5W PR

JULY 18, 2024

Brand awareness and trust The first line of defense in the cyber tech industry is forging a strong brand reputation. Content marketing campaigns Informative blog posts, social media campaigns, and infographics address common cybersecurity threats. This is where cybersecurity PR can help as a powerful tool in their arsenal.

Industry 78

Industry Crisis Communications Crisis Infographics 78

5W PR

SEPTEMBER 19, 2023

Brands that can effectively leverage these platforms can access a global audience, share their messages, and actively engage in conversations that shape their reputation and public perception. This content can take the form of articles, videos, infographics, webinars, and more.

Viral 78

Viral Digital PR Storytelling Reputation 78

5W PR

MAY 8, 2023

Businesses need to navigate potential backlash, customer dissatisfaction, and potential impacts on the brand’s reputation. Visual aids like infographics can help illustrate the message and make it more accessible to customers. Communicating these price increases to customers can be a delicate process.

Consumer 88

Consumer Communications How To Transportation 88

Cision

APRIL 7, 2017

Kristin Daher, the President and founder of Powerhouse Communications , spearheads the creative communications agency providing a wide range of media relations, brand strategy, and social media services with a specialty in the foodservice and franchise space. The agency life is the only life I’ve ever known.

Pitching 228

Pitching Agency Social Media Creativity 228

Landis PR

MAY 8, 2023

This can include white papers, speeches, webinars, infographics, videos, blogs or social media posts. To build that kind of reputation, it’s crucial to look at the 3 C’s of Thought Leadership: Content, Credibility, Commitment. The professionals will tell you to be patient. It takes time to build a brand.

Leadership 52

Leadership Infographics Resources Social Media 52

Buzzstream

DECEMBER 28, 2023

Best All-in-One Blogger Outreach Tool I’ve worked at agencies, worked with agencies, worked in-house, and hired freelancers for blog outreach help. BuzzStream – Prospecting, Emailing, Relationship Building, and Reporting BuzzStream is the best all-in-one blogger outreach tool for agencies, in-house teams, and freelancers.

Tools 71

Tools Blogging Pitching Google 71

Buzzstream

DECEMBER 28, 2023

Best All-in-One Blogger Outreach Tool I’ve worked at agencies, worked with agencies, worked in-house, and hired freelancers for blog outreach help. BuzzStream – Prospecting, Emailing, Relationship Building, and Reporting BuzzStream is the best all-in-one blogger outreach tool for agencies, in-house teams, and freelancers.

Tools 71

Tools Blogging Pitching Google 71

Landis PR

DECEMBER 11, 2023

Speak to your PR agency – it’s what we do. Again, speak to your PR agency – we live and breathe by it. Utilize a mix of content types, such as blog posts, videos, and infographics, to keep the audience interested and to cater to different preferences. Your PR agency will be able to guide you. Don’t know where to start?

Strategy 59

Strategy Company Communications Construction 59

Buzzstream

DECEMBER 28, 2023

Best All-in-One Blogger Outreach Tool I’ve worked at agencies, worked with agencies, worked in-house, and hired freelancers for blog outreach help. BuzzStream – Prospecting, Emailing, Relationship Building, and Reporting BuzzStream is the best all-in-one blogger outreach tool for agencies, in-house teams, and freelancers.

Tools 62

Tools Blogging Pitching Google 62

Buzzstream

FEBRUARY 3, 2021

Improving their brand awareness and reputation. However, in terms of Digital PR many agencies transformed their tactics to ensure that campaign concepts are not as distanced from the client’s core area as they once were. Infographics. These are: Improving a client website’s rankings.

Digital PR 170

Digital PR Industry Strategy Film 170

Critical Mention

FEBRUARY 10, 2018

With all it encompasses – media relations, reputation management, crisis communications, content development, social media management, influencer marketing – and the list goes on – it’s endlessly fascinating. It’s finally gaining respect for its importance in building and maintaining a brand’s reputation and raising its visibility.

Publicity 125

Publicity Storytelling Nonprofit Creativity 125

Stephen Waddington

JULY 11, 2017

European researchers have spotlighted challenges facing public relations agencies and teams in the eleventh edition of the European Communications Monitor. Analysis is based on 20 countries and different types of organisations including companies, non-profits, governmental, and agencies. 1 Visualisation in communication. But only 4.6%

Communications 115

Communications Publicity Survey Newspapers 115

Shift Communications

JANUARY 2, 2019

Now the questions include: What can I do to manage and enhance the reputation of my company? For example, if you conduct a proprietary survey you can maximize the results via an infographic, parsing out specific data points exclusively for media and creating a series on your blog or social channels. Is it time to double-down on video?

Analysis 95

Analysis Infographics Internal International 95

Shift Communications

OCTOBER 4, 2017

United Airlines learned this the hard way; a PR disaster struck when video footage of a passenger being forcibly dragged off a flight created a media firestorm, which consequently damaged their brand reputation and impacted stock value. Read the infographic below to learn more about how much bad customer experiences can cost companies.

Airlines 87

Airlines Financial Film Viral 87

Buzzstream

DECEMBER 20, 2023

This feature is handy for larger marketing teams or agencies with multiple members doing outreach simultaneously. Or you can create a fresh, shareable piece of content, such as an infographic or survey campaign , and pitch it for links. This ability allows you to build and maintain relationships with key influencers and website owners.

Tools 71

Tools SEO Analysis Google 71

Buzzstream

FEBRUARY 9, 2024

Depending on how you visualize your data studies and survey results, you may choose to use an infographic, which is the next tactic on this list.) Create Infographics Infographics have worked so well in the past because they provide a “physical” asset for bloggers to share within their blog posts.

Google 71

Google Infographics Pitching Resources 71

Sword and the Script

SEPTEMBER 14, 2019

89% said academic subject matter experts; 75% said CEOs; 58% said company PR representatives; 37% said agency PR representatives; 16% said bloggers; 13% said social media personalities; and. The agency survey 500 writers, editors, and publishers over three months to produce the report – the Pitching Publishers Survey. Credible sources.

Survey 75

Survey Media Relations Report Media 75

Buzzstream

DECEMBER 20, 2023

This feature is handy for larger marketing teams or agencies with multiple members doing outreach simultaneously. Or you can create a fresh, shareable piece of content, such as an infographic or survey campaign , and pitch it for links. This ability allows you to build and maintain relationships with key influencers and website owners.

Tools 62

Tools SEO Analysis Google 62

Buzzstream

DECEMBER 20, 2023

This feature is handy for larger marketing teams or agencies with multiple members doing outreach simultaneously. Or you can create a fresh, shareable piece of content, such as an infographic or survey campaign , and pitch it for links. This ability allows you to build and maintain relationships with key influencers and website owners.

Tools 62

Tools SEO Analysis Google 62

ReimaginePR

JUNE 27, 2016

Your Online Reputation Matters More Than It Used to. Back in the day, having a website was all you needed to build an online reputation. These days, a large portion of your time spent managing your brand’s reputation will be focused on your online presence. Click Here. Now that’s a bare minimum must-have.

Reputation 120

Reputation Brand Branding Product Launch 120

Waxing UnLyrical

OCTOBER 7, 2019

Infographics. People are more eager to trust content from reputable sources. Improves brand reputation. With many struggling to manage content marketing, many brands hand over a majority of these responsibilities over to agencies, such as SEtalks , to handle the various aspects of digital marketing. White papers.

Content Marketing 93

Content Marketing Marketing Infographics Consumer 93

Buzzstream

DECEMBER 13, 2023

But before that, I worked for over ten years with three content marketing agencies and one in-house role. Comprehensive Reporting: Buzzstream also creates helpful reports per project, agency, or company-wide metrics. From social media graphics to infographics, Canva streamlines the process with helpful templates for many projects.

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 13, 2023

But before that, I worked for over ten years with three content marketing agencies and one in-house role. Comprehensive Reporting: Buzzstream also creates helpful reports per project, agency, or company-wide metrics. From social media graphics to infographics, Canva streamlines the process with helpful templates for many projects.

Digital PR 62

Digital PR Tools Google Pitching 62

Cision

APRIL 6, 2016

And in the era of information when more than five exabytes of content are created almost every day, blog posts, videos, infographics and social posts all contribute to this “how” and establish a company’s voice and personality. But here are a few that get noticed and boost market reputation. What would you rather read?

How To 120

How To Tools Exercises Viral 120

Sword and the Script

DECEMBER 22, 2020

Effect of thought leadership on reputation and sales. is $100,000 in 2020; it’s higher for in-house PR and corporate communication roles at $145,500 and lower for PR agencies at $90,000. Source: Fend Off Reactionary Cuts ). The media PR salary: $100,000. The median public relations salary in the U.S. List posts earn more shares.

Survey 173

Survey Marketing B2B Study 173

Burrelles Fresh Ideas

JUNE 13, 2023

Deliberate planning is key — consider drawing upon diverse forms of media such as podcasts, articles, blog posts, videos, or infographics to optimize outreach strategies across multiple touchpoints. Conclusion Small businesses can achieve remarkable PR results without spending a fortune on advertising or public relations agencies.

Analytics 40

Analytics Content Marketing Measurement Advertising 40

Buzzstream

MAY 9, 2018

I should point out that this data covers the breadth of BuzzStream customers, which includes agencies and independent companies across a wide range of industries. The best performers (top 5%) receive reply rates of over 40%. The worst performers (bottom 5%) receive under 3% reply rate.

Data 120

Data SEO Groups Pitching 120

Stephen Waddington

JANUARY 9, 2019

The goal is to build reputation, increase awareness, and deepen the emotional connection that’s critical to high-value decision making. Organizations are evolving their storytelling approach using new content formats such as animation, infographics, and video to engage buyers throughout the purchase journey.

B2B 60

B2B Report Case Study Infographics 60

Norton's Notes

JULY 17, 2014

This includes the widely derided infographic, blogs, tweets and video through to clever more sophisticated social media applications. SEO and web design agencies are now frantically re-branding themselves to call themselves PR Agencies. So the future of journalism is creative clever digital journalism.

Journalism 50

Journalism Digital PR SEO Wikipedia 50

The Hoffman Agency

JULY 26, 2017

At Hoffman Singapore, our clients rely on us for the best counsel on how to engage with the media and to better manage their reputations. If a pitch isn’t suited for a particular section, it may very well be repurposed into a video, an infographic or a social media post to better engage followers.

Pitching 46

Pitching Infographics Newspapers Instagram 46

MaccaPR

JANUARY 29, 2015

There are a plethora of online tools to produce colorful and noteworthy infographics, photos, charts and so much more. As brand advocates, we’re often tasked with protecting the online reputation of a brand. The easiest way to avoid copyright headaches is to create your own images! Pinterest'

Pinterest 48

Pinterest Marketing Policies Infographics 48

PR 20/20

MAY 23, 2017

As Kristen Tomins ( @KristenMTomins ) puts it, “You can actually find some cool infographics or pictures that lead to relevant articles, or you can just click through cool DIY projects, recipes, etc. HubSpot ( @HubSpot ): Topics segmented by marketing, sales and agency. Need a mid-day break?

Resources 53

Resources Marketing SEO Engineering 53

Buzzstream

MARCH 13, 2024

But, where SEO focuses mainly on quantitative metrics, digital PR can push more qualitative goals like brand reputation, which overlaps with traditional PR. For example, a survey piece, a data study, or a story with heavy visual elements like an infographic or map could all be considered hero content. Let’s take a look at this overlap.

Digital PR 71

Digital PR Construction Case Study SEO 71

Buzzstream

JULY 16, 2024

Like any reputable content, they inform a target audience. If choosing this route, select reputable sources and cite them properly in your article. Some examples of reputable sources for various data points are the World Health Organization , the U.S. Environmental Protection Agency, Yelp and more.

Study 62

Study Pitching How To Data 62

Buzzstream

MAY 25, 2021

So whilst thinking about what formats can work best, try to avoid saying “I want to create an infographic” or “I want to create a video”. Having said that, we’ve had a lot of success with this format at Aira and it’s one that appears to be gaining traction amongst agencies and in-house teams. Static infographic.

Infographics 160

Infographics Data Blogging Mobile 160

The Proactive Report

JANUARY 30, 2015

When Weber Shandwick, long known as a PR agency, starts a section devoted only to paid media (Sawmill) and makes Josh Rose the Chief Creative Officer, you know things are changing in our industry. You can download the full infographic of the 15 skills here. SF: Online Reputation Management. SF: Yes I think we have recovered.

Content Marketing 100

Content Marketing Groups Facebook Reputation 100

NewsWhip

MAY 27, 2021

In the digital age the rules for reaching an audience change almost constantly, but agencies are rising to the challenge of high expectations for content on newly emerging channels.?. Brand relevance versus brand reputation | Jump to text. And, the reality is, in this digital world, relevance is even more important than reputation.

Healthcare 78

Healthcare Storytelling Communications Local 78