5W PR

OCTOBER 1, 2024

By effectively working with a branding agency , businesses can cultivate strong and enduring relationships with their target audience, positioning themselves for long-term success. Internal Branding Internal branding refers to aligning employees with the company’s mission, vision, and values.

Branding 88

Branding Brand Crisis Management Crisis Communications 88

5W PR

SEPTEMBER 20, 2024

Media planning agencies can help businesses create a culture of continuous learning and growth by delving into audience insights, crafting compelling messages, selecting optimal channels, and leveraging data-driven analysis. The insights derived from this process prove invaluable for both external marketing and internal communication.

Media 78

Media Employee Internal International 78

ImPRessions - Crenshaw Communications

AUGUST 30, 2022

Time was, we’d have a full-blown PR strategy meeting, and employee recruitment would be in an internal comms section, reduced to a single bullet point in a slide deck. Talented employees are attracted to a standout workplace experience. That wasn’t always the case. Today, employer branding is a business imperative.

Brand 333

Brand Branding Employee Engineering 333

Wadds Inc.

APRIL 26, 2023

Some observations and suggestions for public relations agency managers from our wheelhouse. Public relations agencies have either narrowly hit Q1 business targets or missed them by a small margin. The agency market has switched from being relatively buoyant at the end of Q3 2022 to a slowdown. The slowdown is impacting payments.

Agency 98

Agency Publicity Marketing Banking 98

The Hoffman Agency

FEBRUARY 8, 2024

With 2024 unfolding, the German team at The Hoffman Agency unveil a comprehensive look into the future, presenting a series of predictions for the way brands will engage with their audiences. It motivates employees and managers alike and promotes a healthy and positive workplace culture. The key to this is a strengths-based attitude.

B2C 73

B2C B2B Agency Trends 73

Burrelles Fresh Ideas

NOVEMBER 7, 2023

Once upon a time, many moons ago, I worked at a large PR agency as part of the consumer technology team. PR agency life can be gratifying and exciting, just as it can be fast-paced and stress-inducing. Agencies are usually structured as teams specializing in specific industries, outlets or channels. And that’s okay!

Agency 89

Agency Energy Crisis Management Industry 89

Bianchi Biz Blog

MARCH 3, 2022

Lately, we’ve noticed that a few PR agencies have been trying this pitch to CEOs and CFOs: “Why do you need in-house PR capabilities? Those in-house employees have much deeper knowledge of your company than any outside agency will ever have. We don’t see the in-house staff versus outside agency as an either/or situation.

Agency 87

Agency B2B Internal International 87

5W PR

NOVEMBER 19, 2024

Stakeholders are those individuals or groups with an interest in or affected by a company’s activities, such as customers, employees, investors, suppliers, government officials, and the general public. This approach fosters trust and loyalty among customers, employees, and other key stakeholders.

Branding 78

Branding Brand Employee Reputation 78

ImPRessions - Crenshaw Communications

AUGUST 12, 2016

A wave of mild panic is sweeping over public relations agencies all over the land this week as this year’s crop of summer interns prepares to go back to school. These student employees add value and voice to all PR teams, and we hope they reap as many benefits as we do. Don’t fence me in. Come from a place of yes.

International 120

International Internal Exercises Ethics 120

Sword and the Script

SEPTEMBER 1, 2020

Internal comms tool SocialChorus acquired by a PE firm; Burton-Taylor digs up revenue numbers; Nexis Newsdesk Simplifies news search; Propel adds broadcast monitoring Welcome to the beginning of September. >>> Can your agency bring big ideas and execute? I’m blaming it on the blur that’s been time the last several months.

International 147

International Internal Tools Software 147

ImPRessions - Crenshaw Communications

SEPTEMBER 10, 2021

Occasionally public relations agencies tap freelance contractors to manage peak workloads during busy seasons or to bring specialist expertise to a project. Depending on the length of the engagement, it’s often advantageous to include a contract employee in relevant team and company meetings. Pay promptly.

How To 315

How To Employee Training Interviews 315

ImPRessions - Crenshaw Communications

MAY 31, 2024

As a panelist mentioned, WPP CEO Mark Read was recently the target of a deepfake video scam that used AI to simulate his voice in an effort to get a potential partner agency to fund a new venture. Panelists point out the power of employees as storytellers, and the impact their experience can have on corporate and brand reputation.

Trends 203

Trends How To Ethics Reputation 203

Shift Communications

FEBRUARY 14, 2018

Competition exists in every industry but don’t fixate on what other interns or candidates are doing. Strive to perform above the status quo and you will always differentiate yourself from the pack – internally and externally. Employee relations are an essential part of your internship experience. Compete with yourself.

International 102

International Internal Employee Meeting 102

ImPRessions - Crenshaw Communications

JUNE 8, 2021

With this in mind, what are the go-to questions aspiring public relations employees should ask in an interview? . Future employees should be able to list several things they love about their company to make it appealing. In larger agencies, you could be just a name on paper and get lost in a corner somewhere.

Interviews 296

Interviews Employee Agency Company 296

PRSay

MAY 13, 2022

Prior to joining DePaul, he served in leadership roles for two agencies, Ketchum and Sard Verbinnen and Company. Given his extensive experience in the agency, corporate and academic sectors, PRsay asked Culp for his thoughts on effective internship programs today. He is also the author of Culpwrit , the PR career blog.

Nonprofit 147

Nonprofit Internal International Corporate 147

ImPRessions - Crenshaw Communications

APRIL 13, 2023

How we can be the change As a person of color, I am drawn to companies with a diverse employee base. It was refreshing and exciting and definitely influenced my decision to join the agency. It’s a PR agency with fewer than 25 employees, and more than a third are people of color. Bureau of Labor Statistics.

Employee 156

Employee Community Groups Interviews 156

PR in High Definition

AUGUST 31, 2022

Maintaining robust internal communications. Internal communication has always been vital to the overall strategy of any firm. Multi-year Gallup research found that employee disengagement costs the UK economy £52-£70 billion per year. It allows you to choose the best channels and tone of voice depending on your audience.

International 62

International Internal Communications Exercises 62

Onclusive

NOVEMBER 8, 2023

Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. Companies often hire specialized agencies on a project basis to assist with specific repositioning or market research. How do you know what’s working?

Training 195

Training Media Training Crisis Communications Reputation 195

Onclusive

AUGUST 9, 2021

Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. It’s not uncommon for specialized agencies to be hired on a project basis to help with specific repositioning or market research. Internal Communications. Media Training.

Training 370

Training Media Training Crisis Communications Reputation 370

PR in High Definition

APRIL 26, 2021

Internal communication is just as important as external – and here’s how to improve it. Recently, a handful of employees from Goldman Sachs came forward to reveal that they were working a shocking 90-hour week. Disgruntled employees have the power to damage a company’s reputation in a matter of minutes. Start from where you are.

International 62

International Internal Communications How To 62

ImPRessions - Crenshaw Communications

NOVEMBER 23, 2020

Remote work will be a permanent option for many employees, and all internal and externally focused campaigns must be fully digital. Agencies and clients alike need to walk the talk when it comes to Diversity, Equity, and Inclusion. The stakes rise for employee engagement. Livestream goes mainstream.

Trends 407

Trends Communications Employee Corporate 407

Reputation Us

MAY 15, 2024

Stabilizing The Workforce A stable workforce contributes to the development of trust and credibility, both internally and externally. Conversely, high turnover rates can signal instability and internal issues within a company, leading to negative perceptions among consumers and investors alike.

Reputation 78

Reputation Financial Employee Survey 78

PRSay

JUNE 4, 2024

LGBTQ+ employees are looking to their employers to protect them, particularly in places where state governments are making it clear that we are not entitled to equality under the law. In 2003, he co-founded FH Out Front, the first global LGBTQ communications practice at an international PR firm (FleishmanHillard).

Government 209

Government Employee Insurance Insurance 209

The Hoffman Agency

OCTOBER 23, 2023

That’s how I was able to join a Parisian agency, even an international one, from my apartment in Lyon. And I’ve been enjoying it for nearly five months now at The Hoffman Agency. The post My Position as a Fully Remote Employee in Lyon appeared first on The Hoffman Agency.

Employee 36

Employee Travel Sports Meeting 36

Stephen Waddington

JANUARY 15, 2020

There were some clear misses in my original essay: social media activism, internal communications, storytelling and professionalism in PR. The most common approach to social media management is an agency or junior member armed with a monitoring tool and limited ability to feedback to operational areas of the business.

Storytelling 78

Storytelling Social Media International Internal 78

Wadds Inc.

AUGUST 14, 2023

However, for owners of sought after capabilities, and agencies with strong propositions leading to good growth, and profitability, it remains a good market. Are there any trends agency owners should have on their radar? As a result PE are involved in over 50% of agency deals on average.

Agency 52

Agency Sports Public Affairs Creativity 52

PRSay

JUNE 24, 2024

About half of PR professionals say the time they spend on internal communications stays the same or increases. Most PR professionals work after hours at least one day per week, while nearly half of C-suite PR employees work after hours three or more days per week. The average annual salary for a public relations job is $84,000.

Study 154

Study Survey Pitching Resources 154

Onclusive

AUGUST 22, 2017

Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. It’s also common for specialized agencies to be hired on a project basis for repositioning or when market research is required. Internal Communications. Media Training.

Media Training 397

Media Training Crisis Communications Conference Training 397

5W PR

OCTOBER 10, 2024

Employee Engagement A strong internal brand is essential for creating a positive and productive work environment. Communicating the brand’s vision and values, recognizing employee achievements, and fostering a sense of pride and belonging build employee engagement.

Consumer 78

Consumer Branding Brand Crisis Management 78

Communications Conversations

OCTOBER 14, 2014

But the marketers are often busy planning and managing agency resources. And, they often look at three distinct buckets: * In-house (either training existing employees or hiring additional head count). Training existing resources to handle content development requires significantly less ramp-up time than it would for an agency or solo.

Agency 133

Agency Resources Employee Internal 133

Stephen Waddington

JULY 16, 2021

There are several forces in play: Areas of the economy that shut down are reopening and organisations are firmly in recovery-mode The pandemic has created a new set of roles is areas such as employee engagement and sustainability Entry level roles are reopening as organisation begin to figure out the balance between home and office working.

Publicity 199

Publicity Government Crisis Employee 199

Konnect Agency

JUNE 22, 2023

That’s why it’s essential for businesses to have a crisis communications plan in place and a seasoned PR agency partner to can help streamline that process and create a dependable strategy. This includes employees, customers, shareholders, and the media.

Crisis Communications 52

Crisis Communications Crisis Agency Communications 52

Prohibition

JANUARY 24, 2022

The negative reaction caused by unplanned events can quickly snowball into a full-fledged mess, but that’s where a PR agency comes in to provide documentation, analysis and actionable advice to help companies handle their most sensitive high stakes situations with professionalism. Book a free consultation with us today!

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

The Hoffman Agency

OCTOBER 20, 2023

It was clear to me that the team at Hoffman believed in hands-on learning and trusted interns to contribute meaningfully to the team’s efforts. It is clear that the Hoffman Agency is dedicated to nurturing promising talent and ensuring that every team member reaches their full potential.

Agency 36

Agency Training Technology Internal 36

PR in High Definition

JANUARY 23, 2019

All through this strange period in my life, I was clinging on to my comfort zone (work) and drawing parallels: how the dating game compares to a client/agency selection process or a potential new hire process. You want to start a trusting relationship, and that’s where employee advocacy can help in seducing the best new talent.

Employee 48

Employee Case Study Measurement Leadership 48

ImPRessions - Crenshaw Communications

JUNE 30, 2016

The other reason is that for many PR agencies, Cannes simply hasn’t been on the radar, except when a client is a sponsor or honoree. In 2015, PRs were heartened that three winning Lions were entered by PR agencies, and the Procter & Gamble’s “Like A Girl” campaign won the PR Grand Prix.

Agency 120

Agency Creativity Advertising Advertising 120

ImPRessions - Crenshaw Communications

AUGUST 5, 2019

Mega-agency Edelman recently made waves by resigning a lucrative engagement working with for-profit corrections company The GEO Group, a top contractor for ICE. After all, this is the agency that pioneered an early form of fake news , punted when competitors took a stand on climate change , and is notorious for pursuing growth at any price.

Industry 217

Industry Reputation Groups Internal 217