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Business Leaders: PR Tips To Ace Media Interviews

ImPRessions - Crenshaw Communications

For any PR agency team , a major media interview for a company spokesperson is a solid win. Nothing is quite as rewarding as securing that one big interview, or even a series of them, if there’s high-profile news to share. With that in mind, here are some tips for PR pros to help encourage a stellar media interview performance.

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Lockdown boom for agency startups - Wadds Inc. report

Stephen Waddington

COVID-19 has seen an explosion of new PR agencies. More than 50 new PR agencies have been founded in the UK during the COVID-19 pandemic according to a report published today by Wadds Inc. It provides insights into the market and clear direction and inspiration for anyone thinking of starting their own agency. A new Wadds Inc.

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21 things that defined PR agency life before the web (you won’t believe no #5)

Stephen Waddington

Public relations in an agency is unrecognisable from 25 years ago. 25 years ago workflow in an agency was defined by media relations. The first agency that I worked for was A Plus in Slough, UK. Here’s another 21 things that defined PR agency life in the early nineties. Thanks to everyone who jumped into the conversation.

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Faces & Markets of PRGN: Ireland – A Dynamic Economy and a Great Place to Do Business

Bianchi Biz Blog

Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. Although print newspaper readership has declined, publishers’ online assets continue to grow strongly, with consumers accessing news media sites via mobile and social media.

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The NALA: Cision’s PR Software Earns Agency Clients More Media Coverage

Cision

California-based single-agency PR firm the NALA, and its sister company STARKART, needed to find a solution to target each client’s specific audience base, prove success with essential reports and increase overall efficiency to compete with larger firms. Garnering earned media coverage is a key goal for every public relations firm.

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Now Hiring: Assistant Account Executive

ImPRessions - Crenshaw Communications

Crenshaw Communications, a New York-based public relations agency specializing in B2B technology PR, is seeking an Assistant Account Executive (AAE) to join our dynamic B2B technology team. Build relationships with key members of media and proactively pitch targeted outlets, including broadcast, print and new media.

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Facebook And The Perils Of Opposition PR

ImPRessions - Crenshaw Communications

Is it ethical for a PR agency to smear a competitor? But one detail that interested communicators was that it brought on PR agency Definers Public Affairs to run political-style oppo against competitors like Google and Apple. But when the heat is on, it’s easy to blame the agency. So, was Definers ethical?

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