Shift Communications

JULY 31, 2015

LinkedIn, the dark horse of social networks, has consistently been a slow-but-steady growth play in the past, from revenue to marketing options. In the Q2 earnings call, LinkedIn CEO Jeff Weiner made mention that they are investing more heavily in the overall user experience now, with solid financials behind them.

LinkedIn 60

LinkedIn Social Media Media Advertising 60

Deirdre Breakenridge

APRIL 10, 2017

There’s nothing like a grueling weekend spent unsuccessfully following up on pitches for coverage of a client’s innovative, disruptive, and ground-breaking new technology release to make you start daydreaming of starting your own firm. agency, media and. Sure, most PR pros have thousands of LinkedIn connections.

Travel 281

Travel Technology Conference LinkedIn 281

Sword and the Script

JUNE 6, 2023

Summary of PR tech news from the last 30 days: PRophet offers a white-label option for PR agencies; Meltwater joins the generative AI race; mentions and new PR statistics Despite reports everyone in PR is using generative AI – it’s simply not true. And now onward with this month’s PR tech sum 1. Layoffs at internal comms platform.

Survey 154

Survey Software B2B Pitching 154

Sword and the Script

SEPTEMBER 19, 2022

Most respondents say Twitter (64%) and LinkedIn (59%) are effective channels in the world of investor and financial communications; many are on the fence about Reddit 42% say it’s effective and 37% say it’s ineffective. Twitter and LinkedIn will come up again later in this post. 70% said “improving employee retention and engagement.”.

Survey 82

Survey Corporate Communications Financial 82

PRSay

JUNE 29, 2020

Increasingly, corporate cultures encourage employees to be their authentic selves. We must tap into the advancements of technology while remembering the power of the human touch. He is currently working in an Argentinean PR agency. You can connect with him on LinkedIn. Photo credit: sasirin pamai.

Community 109

Community Banking Corporate Conference 109

Shift Communications

NOVEMBER 9, 2022

By Sarah Babbitt, VP, Agency Marketing. Among them are Meta (at 11,000 employees), Twitter, Salesforce, Stripe and Zendesk. Between the media and the echo chamber that is now LinkedIn, the impact of layoff communications is big and immediate. A mounting list of companies announced layoffs over the past week. Future outlook.

Employee 78

Employee Twitter Policies Agency 78

Sword and the Script

FEBRUARY 2, 2022

SEO vendor that dabbles in PR technology buys an audience and adds an influencer to their team. Semrush is focusing on building up their marketing education,” wrote Backlinko founder Brian Dean in a LinkedIn post. That acquisition opened up the potential for a new technology competitor in PR – attacking from the flanks.

SEO 140

SEO Content Marketing Marketing Software 140

Critical Mention

APRIL 17, 2019

For this reason, a lot of businesses started hiring professional writers or writing agencies to craft unique content strategies and deliver compelling social media posts. Employee advocacy. We all know the potential of influencer marketing, but another effective tactic is to turn your employees into brand advocates.

Social Media 156

Social Media Trends Media Instagram 156

Waxing UnLyrical

JULY 20, 2016

More than ever, clients demand that PR agencies prove their value. Successful agencies have become very good at telling their stories and quantifying the impact of their work. But what about the PR agency itself? Employee Capacity. Revenue Per Employee. That’s roughly $12,500 in revenue a month for each employee.

Measurement 40

Measurement Agency Employee Insurance 40

Landis PR

APRIL 29, 2024

The blog covers Finland’s history of innovation and current investment opportunities, particularly in sectors like bio & circular economy and sustainable technology. It is not advisable to have an employee of a communications firm present in the interview situation. million users LinkedIn : 1.80

Radio 64

Radio Pinterest Television Government 64

Burrelles Fresh Ideas

JANUARY 2, 2024

Conclusion: Embracing the Dynamic SEO Landscape The future of SEO is dynamic and multifaceted, blending technology, user-centricity, and ethical practices. As search engines evolve, so must our SEO strategies , focusing on creating valuable, user-friendly content and leveraging the latest technological advancements.

SEO 85

SEO Mobile Engineering Ethics 85

ImPRessions - Crenshaw Communications

JUNE 7, 2017

Some PR agencies fall into a trap of chasing only only large, brand-name clients. The truth is actually a bit more complicated — very large clients can bring challenges of their own — and in my experience, it’s good to have a healthy client mix that suits an agency’s staff and size.

Small Business 168

Small Business SMB Local Viral 168

Sword and the Script

JANUARY 3, 2023

This can include the media, customers, employees, and the general public. Internal communications: PR practitioners may also be responsible for communicating with employees and stakeholders within an organization. How is technology being used in public relations? What is public relations? And in B2B marketing it already does.

Interviews 104

Interviews Publicity Technology Social Media 104

Critical Mention

FEBRUARY 4, 2020

Powell Tate partners with organizations across sectors — global corporations, advocacy groups, nonprofits and foundations, coalitions, national trade associations and government agencies. Golin’s News section shares recent announcements, expert insights and employee perspectives. Finn Partners. FinnPartners. Take risks. Collaborate.

Public Affairs 172

Public Affairs Creativity Nonprofit Agency 172

Deirdre Breakenridge

AUGUST 26, 2014

Throughout my 25 year career I’ve worked with clients from an array of industries – aviation, healthcare, government, museums, education, technology, and more. If it’s a sizeable business, you would be part of a large communications team that almost operates as an agency and the brands or service areas assigned to you are like your clients.

Industry 316

Industry Fashion Travel Tourism 316

MaccaPR

OCTOBER 14, 2015

Not too long ago, you , as a marketer, signed in to LinkedIn to check your messages , catch up on an old colleague, and maybe update your new profile picture. Rebranding to “LinkedIn Pulse” in late 2013 , the app has quickly become a key part of making LinkedIn a content marketing machine. 1) Access to influential people.

LinkedIn 48

LinkedIn Content Marketing Marketing Engineering 48

Cision

APRIL 6, 2016

Consumer adoption of technology is unpredictable, and social networking sites are dynamic and constantly innovating their products. While these channels are important and highly used, it’s more important for you to keep an eye on your specific audience – their use of technology, conversation patterns, media consumption, etc.

Employee 120

Employee Storytelling Content Marketing Leadership 120

Scott Public Relations

MARCH 4, 2020

This theory basically claims that increasing the wealth available to “job creators” would ultimately increase the wealth of the broader population, as the money trickled down to employees through economic growth. Sign up to receive our monthly advice on healthcare, insurance and technology PR: Scott Public Relations.

Healthcare 69

Healthcare Insurance Insurance Policies 69

Shift Communications

OCTOBER 18, 2022

Trust, confidence, believing in something bigger, having a vision for the future — these are some of the most important qualities that employees and prospects look for when selecting who to work for and do business with. By Natalie Marinaro. For businesses looking to build a successful thought leadership strategy, here’s how to get started.

Leadership 78

Leadership Strategy How To Data 78

Sword and the Script

JULY 6, 2021

This month’s roundup of PR technology news is a two-fer: there’s two months’ worth of news here. Can your agency bring big ideas and execute? The pricing is based on the number of categories you subscribe to receive – i.e. technology, health care, etc. Employee comms merger. Give our services a try. PR tech mentions.

Pitching 90

Pitching Report Software Survey 90

Critical Mention

APRIL 17, 2019

For this reason, a lot of businesses started hiring professional writers or writing agencies to craft unique content strategies and deliver compelling social media posts. Employee advocacy. We all know the potential of influencer marketing, but another effective tactic is to turn your employees into brand advocates.

Social Media 61

Social Media Trends Media Instagram 61

Scott Public Relations

OCTOBER 13, 2019

Technology is rapidly changing the nature of healthcare: its capability, delivery, and efficiency. As a provider of services to children with autism spectrum disorders, ABS employees spend much of their time in the field performing therapy services. Like what you’ve read?

Healthcare 40

Healthcare Insurance Insurance Pinterest 40

Scott Public Relations

OCTOBER 13, 2019

Technology is rapidly changing the nature of healthcare: its capability, delivery, and efficiency. As a provider of services to children with autism spectrum disorders, ABS employees spend much of their time in the field performing therapy services. Like what you’ve read?

Healthcare 40

Healthcare Insurance Insurance Pinterest 40

Sword and the Script

JUNE 7, 2022

It said these deals were bad for customers, bad for employees, and often bad for investors (LPs, not the fund managers). Vendors that white label TVEyes go to lengths to tell me they embed the technology within their own secret sauce to solve UX issues. Is this the start of a new business model for PR agencies and consultants?

Software 86

Software Pitching Internal International 86

Scott Public Relations

DECEMBER 19, 2019

This theory basically claims that increasing the wealth available to “job creators” would ultimately increase the wealth of the broader population, as the money trickled down to employees through economic growth. Follow Scott Public Relations on LinkedIn , Twitter , Facebook , Pinterest , and Google+. ” Like what you’ve read?

Healthcare 52

Healthcare Insurance Insurance Policies 52

Shift Communications

FEBRUARY 19, 2016

Here’s why: While there is no hard and fast data, multiple independent studies report that hiring a new employee is much costlier than training from within. Some predict that every time a business replaces a salaried employee, it costs 6 to 9 months’ salary, on average. Loss of productivity when ramping up a new employee.

Marketing 60

Marketing How To Training Analysis 60

Sword and the Script

JANUARY 31, 2023

The company sells services and was using proprietary technology to assist in the delivery of those services. The publication cites Cision Chief Product & Technology Officer Jay Webster as saying: “Factmata’s unique expertise is helping brands and organizations identify risky narratives earlier and more reliably than a human can.

Software 78

Software Case Study Technology Tools 78

ImPRessions - Crenshaw Communications

DECEMBER 15, 2017

Each December public relations agencies spend time crafting pitches and byline articles capturing clients’ takeaways for their particular industry. This means creating and adhering to policies that dictate how employees use social media and particularly how they respond. Technology means continuous learning.

YouTube 136

YouTube Training Video Survey 136

ImPRessions - Crenshaw Communications

FEBRUARY 9, 2017

Does a startup business always need to hire a PR agency ? I’m a Cuban fan, but like many PR agency owners, I disagree on this score. But there’s a whole lot more that goes into the typical startup-agency relationship, like research, strategy, and message development. Tell, don’t sell.

Trade Shows 120

Trade Shows Agency Media Relations Interviews 120

Scott Public Relations

JUNE 26, 2020

Facebook’s refusal to label or prohibit Donald Trump’s posts promoting police violence, in contrast with its own policies and legal guidance prohibiting speech that incites violence, is prompting massive protests from its employees, the media and social media. Is it that hard to verify a claim? There needs to be legal clout behind it.

Healthcare 52

Healthcare Insurance Insurance Social Media 52

Burrelles Fresh Ideas

FEBRUARY 20, 2024

Find out how Burrelles simplifies monitoring and sentiment analysis for brands and agencies. You can connect with him on LinkedIn. The copy and opinions expressed here belong solely to the author and do not necessarily reflect those of Burrelles, our employees, partners, or affiliates.

Video 87

Video Brand Branding Energy 87

Landis PR

MAY 28, 2024

Today Photo courtesy of Pixabay Denmark is particularly strong in information technology, renewable energy, sustainability, and life sciences – and also has a vibrant creative industry, encompassing design, fashion, architecture and media. Focus is strong on work-life balance, with quite a high degree of personal freedom for employees.

Energy 59

Energy Technology Biotechnology Pharmaceuticals 59

Scott Public Relations

MAY 13, 2019

Two weeks later, a disturbed veteran stormed the same venue, blasting employees and dancers with a semi-automatic pistol, before killing himself. If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations.

Healthcare 40

Healthcare Insurance Insurance Pinterest 40

Ishmael's Corner

JANUARY 4, 2015

PR Agency Resigns from CPAP Machine Consortium. . The advocacy group behind CPAP machines, the AFCPAP (Americans for continuous positive airway pressure) hires a PR agency to raise the industry’s profile. After this idea gets shot down, the agency spends four weeks brainstorming alternative campaigns with zero progress.

Transportation 60

Transportation Journalism Google Employee 60

PR 20/20

MARCH 26, 2020

As a marketing agency, how should we respond? Jeff Coyle, co-founder of MarketMuse, sums it up like this: Source: LinkedIn. Brands are showing up in unprecedented ways to support their employees, customers and communities. What is the appropriate role of marketing in the midst of a crisis? Is there one? Values matter.

Crisis 92

Crisis Marketing Healthcare Resources 92

Scott Public Relations

MAY 13, 2019

Two weeks later, a disturbed veteran stormed the same venue, blasting employees and dancers with a semi-automatic pistol, before killing himself. If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations.

Healthcare 40

Healthcare Insurance Insurance Pinterest 40

The Resolution Blog

JANUARY 8, 2018

When I left comms agency work for PR technology I felt I had to unlearn many of the techniques I’d built up over 13 years. If only we had the perfect formula for content success… Oh wait…Content sharing and analysis heavyweights LinkedIn and BuzzSumo have just delivered it! It’s free, why not give it a go now?

Tools 136

Tools Publicity Measurement SEO 136