Exercises 70

Exercises Interviews Public Affairs Financial 70

Ethical Voices

AUGUST 29, 2022

Joining me in this week’s episode is Greg Bailey, APR, Fellow PRSA, the founder of Finley + Bailey Strategic Communications. He discusses a number of important public relations ethics issues including: What to do when a client asks you to hide their identity as part of a coalition. Why we need top to turn the mirror on ourselves.

Ethics 93

Ethics Groups Handbook Education 93

Sword and the Script

JANUARY 3, 2023

This can include the media, customers, employees, and the general public. Public relations professionals create and maintain a positive image for their organization, often through the use of marketing, branding, and communication strategies. How is public relations defined? What is the value of public relations?

Interviews 113

Interviews Publicity Technology Social Media 113

Solo PR Pro

MAY 8, 2018

Corporate communications. Direct advertising. Integrated Marketing Communications (IMC). Internal communications. Public affairs. Many have a side gig or passion that may or may not be related to communications. What has remained the same is the camaraderie and support of the Solo PR Pro community.

Public Affairs 40

Public Affairs Internal International Community 40

Solo PR Pro

NOVEMBER 17, 2015

An independent communications consultant’s work is never done when it comes to new business activity and generating new leads. One of our Solo PR PRO Premium members , Kevin Anselmo of Experiential Communications, has done just that by conducting a comprehensive research study of a segment within his target audience: higher education.

Creativity 40

Creativity Public Affairs Policies Survey 40

PR Conversations

JULY 5, 2017

The 2017 European Communications Monitor report has been published recently detailing challenges facing strategic communicators in 50 countries. My friends know that I work in public relations. In my experience, employees from Communications department spend their lives performing the following functions: 1. Copywriting.

Infographics 63

Infographics Corporate Policies Reputation 63

Stuart Bruce

JUNE 24, 2015

The reality (as I see it and experience it) is that PR has always been more in the truth business than advertising has. Paul Holmes says that “public relations finds real stories and shares them. Advertising makes stories up and shares them.” And is the truth always something that people want to hear? It was just PR.

Advertising 60

Advertising Advertising Content Marketing Case Study 60

Wadds Inc.

JULY 16, 2022

Throughout the COVID-19 pandemic I witnessed at first hand, the incredible work of practitioners through work for the Government Communication Service and the National Health Service. The pandemic accelerated many of the changes already underway in media, public engagement, and organisational communication.

Publicity 52

Publicity Study Public Affairs Government 52

Communications Conversations

DECEMBER 8, 2022

After all, this was an advertising panel. She also most recently served as chief communications officer of the largest privately held company in the U.S., Anna is now out on her own as the founder of White Gate Communications. Molly is the chief communications and public affairs officer with Shipt.

Marketing 60

Marketing Leadership Creativity Internal 60

Communications Conversations

MAY 13, 2015

She graduates this spring summa cum laude , and has already secured a position as an account executive intern at Skyya Communications in New York City. She has a strong background in advertising, public relations and marketing and is skilled at primary research (surveys and focus groups). Pete/Clearwater. Jacqueline Laster.

Groups 60

Groups Internal International Conference 60

Doctor Spin

MAY 21, 2023

In this arrangement, you designate a specific PR agency as your primary agency for all public relations needs that may arise. The agency of record manages all aspects of your PR strategy , including media relations , crisis management, and strategic communications. Public affairs (PA). Internal communications.

Agency 40

Agency Publicity Public Affairs Crisis Communications 40

NewsWhip

APRIL 14, 2021

You’ve got a master’s in Journalism, a PhD in Communications with an emphasis on both Data Analysis and concentration in Risk. And prior to that, working with the health communication group at the CDC, with the National Center for Immunization and Respiratory Diseases. And then we also have reputational risk.

Analytics 78

Analytics Data Crisis Reputation 78