ImPRessions - Crenshaw Communications

JUNE 26, 2019

Public relations teams and their agencies typically want to advise a CEO directly, and we routinely urge leaders to build a public profile through social media and high-level content. For those who said they did plan to speak publicly about issues, the most pressing topics named were data privacy, healthcare, and diversity and inclusion.

Trade Shows 271

Trade Shows Airlines Leadership Corporate 271

5W PR

MARCH 17, 2025

For example, Microsoft’s Digital Defense Report provides transparency about threat trends while demonstrating security leadership. One healthcare organization detected a ransomware attack 12 hours before encryption began, thanks to behavior-based alerts about unusual file access patterns.

Crisis 78

Crisis System Analytics Analysis 78

Shift Communications

AUGUST 10, 2017

In a recent SHIFT blog , our VP of Marketing Tech, Chris Penn, answered the question ‘what is thought leadership?’. PR helps to communicate compelling stories to improve brand awareness, and by integrating thought leadership, it may help to generate qualified leads. Theresa Masnik. Account Manager.

Leadership 92

Leadership Sports Healthcare Pitching 92

Buchanan PR

FEBRUARY 14, 2024

Photo by Camilo Jimenez on Unsplash In the fast-paced and ever-evolving landscape of healthcare, effective crisis communication is paramount for maintaining a positive brand reputation. In this blog post, we will explore strategies for effective crisis communication in healthcare settings. Currently dealing with a reputational issue?

Crisis Communications 66

Crisis Communications Healthcare Crisis Communications 66

5W PR

SEPTEMBER 30, 2024

Partnering with a public relations (PR) agency can be a game changer for doctors, and healthcare practices, providing strategic support in managing patient outreach, brand positioning, and media relations. Here’s how a PR partner can help elevate your practice or medical brand during one of the busiest healthcare seasons: 1.

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Agency Pharmaceuticals Healthcare Crisis Management 78

Cision

JUNE 12, 2015

At Relevance, through continued information gathering via media analysis and client interviews, we have found that the need for thought leadership is growing. In this post, I will take a look at three examples of guest bylines and how they achieved their thought leadership goals. This is crucial in the thought leadership process.

Healthcare 120

Healthcare Branding Brand Leadership 120

Scott Public Relations

MARCH 4, 2020

As the divide in wealth continues to grow, it will have a negative impact on other public policy issues as well—including healthcare. The result is millions of Americans struggling to afford the things they need to improve their lives, including education, nutritious food, homes—and healthcare.

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Healthcare Insurance Insurance Policies 69

PRSay

OCTOBER 27, 2023

It goes beyond the ability to read and write; health literacy is about comprehending complex health concepts, navigating the ever-so-confusing healthcare system and effectively communicating with healthcare professionals.

Healthcare 165

Healthcare Government Tools System 165

Shift Communications

NOVEMBER 19, 2015

The healthcare industry is unique in that it is simultaneously at the cutting-edge of science, yet woefully behind other industries like retail and finance. Not surprisingly, healthcare is finally working its way into the big data conversation. For example, big data. 3) Be a thought leader. Jessica Crawford. Senior Account Executive .

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Healthcare Big Data Retail Data 60

Shift Communications

NOVEMBER 19, 2015

The healthcare industry is unique in that it is simultaneously at the cutting-edge of science, yet woefully behind other industries like retail and finance. Not surprisingly, healthcare is finally working its way into the big data conversation. For example, big data. 3) Be a thought leader. Jessica Crawford. Senior Account Executive .

Healthcare 60

Healthcare Big Data Retail Data 60

Stephen Waddington

NOVEMBER 27, 2020

This healthcare-focused edition follows #FuturePRoof Three: The NHS at 70 with lessons for the wider PR community, published in 2018. It’s the fifth book in the #FuturePRoof series curated and edited by my wife Sarah Waddington.

Healthcare 131

Healthcare Privacy Print Community 131

Cision

JUNE 1, 2017

This can be found from the smallest agencies to the largest corporations. KD: The most memorable milestone in my career was taking a leap of faith and starting my own agency, Powerhouse Communications. The traditional agency model is failing.

Sports 245

Sports Agency Creativity Industry 245

Scott Public Relations

DECEMBER 19, 2019

Yet as more and more people are educated about what this will do to our weather, storms, agriculture, and even national security, the consequences on one other aspect of life must not be overlooked: healthcare. Climate change will also have an indirect negative impact on healthcare because of disruptions to healthcare process.

Healthcare 52

Healthcare Insurance Insurance Agriculture 52

Scott Public Relations

DECEMBER 19, 2019

As the divide in wealth continues to grow, it will have a negative impact on other public policy issues as well—including healthcare. The result is millions of Americans struggling to afford the things they need to improve their lives, including education, nutritious food, homes—and healthcare. ” Like what you’ve read?

Healthcare 52

Healthcare Insurance Insurance Policies 52

Scott Public Relations

MARCH 4, 2020

Yet as more and more people are educated about what this will do to our weather, storms, agriculture, and even national security, the consequences on one other aspect of life must not be overlooked: healthcare. Climate change will also have an indirect negative impact on healthcare because of disruptions to healthcare process.

Healthcare 52

Healthcare Insurance Insurance Agriculture 52

Cision

JULY 28, 2016

Jump ahead 30 years, and I’ve been leading strategic health care programming for every type of client in the health care industry—hospitals, payer groups, national healthcare nonprofits and major pharmaceutical companies. PadillaCRT has defined health as a strategic growth area for the agency. It’s been an incredible career experience.

Pharmaceuticals 120

Pharmaceuticals Nonprofit Healthcare Travel 120

PR in High Definition

MARCH 28, 2023

Embarking on a partnership with a PR agency is one of those business purchasing decisions that shouldn’t be taken lightly. But how can you be sure you are choosing, or working with, the right-sized communications and PR agency and getting value out of every dollar, pound, or euro you spend on comms?

Agency 71

Agency Healthcare Interviews Creativity 71

Scott Public Relations

AUGUST 20, 2019

If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations. Download our e-book, “ The C-Suite Asks, We Answer: The Top 6 Questions About Healthcare PR.”. Like what you’ve read?

Healthcare 49

Healthcare Insurance Insurance Pinterest 49

Flack's Revenge

DECEMBER 5, 2017

I’ve known Lin Pophal for years through her work as a writer for eContent , HR Executive , and others; have pitched her client stories and my own thought leadership topics (I’m in her eContent story on content curation tools ). Earlier this year, Lin posted a Profnet about the changing world of PR.

Pitching 174

Pitching Journalism Video Advertising 174

Barokas

SEPTEMBER 12, 2018

Given my dad’s work history and passion for the people he befriended over the past 60 years, and because he’s my dad, I found it perfect to chat with him about my vision for the agency that has his last name on the door. I told my dad my goal was to continue growing the agency and extend our services into many new areas.

Agency 138

Agency Hotels Healthcare Enterprise 138

PRSay

AUGUST 16, 2022

If you lead a growing PR agency, then perhaps you can make a significant impact on a social issue such as food insecurity. Before getting started, remember to carefully vet all nonprofits and authentically align your agency, clients and employers with mutually beneficial partnerships. RunSignUp. Please share!

Company 158

Company Nonprofit Apparel Banking 158

Scott Public Relations

AUGUST 16, 2019

The changing climate and resultant increase in natural disaster events is driving home how crucial energy is for healthcare. Hospitals and physicians’ offices face obvious problems when intense heat or storms knock the power out, but there are less obvious victims in those who are switching to home healthcare. At least 2.5

Healthcare 40

Healthcare Insurance Insurance Energy 40

Scott Public Relations

AUGUST 16, 2019

The changing climate and resultant increase in natural disaster events is driving home how crucial energy is for healthcare. Hospitals and physicians’ offices face obvious problems when intense heat or storms knock the power out, but there are less obvious victims in those who are switching to home healthcare. At least 2.5

Healthcare 40

Healthcare Insurance Insurance Energy 40

Buzzstream

APRIL 2, 2025

” But Jane Hunt from digital PR agency JBH literally wrote the book on Digital PR. Vary your digital PR tactics, such as newsjacking, proactive PR, thought leadership, and hero campaigns. Jane: Yeah, so although we are calling it digital pr, a lot of agencies are basically saying they’re doing digital pr.

Digital PR 62

Digital PR Branding Brand SEO 62

Melissa Agnes

FEBRUARY 1, 2017

What it means to “normalize emotions” – and leadership’s role and responsibility in doing so. Her client list includes financial organizations, technology companies, healthcare organizations, government agencies, cities and municipalities, energy companies, global non-profits, and many others.

Crisis Management 100

Crisis Management Crisis Government Healthcare 100

5W PR

AUGUST 8, 2024

PR strategies such as media placements in reputable publications, expert interviews, and thought leadership pieces can establish brands as credible authorities in the breastfeeding and maternal health arenas. By consistently delivering accurate, helpful information, brands can earn the trust of parents and caregivers.

Branding 78

Branding Brand Healthcare Education 78

PRSay

AUGUST 29, 2024

Earlier this summer, my agency, Carabiner Communications , celebrated a milestone — 20 years in operation. But can agencies thrive solely through remote work? A full-time virtual agency Today, Carabiner is a marketing and PR services provider with 35 active team members and over 30 organizations on our client roster.

Strategy 78

Strategy Real Estate Agency B2B 78

Communications Conversations

MARCH 29, 2019

In the span of five years, Tess has excelled in marketing, communications, production, and business development roles in agencies, on the client side, and with non-profits. To top it off, Tess has been selected a Fellow through two distinctive leadership programs — as a RISE Fellow in the New Sector Alliance and as a Josie R.

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Social Media Agriculture Marketing Media 128

Shift Communications

FEBRUARY 17, 2015

HIMSS15 is just a few short months away and organizations within the healthcare and health IT industries are in full planning mode for the annual event. As vendors vie for the interest of conference attendees, many are also focused on driving engagement and thought leadership targeting both media and analysts. Katie McGraw.

Healthcare 60

Healthcare Trade Shows How To Conference 60

Scott Public Relations

AUGUST 20, 2019

If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations. Download our e-book, “ The C-Suite Asks, We Answer: The Top 6 Questions About Healthcare PR.”. Like what you’ve read?

Healthcare 40

Healthcare Insurance Insurance Pinterest 40

Shift Communications

SEPTEMBER 22, 2017

Don’t shy away from thought leadership. Vice President, Healthcare Practice. cta] The post 4 Career Building Tips For New PR Professionals (That Can’t Be Achieved Behind a Computer) appeared first on SHIFT Communications PR Agency - Boston | New York | San Francisco | Austin. Katie McGraw.

Local 79

Local Healthcare Community Training 79

Shift Communications

DECEMBER 14, 2016

Some companies just aren’t ready to embark on a PR partnership, especially in the healthcare industry – a heavily regulated industry that can be difficult enough to navigate without adding public relations into the mix. The backbone to any public relations program isn’t the team working hard for you at the PR agency – it’s your company.

Publicity 60

Publicity Healthcare Case Study B2B 60

Scott Public Relations

FEBRUARY 1, 2019

By helping the leadership convey the overall direction and mission of the company, they can bring employees together to pursue common goals and demonstrate to them the value that their work brings for the organization overall. Download our e-book, “ The C-Suite Asks, We Answer: The Top 6 Questions About Healthcare PR.”.

Insurance 49

Insurance Insurance Healthcare Communications 49

Bianchi Biz Blog

FEBRUARY 1, 2024

Faces and Markets of PRGN is a new series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. Commitment to a high quality of life, safety, healthcare, and education establishes an ideal environment for businesses and residents alike.

Marketing 107

Marketing Newspapers Print Corporate 107

5W PR

OCTOBER 31, 2023

Health Academy Conference: This event addresses PR and communication professionals in the healthcare industry, offering networking event opportunities and targeted programming. The post 10 Networking Events for PR Professionals appeared first on Public Relations Blog | 5W PR Agency | PR Firm.

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Conference Nonprofit Education Healthcare 78

5W PR

JANUARY 29, 2025

The vision of Rosie the Robot from The Jetsons is no longer a far-off dream, home robots are already a reality, expanding beyond cleaning to lawn care, personal assistance, and healthcare. The post CES 2025: Technology with Purpose and Impact appeared first on Public Relations Blog | 5W PR Agency | PR Firm.

Technology 78

Technology Healthcare Television Customer Service 78

Scott Public Relations

APRIL 2, 2020

If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations. Download our e-book, “ The C-Suite Asks, We Answer: The Top 6 Questions About Healthcare PR.”. Thanks for reading. The post Homebound?

Insurance 71

Insurance Insurance Healthcare Technology 71