Ronn Torossian

JULY 5, 2016

A brand must be prepared for a possible reputation crisis caused by its influencers or spokespeople. To be as prepared as possible, here are some steps to take should a reputation crisis occur. The post Crisis Management for Influencers appeared first on 5WPR CEO Ronn Torossian Founder's Blog.

Crisis Management 210

Crisis Management Crisis System Reputation 210

5W PR

APRIL 5, 2025

Managing organizational crises requires methodical planning, swift action, and strategic thinking to protect both reputation and operations. Recent studies show that 95% of business leaders expect their organizations to face a crisis, yet only 49% have a crisis response plan in place.

Crisis Management 60

Crisis Management Crisis Crisis Communications Resources 60

Ronn Torossian

OCTOBER 28, 2019

In an earlier article the discussion focused on the importance of convincing senior management about the need for crisis management and communications. Crisis management deals with identifying those events that could occur that would likely cause a company to shutter its doors and/or have a long-lasting and […].

Crisis Management 210

Crisis Management Crisis Communications Company 210

Melissa Agnes

SEPTEMBER 21, 2014

Welcome to episode #016 of The Crisis Intelligence Podcast, with Melissa Agnes and Jonathan Hemus. Faced with this utmost and devastating challenge, how did the airline fare in their crisis management and what lessons can you take away to strengthen your own organization’s crisis plan?

Airlines 210

Airlines Crisis Management Crisis Crisis Communications 210

Melissa Agnes

FEBRUARY 17, 2015

Each week, I get approached by a handful of university students and young professionals seeking my advice on how they can kick-start their careers in crisis management. So, you wanna be a crisis management professional? Being a crisis management professional is a big responsibility. Keep up with the times.

Crisis Management 186

Crisis Management Crisis Skype Case Study 186

ImPRessions - Crenshaw Communications

NOVEMBER 19, 2021

The PR investment could be squandered if goals aren’t clear, or if the client and agency aren’t aligned on what they need to achieve. A common aspect of the fuzzy-goals problem is a lack of internal alignment on the agency role or goals. There’s no one to manage the agency. Your goals are fuzzy.

Agency 333

Agency Internal International Resources 333

5W PR

APRIL 5, 2025

Public relations crises can strike any organization without warning, making crisis PR an essential skill for communications professionals and business leaders. Crisis PR involves managing communications during challenging situations that threaten an organization’s reputation, operations, or relationships with stakeholders.

Crisis 78

Crisis Communications Crisis Communications Crisis Management 78

5W PR

OCTOBER 15, 2024

In crisis management , PR assumes a pivotal role. Developing a well-thought-out crisis communication plan, maintaining transparency and honesty, effectively utilizing social media, managing media relations, and engaging with stakeholders are all essential for navigating crises and minimizing reputational damage.

Crisis 78

Crisis Crisis Communications Crisis Management Reputation 78

5W PR

FEBRUARY 24, 2025

Crisis management in the defense technology sector requires meticulous planning, precise execution, and constant readiness. When a crisis hits, organizations must respond swiftly and effectively to protect their reputation, maintain stakeholder trust, and minimize potential damage.

Crisis 78

Crisis Crisis Management Technology Exercises 78

Melissa Agnes

NOVEMBER 19, 2014

Lou and I go into even more detail on this subject in episode #024 of The Crisis Intelligence Podcast. If you’re in law enforcement or emergency management, I highly recommend the listen. A crisis is a change. Every crisis is different… but they all require a response by people or organizations that are highly adaptive.

Crisis Management 157

Crisis Management Crisis System Policies 157

5W PR

FEBRUARY 14, 2025

Small businesses face unique challenges when managing crises without dedicated PR teams or large budgets. Recent data shows that 54% of small businesses have experienced a crisis that threatened their survival, yet only 23% had a formal communication plan in place. times higher than those who wait longer.

Small Business 78

Small Business Crisis Communications Crisis Communications 78

Cision

DECEMBER 4, 2017

One negative comment can attract thousands of tweets and reactions, turning that single comment into a full-blown PR crisis. When a PR crisis hits, confusion, anxiety, and chaos can shake up your organization. In fact, you can turn a brand crisis into a PR success if you act fast swiftly. Address The Issue Clearly And Quickly.

Crisis 271

Crisis Brand Branding How To 271

Melissa Agnes

AUGUST 14, 2014

I’m always interested in seeing what’s being studied in universities these days, as well as the academic’s approach to the theoretical side of crisis communication, and so this day of observation and interaction was very fascinating for me. In terms of the crisis communication research.

Crisis Communications 251

Crisis Communications Crisis Communications Case Study 251

5W PR

NOVEMBER 22, 2024

Favorable media exposure can help build and maintain a positive brand image, while negative coverage can be mitigated through effective crisis communication strategies. Key strategies for crisis communication include providing a rapid response. Quick action to address the crisis and provide accurate, transparent information is crucial.

Corporate 130

Corporate Communications Crisis Communications Crisis 130

5W PR

NOVEMBER 25, 2024

Transparency and Open Communication One of the most crucial steps in navigating a crisis is to be transparent and open with the customers. Clearly communicate the nature of the crisis and its potential impact on the hotel’s services. Emphasize the unique features and benefits of the hotel that remain unaffected by the crisis.

Hotels 78

Hotels Crisis Marketing Policies 78

5W PR

MARCH 28, 2025

Recent data shows that 57% of fintech companies experienced a significant crisis event in the past three years, with reputation damage cited as the top concern. This reality makes it essential for fintech leaders to master crisis management. Building Your Crisis Response Framework The first 24 hours of a crisis are critical.

Financial 78

Financial Technology Leadership Reputation 78

Onclusive

FEBRUARY 17, 2021

Working with a PR agency can help you better understand your market, expand your network of valuable connections, bring in fresh ideas and extra resources, and, as a result, run a more successful communications operation. Onboarding your PR agency, and establishing the optimal scope and budget.

Agency 51

Agency Measurement Resources Report 51

5W PR

JANUARY 24, 2025

PR professionals now manage an intricate mix of content creation, community management, and crisis response across platforms like TikTok, Instagram, and LinkedIn. Successful crisis management requires preparation, monitoring, and swift action.

Social Media 109

Social Media Brand Branding Crisis Management 109

5W PR

FEBRUARY 17, 2025

Rebuilding trust after a crisis is one of the most challenging tasks a business can face. This guide outlines key steps to restoring trust and rebuilding a brands reputation through crisis management and PR. Ignoring or downplaying a crisis can worsen public perception and erode trust further.

Crisis 78

Crisis Brand Branding Case Study 78

5W PR

JANUARY 22, 2025

Social media amplifies both positive and negative messages, making swift, strategic crisis management more critical than ever. Building Your Crisis Response Foundation A strong crisis management strategy starts long before any issues arise. Start by acknowledging the issue and sharing what you know.

Crisis Management 78

Crisis Management Crisis Crisis Communications Training 78

Cision

AUGUST 30, 2016

Yet, this is our world today and our “new normal” as communicators and crisis management teams. And, that they are fully briefed on their role within your crisis plan. Crisis Comms Webinar Today: Want to learn more about crisis communications planning? ET today for the webinar Managing Communication Challenges.

Crisis 220

Crisis Crisis Communications Crisis Management Exercises 220

Melissa Agnes

OCTOBER 13, 2014

Using Agnes + Day’s crisis simulation platform , the exercise simulated the digital noise that is a guaranteed result of any crisis or emergency today. Information and best practices when it comes to hashtags and dark websites in crisis management. Crisis management concerns that absolutely need to be addressed.

Crisis Management 100

Crisis Management Crisis Exercises Crisis Communications 100

5W PR

MAY 27, 2024

In an age where brands are always in the public eye, a single misstep can rapidly escalate into a crisis, harming trust and tarnishing reputation. However, armed with the right crisis PR strategy, brands can not only weather these storms, but also come out stronger. Learning curve Every crisis offers a chance to learn and evolve.

Crisis Management 88

Crisis Management Crisis Brand Branding 88

5W PR

NOVEMBER 27, 2024

Digital PR plays a vital role in crisis management by equipping organizations with tools to communicate effectively, reach a wider audience, and build trust. The Importance of Rapid Response and Transparent Communication Swift action and honest communication are paramount in the face of a crisis.

Crisis Communications 78

Crisis Communications Crisis Management Crisis Digital PR 78

Melissa Agnes

MARCH 6, 2018

Becoming crisis ready is a process. Fortunately, there’s a method to this process that can take any organization, of any size, type, and industry, from their current level of crisis readiness, straight through to building an invincible brand—which, as you know, is the ultimate benefit of being crisis ready.

Crisis 172

Crisis Crisis Management Handbook Viral 172

5W PR

NOVEMBER 2, 2020

Creating an effective crisis management plan can be a hard task for any communication team. Facing these challenges, many communication teams prefer to bury their heads in the sand and wait for a crisis to happen before making an appropriate plan. When a crisis hits, timely response to key stakeholders is far more important.

Crisis Management 88

Crisis Management Crisis Communications Crisis Communications 88

5W PR

MARCH 18, 2025

Managing a public relations crisis in health technology requires careful planning, swift action, and clear communication to protect both patient safety and organizational reputation. Document all protocols in a crisis communication playbook that’s regularly reviewed and updated.

Crisis 60

Crisis Healthcare Crisis Communications Crisis Management 60

5W PR

APRIL 16, 2025

The integration of these disciplines creates powerful opportunities for Martech companies to build credibility, manage their reputation, and connect with audiences through authentic storytelling. This strategic alliance requires careful planning, crisis preparation, and a deep understanding of both PR principles and influencer dynamics.

Guidelines 78

Guidelines Brand Branding Marketing 78

5W PR

OCTOBER 21, 2024

Crisis Management and Reputation Protection The hospitality industry is not immune to crises. Effective crisis management is essential to mitigate damage and restore public trust. Effective crisis management is essential to mitigate damage and restore public trust.

Hotels 88

Hotels Brand Branding Crisis Management 88

Melissa Agnes

OCTOBER 22, 2014

Some of the most important and rewarding work I do is in helping the public service sector, be it police agencies, fire departments, cities and municipalities, hospitals, emergency management departments and others, better plan and prepare for a crisis or emergency situation. Crisis Management Resources In the News'

Conference 228

Conference Social Media Crisis Crisis Management 228

Melissa Agnes

FEBRUARY 1, 2017

Welcome to episode #059 of The Crisis Intelligence Podcast, with Melissa Agnes and Sam Miller. Earlier this week, I published a #crisisready video that discusses the emotional factors that can quickly escalate an incident to crisis-level. Subscribe to the Crisis Intelligence Podcast! Running time: 49:30.

Crisis Management 100

Crisis Management Crisis Government Healthcare 100

Melissa Agnes

APRIL 25, 2015

Welcome to episode #046 of The Crisis Intelligence Podcast, with Melissa Agnes and Roman Gaponenko. Global events, from the Olympics to the Oscars to a global crisis that impacts the world at large, present unique challenges when it comes to crisis preparedness and crisis management. Running time: 50:08.

Crisis Management 100

Crisis Management Crisis LinkedIn Analytics 100

Melissa Agnes

OCTOBER 5, 2014

Welcome to episode #018 of The Crisis Intelligence Podcast, with Melissa Agnes and Jean-Michel Ghoussoub. We always hear things like: You need to be transparent in the way you communicate with your stakeholders, both internal and external – both in and out of a crisis. Check out our Crisis Intelligence Blog.

Crisis Management 224

Crisis Management Crisis Corporate Internal 224

Onclusive

FEBRUARY 9, 2021

A strong PR agency that aligns with and understands your business can be an invaluable strategic adviser and resource for your brand in this endeavor. However, not all brand and PR agency relationships are created equal. Why work with a PR agency, and is it right for your organization?

Agency 195

Agency Strategy Communications How To 195

Prowly

APRIL 16, 2025

Crisis management: managing negative publicity, criticism, or issues by addressing concerns publicly and transparently. They let businesses and agencies manage brand reputation, stay relevant, and build trust by responding effectively to real-time events, news, and crises.

Crisis Management 104

Crisis Management Trends Crisis Examples 104

PRSay

MARCH 16, 2020

Crisis situations impact businesses, industries, associations and organizations of all sizes. While the circumstances surrounding a crisis vary greatly, there are general best practices PR professionals should be prepared to deploy. This is especially important during a public health concern. To date, T. Understanding media literacy.

Crisis 218

Crisis Communications Publicity Resources 218

5W PR

JANUARY 20, 2025

Real-Time Media Monitoring and Crisis Management AI-powered media monitoring systems serve as early warning systems for potential PR issues. During crisis situations , these monitoring systems become invaluable tools for tracking the spread of information and public reaction.

Analytics 146

Analytics Strategy System Ethics 146