ImPRessions - Crenshaw Communications

MAY 18, 2021

As many PR agency teams know, our work can be highly specialized, particularly in B2B public relations. There’s plenty of content on the site directly from ad executives and representatives of major companies, whether it’s interviews or guest columns. Guest post by Crenshaw Communications intern, Jordan Farbowitz .

Advertising 322

Advertising Advertising Privacy Television 322

Cision

OCTOBER 21, 2016

California-based single-agency PR firm the NALA, and its sister company STARKART, needed to find a solution to target each client’s specific audience base, prove success with essential reports and increase overall efficiency to compete with larger firms. Garnering earned media coverage is a key goal for every public relations firm.

Software 120

Software Agency Case Study Television 120

5W PR

NOVEMBER 6, 2024

Traditional media like newspapers, magazines, radio, and television can sometimes be useful. Media kits provide journalists with essential materials about the game and offer opportunities for journalists to interview the game’s creators. These are simply communities where gamers discuss and recommend new games.

Video 78

Video How To Marketing Television 78

ImPRessions - Crenshaw Communications

MAY 8, 2017

This is why we always want to make sure that a prospective client is truly ready to work with a PR agency , knowing that part of securing media coverage is a willingness to prepare in advance. Certainly if a story is stirring interest, it’s a good idea to be ready for follow-up interviews. But that’s just the beginning.

Media 199

Media Interviews YouTube Advertising 199

5W PR

FEBRUARY 24, 2020

That was true the first time it was said, and it’s exponentially truer in the days of digital marketing and online media, when a single interview – good or bad – can be played, indefinitely, on an endless loop, meaning people are “introduced” to new audiences all the time… a dynamic that is often out of their control.

Interviews 88

Interviews Video Television Energy 88

PRSay

AUGUST 6, 2019

In interviewing Gen Zers, ages 13-22, nationwide for my book, “Decoding Gen Z: 101 Lessons Generation Z Will Teach Corporate America, Marketers & Media,” I detail six degrees of Gen Z which reinforce the comment of the MTV chief marketer. They do not read newspapers and magazines or watch traditional television.

Television 158

Television Instagram Consumer Newspapers 158

Polaris

DECEMBER 10, 2014

(If you’re unclear about current Canadian law in this regard, check out my blog post on the country’s new anti-spam legislation: What Canadian PR Agencies Should Know About New Anti-Spam Legislation ). You can’t forward a clip of a recent television interview.

Blogging 183

Blogging Comparison eBook Case Study 183

Cision

MAY 11, 2016

In this interview, Brenda shares what she learned from appearing on a reality television show, why you need to work in an environment that motivates you and what skills communication professionals need to be successful. I always want to represent brands that will positively reflect back onto my brand or agency.

Television 120

Television Travel Tourism Pitching 120

ImPRessions - Crenshaw Communications

NOVEMBER 2, 2016

These contacts can be a gold mine of information and access, particularly when it comes to cracking morning television or top-tier print publications. And when it comes to broadcast media, contributors often have greater flexibility to work in brand messages or feature products than actual network television employees.

Television 120

Television Interviews Engineering Tools 120

Medianet Australia

MARCH 1, 2023

Jessica Ridley is currently working as a Freelance Television Reporter for Channel Nine’s Today Show as well as the Founder of By The Way Media , a PR and media communications agency.

Television 52

Television Report Interviews Media 52

Sword and the Script

JANUARY 3, 2023

We interviewed ChatGPT about public relations and while it does well with high-level questions, it becomes repetitive when those questions were more nuanced; the system says it is “unlikely” that it “or any other AI system will fully replace public relations (PR) professionals”. This is reflective of a traditional view of public relations.

Interviews 113

Interviews Publicity Technology Social Media 113

Maxim Behar

OCTOBER 19, 2022

Host: Television has a long history behind it. Maxim : It depends on the concept of television. Is it the screen that stands on the wall or stands opposite of you or is it the institution of television. The institution of television has two elements - one is technological, the other is content. Host: In time, yes.

Television 52

Television Wireless Advertising Advertising 52

Cision

SEPTEMBER 23, 2016

It can be time-consuming to plan media outreach for local and national networks, cable news, podcasts, streaming television, public radio, and social-only video; however, a satellite media tour (SMT) can help. As the brand or PR agency behind the media tour, you will be driving the action. Your Pitch Team. That’s not all, though. 

Media 120

Media Television Pharmaceuticals Radio 120

Cision

APRIL 27, 2016

In this interview, Holly shares her thoughts on the effect of technology changes on the entertainment industry, the need for new and innovative content and the importance of connecting with your industry’s influencers. What is it like to now move to an agency? My dad owned a public relations agency.

Real Estate 120

Real Estate Television Technology Agency 120

Cision

OCTOBER 20, 2016

In this interview, Steve discusses what he learned from working in television news, the skills needed for successful media relations and how to improve your pitching strategy. Specifically, I was a television news producer. You’ve held several positions in television news. What did you learn from those experiences?

Television 120

Television Public Affairs Pitching Healthcare 120

Communications Conversations

JUNE 28, 2018

This is what led me, in some ways, to interview our Rock Star today: Kirsten Wenker. How and why did you get into sports PR after a number of years on the agency side? My goal was always to find my way into sports PR (I’m sure every agency I’ve worked for can testify to me constantly seeking out those sports related opportunities!),

Sports 113

Sports Travel Television Journalism 113

Shift Communications

MARCH 24, 2017

I thought, if I can get his story in widely read New York paper or even on television, it could help him reach his goal. Two Bronx-based outlets also published his story on their websites, including one in which I helped coordinate an interview. While there was little I could do financially, I immediately put on my publicist hat.

Pitching 110

Pitching Television Newspapers Financial 110

PRSay

OCTOBER 29, 2019

So how have they managed to stay one of the most popular shows on television for more than four decades? That’s my job: To protect peoples’ distinct voices, but also to get them to work together,” he said in a 2016 interview. “I It doesn’t take comedic genius or a nationally-televised show to take some inspiration from SNL.

Television 112

Television Writing Video Storytelling 112

Remote PR Jobs

SEPTEMBER 25, 2023

Businesses and individuals can certainly work on public relations campaigns themselves with existing resources, but they often need help from consultants or agencies. Stellar also sends invoices for payment only after an article appears or a TV or radio interview concludes. Great publicity must be earned.

Radio 100

Radio Print Television Local 100

ImPRessions - Crenshaw Communications

OCTOBER 28, 2016

We know of an agency that accidentally issued a press release with the word “public” misspelled throughout the release. It is this type of error that can needlessly change the tone of a client/agency relationship. Nobody besides the client caught it, but they weren’t very happy.

Hotels 120

Hotels Film Television B2B 120

PRSay

MARCH 22, 2017

I watched interviews after the show to hear more about the mistake, and to my amazement, there weren’t any concrete answers — just confusion and several conspiracy theories. Aside from presenter errors, a lot can go wrong on live television. Here’s how they should start: Plan for the worst. The audio can go out.

Crisis 119

Crisis Sports Television Print 119

ImPRessions - Crenshaw Communications

DECEMBER 15, 2017

Each December public relations agencies spend time crafting pitches and byline articles capturing clients’ takeaways for their particular industry. television networks have created in 30 years. 2017 PR Takeaways. More than 500 million hours of videos are watched on YouTube each day.

YouTube 136

YouTube Video Training Survey 136

Prakkypedia

NOVEMBER 13, 2019

Helping relaunch southaustralia.com back in the heady days of gigantic website projects – big budgets, interstate agencies, teams travelling around SA to become immersed in our tourism gems before writing about them. Sensibly, I thought, I tugged at the door to close it. But consider what’s happening in Australia right now.

Radio 24

Radio Tourism Government Hotels 24

Bianchi Biz Blog

SEPTEMBER 5, 2024

Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. It is not advisable to have an employee of a communications firm present in the interview situation. Finland’s largest commercial television channel is MTV3.

Marketing 100

Marketing Radio Automotive Television 100

ReimaginePR

MAY 30, 2015

Interviews – Q & A on video. Television shows cut to a new angle on average every 3 seconds or so. This is shot as if done by a television station. It lets a television or video outlet run your answers cutting in their anchor asking the questions. Great high-resolution pictures of product and key people.

Media 120

Media Television Video Print 120

5W PR

JUNE 22, 2018

One of the most important parts of any PR agency’s job is finding the right media coverage for their clients. Whether it’s a television slot or an interview in a magazine, the right PR placements are a critical part of building brand awareness for any business. Get on Social Media. Make the Most of Email.

Publicity 79

Publicity How To Television Agency 79

PR for Anyone

JULY 27, 2024

For instance, a travel agency could promote tours of Olympic host cities, emphasizing their cultural and historical significance. Videos : Share short videos with tips, interviews, or behind-the-scenes looks at your business’s connection to the Olympics. This is extra important for a television pitch.

Media 130

Media Pitching Local Training 130

5W PR

AUGUST 19, 2019

In times past, the goal of a publicist was to get their clients featured in media like newspapers, magazines, radio, and television. Digital PR agencies, then, now combine the best of traditional PR with a focus on emerging trends in content marketing and social media marketing- and more. What Does Digital PR Involve?

Digital PR 76

Digital PR Print Construction Television 76

Cision

JANUARY 20, 2016

My role was public relations, so I managed all the media that attended the mountain, came to the mountain to do stories and set them up with interviews and provided them specific data. I got to the point where I got to Boston as a journalist in television when I wanted to get back into public relations and marketing.

Corporate 120

Corporate Journalism Nonprofit Television 120

5W PR

AUGUST 27, 2020

Delivering stores to radio, television, and online audiences through live coverage, SMT has become an important public relations strategy that helps an audience to have a behind-the-scenes understanding of a brand. At the same time, live interviews are the most cost-effective approaches to engage with important audiences around the globe.

Media 68

Media Radio Travel Interviews 68

5W PR

SEPTEMBER 26, 2017

Some of these might include articles on social media, press releases, press conferences, customer testimonials, media tours, interviews with press, radio, television, or otherwise, speaking engagements, and seminars. You might also sponsor a related event or participate in some way.

Publicity 83

Publicity Television Local Radio 83

Ethical Voices

JANUARY 30, 2023

My background is in radio and television journalism. I spent about the first 15 years of my career doing radio, television and also some print journalism over the years. And between there I had a couple of years at an agency here in Knoxville. I have a degree in broadcast news from West Virginia University.

Ethics 92

Ethics Journalism Radio Television 92

5W PR

OCTOBER 18, 2018

Read on for the full interview! Meaning, the same consolidation that is happening the realm of ad-tech and media, happened around the same time 5 years ago as consultancies were beginning to encroach on the traditional advertising agency model. What were the hot topics that brands and agencies were discussing?

Advertising 89

Advertising Advertising B2B Creativity 89

Solo PR Pro

JUNE 14, 2022

Jen attended DePauw University, where she originally wanted to be a television news producer. She had a summer internship at a local station in Connecticut and discovered the job wasn’t the right fit for her after a particularly gut-wrenching day where she had to interview a grieving mother who had tragically lost her children in a fire.

Meeting 81

Meeting Radio Travel Television 81

Bianchi Biz Blog

JULY 22, 2024

Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. SMART NATION 2023 bought together 14,000+ registered trade buyers including 1,446 overseas buyers from 54 countries.

Marketing 101

Marketing Tourism Local Government 101

Landis PR

APRIL 29, 2024

Key Expertise of Ellun Kanat Ellun Kanat is a visionary change agency that helps organizations navigate their ways through turbulence and instability – and helps them find inspiring opportunities as well as enjoy the ride! It is not advisable to have an employee of a communications firm present in the interview situation.

Radio 64

Radio Pinterest Television Government 64

Communications Conversations

JULY 18, 2019

Although it was long overdue, the timing seemed right to interview this PR Rock Star. Here’s an easy tip: accompany your clients to TV stations for interviews/demonstrations. Pat and the chef were quickly engulfed in a huge cloud of smoke — in fact, you couldn’t see either one of them during the interview!

Local 94

Local Course Community Interviews 94