Bianchi Biz Blog

DECEMBER 5, 2024

Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. Other key industries include manufacturing, aerospace, medical devices, pharmaceuticals and renewable energy. For PR practitioners, keeping pace with technology (e.g.

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Radio Sports Marketing Local 83

5W PR

SEPTEMBER 30, 2024

Partnering with a public relations (PR) agency can be a game changer for doctors, and healthcare practices, providing strategic support in managing patient outreach, brand positioning, and media relations. A PR agency can help doctors and healthcare providers communicate preventive tips and best practices for managing cold and flu symptoms.

Agency 78

Agency Pharmaceuticals Healthcare Crisis Management 78

ImPRessions - Crenshaw Communications

NOVEMBER 15, 2016

This is obvious, but many agencies outsource heavy content production, and it’s easy to lose something in the process. Whether handled internally or outside a PR agency or department, it’s helpful for the teams to plan and brainstorm together so that each can learn from the other. Have joint planning sessions.

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Content Marketing Pharmaceuticals Marketing Software 120

Solo PR Pro

JANUARY 18, 2022

It happened organically following many successful years in broadcast production and healthcare and pharmaceutical public relations. She worked in a few boutique PR agencies before moving to Chicago where she landed a job in the research department at the Oprah Winfrey Show at its peak. I said, ‘Harpo — isn’t that Oprah?’

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Meeting Pharmaceuticals Healthcare Pitching 107

MaccaPR

SEPTEMBER 16, 2014

Every once in a great while, a client will ask our Minneapolis PR agency to "spin" some topic for his or her company. The trend continued well into our own times, when, in 1991, a Hill & Knowlton agency executive notoriously reminded staff that, "We’d represent Satan if he paid." Souce: IMDb ). Source: PRNewser ).

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Ethics Publicity Pharmaceuticals Corporate 133

Cision

JULY 28, 2016

Jump ahead 30 years, and I’ve been leading strategic health care programming for every type of client in the health care industry—hospitals, payer groups, national healthcare nonprofits and major pharmaceutical companies. PadillaCRT has defined health as a strategic growth area for the agency. It’s been an incredible career experience.

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Pharmaceuticals Nonprofit Healthcare Travel 120

The Stalwart Blog

OCTOBER 17, 2020

I have been following the vaccine trial development that a lot of pharmaceutical companies are undertaking right now. In other words, consumers will think that the pharmaceutical companies are being ineffective in their development. There’s a lot of things to watch on the news of late. That’s not necessarily the case.

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Pharmaceuticals Publicity Government Reputation 78

NewsWhip

JULY 14, 2020

In a wide-ranging conversation, we talked about the use of data as part of the day-to-day operations of an agency, and how agencies should think about their tech stack. You’re Digital Director at ENGINE MHP Can you tell us about the business, especially the areas of special competence that the agency has?

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Data Public Affairs Engineering Pharmaceuticals 176

ISEBOX

OCTOBER 26, 2016

And the flow of information from pharmaceutical enterprises is streaming at speeds never before seen. Round 1- Mobile Responsive: We never know where, or how our audience is going to receive our pharmaceutical campaign content. And more frequently, it’s viewed on mobile devices. Providing a mobile responsive experience is critical.

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Pharmaceuticals Enterprise Mobile Analytics 70

PRSay

OCTOBER 11, 2019

After meeting a decade ago at an agency where we ranged in seniority (or lack thereof) from assistant account executive to vice president, we reconnected and now gather regularly to talk shop. There are always main clients if you’re on the agency side of the business, and oftentimes, marketing colleagues if you’re in-house.

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Measurement Pharmaceuticals Nonprofit Leadership 145

ISEBOX

NOVEMBER 9, 2016

There aren’t many pharmaceutical PR executives who would accuse the FDA of having a sense of humor. But one look at the agency’s Guidance document on correcting misinformation posted on independent, third-party resources, and you really have to wonder. The agency isn’t just trying to make life difficult for pharmaceutical PR teams.

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Pharmaceuticals Healthcare Conference Social Media 70

ISEBOX

OCTOBER 13, 2016

We’ve already talked about how pharmaceutical communications must equally balance risks and benefits in order to avoid being false or misleading. While it’s taking the FDA awhile to issue regulations on healthcare PR and marketing efforts online, the Agency did release lengthy Guidance on compliance in January 2014.

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Pharmaceuticals Healthcare Social Media Analysis 70

PRSay

FEBRUARY 25, 2022

Early in the pandemic, panelist Daphne Dickerson lost her job at an agency that promoted live entertainment in Atlanta. Still, it takes work to find the right hires. You want people that fit your team, who can represent your clients well.”. But then “My network of Black women came through,” she said. Mentors and advocates.

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Pharmaceuticals Groups Storytelling Education 131

ISEBOX

MAY 6, 2016

But the victor in this match soon becomes apparent when you take a deeper dive into ISEBOX’s enhanced tools for pharmaceutical and life sciences PR. With the click of a button, it can hide your microsite from search engines and turn off social sharing – often critical features for pharmaceutical campaigns. .

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Tools Pharmaceuticals Communications Mobile 70

ISEBOX

MAY 6, 2016

But the victor in this match soon becomes apparent when you take a deeper dive into ISEBOX’s enhanced tools for pharmaceutical and life sciences PR. With the click of a button, it can hide your microsite from search engines and turn off social sharing – often critical features for pharmaceutical campaigns. .

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Tools Pharmaceuticals Communications Mobile 70

Cision

DECEMBER 30, 2015

Since 23 state laws contradict the federal law (which labels marijuana a Schedule I drug), pharma brands may be reluctant to invest in medical marijuana because the move could rankle the federal and state agencies that police the industry. Pharmaceuticals are subject to significant oversight by the FDA. Emphasize quality testing.

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Chemicals Pharmaceuticals Analysis Local 120

MaccaPR

MARCH 12, 2019

Name a prominent medical product or healthcare brand – from Medtronic, Hennepin Healthcare, Prime Therapeutics, Upsher-Smith Labs and Provation to Vigilanz, Philips, 3M, Hill-Rom and Teleflex – and the Minneapolis-based healthcare marketing agency StoneArch has probably been involved. I have great admiration for any healthcare start-up.

Agency 54

Agency Healthcare Insurance Insurance 54

ImPRessions - Crenshaw Communications

NOVEMBER 15, 2016

Typically public relations agencies like to count the things we’re thankful for at this time of year. How did Mylan CEO Heather Bresch not learn from Turing Pharmaceutical’s Martin Shkreli’s experience? These lists often include new technology-based PR tools or the latest social or other media platforms.

Pharmaceuticals 120

Pharmaceuticals Banking Reputation Hotels 120

Shift Communications

NOVEMBER 20, 2017

Naturally, as one of the first-ever social media agencies, we wanted to understand the impact of the doubled character limits. Pharmaceutical companies. appeared first on SHIFT Communications PR Agency - Boston | New York | San Francisco | Austin. This beta test was to determine whether users wanted the increased characters.

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B2C Airlines Pharmaceuticals Banking 103

ISEBOX

DECEMBER 14, 2016

It’s not every day the FDA issues a statement that amounts to pretty good news for pharmaceuticals communications teams. But that’s just what the agency did with its recent on “ General Wellness: Policy for Low Risk Devices. ” Read Time: 2 minutes.

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Mobile Pharmaceuticals Healthcare Product Launch 70

5W PR

MARCH 29, 2023

It also includes pharmaceutical and medical device businesses. The post The Difference Between Health & Wellness appeared first on Public Relations Blog | 5W PR Agency | PR Firm. Health industry The health industry strives to prevent and treat diseases and illnesses.

Pharmaceuticals 88

Pharmaceuticals Healthcare Exercises Community 88

Cision

SEPTEMBER 23, 2016

As the brand or PR agency behind the media tour, you will be driving the action. Every brand is different and depending on whether we are working with a pharmaceutical company, non-profit or a consumer brand, the approach can vary.”. “We Success all comes down to spending your budget on the right things.

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Media Television Pharmaceuticals Radio 120

Medianet Australia

MARCH 29, 2023

Palin Communications is a specialist health PR agency established by me and my wife Gab 25 years ago. Our clients are pharmaceutical companies, biotechs and not-for-profit players in the health and welfare space. Could you tell me about yourself and your role at Palin Communications?

Pharmaceuticals 52

Pharmaceuticals Communications Agency Company 52

Cision

MAY 5, 2016

You’ve worked with some of the world’s largest pharmaceutical companies. So it will be vitally important for PR practitioners to continue to partner with their clients, integrate and collaborate with other brand agencies as well as have their voices heard. How do you approach PR for a health brand versus other brands?

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Healthcare Policies Pharmaceuticals Big Data 120

ISEBOX

JANUARY 26, 2017

They do awful things to organizations across every industry, not just pharmaceutical companies. Read Time: 2 minutes. Hackers are nasty. Infecting your technology with ransomware is among the foulest things a hacker can do.

Pharmaceuticals 70

Pharmaceuticals Healthcare Enterprise Policies 70

Buchanan PR

FEBRUARY 14, 2024

Providers, payers, pharmaceutical companies – no healthcare organization is immune to crises, and how they handle these situations can significantly impact public perception. Utilize a PR Agency with Crisis Expertise Navigating a crisis in healthcare requires a strategic and empathetic approach to communication.

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Crisis Communications Healthcare Crisis Communications 66

ISEBOX

APRIL 10, 2015

Few people will be enticed to read “Pharmaceutical Company Announces New Drug.” ISEBOX is a cutting edge multimedia news release platform serving the world’s leading agencies and brands. Part of making an engaging title lies in knowing what the “meat” of your story is. Why is your story newsworthy?

Pharmaceuticals 70

Pharmaceuticals Local Writing Newspapers 70

Bianchi Biz Blog

JULY 22, 2024

Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight.

Marketing 101

Marketing Tourism Local Government 101

Shift Communications

JANUARY 12, 2016

This sharply brought to light the important issue of pharmaceutical price transparency, and America’s growing frustration of having to choose between paying for necessary prescriptions or other necessities. Technology. What technological changes could threaten your business? Becca Giller. Account Coordinator.

Healthcare 60

Healthcare Pharmaceuticals Insurance Insurance 60

Prohibition

MARCH 30, 2021

In February we saw pharmaceutical corporation and COVID vaccine producer, Pfizer, and Matt Hancock MP get into a very public spat. Not only has Amazon had a Valentine’s Day disaster but it has now been found that sellers on the retail giant have been buying fake reviews. Matt Hancock Vs Pfizer.

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Pharmaceuticals Retail B2C Social Media 62

Landis PR

FEBRUARY 20, 2024

By Liza Batallones When you think of healthcare groups or pharmaceutical companies, maybe a doctor’s face pops into your head or that clever commercial with the unique-sounding drug name comes to mind. I know I can visualize almost every one of those commercials!

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Healthcare Community Pharmaceuticals Nonprofit 59

Prohibition

NOVEMBER 17, 2022

Most notably, a fake Eli Lilly (pharmaceutical giant) account with the grey tick tweeted that ‘insulin is free now’ – instantly dropping their stock prices by 11.4%! This was intended to signify that the accounts were authentic, when in fact they were parody accounts.

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Instagram Social Media Twitter Pharmaceuticals 62

MaccaPR

NOVEMBER 19, 2014

Eight years ago, Unilever’s Dove brand began exploring how its female consumers perceived beauty by using real women—of all shapes, sizes and backgrounds—as the faces of its marketing campaign from agency Ogilvy & Mather Brazil. Launched in June 2014, “Not Sorry” from agency Grey in New York asks: Why are women always apologizing?

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Storytelling Consumer Pharmaceuticals Agency 75

Landis PR

MAY 28, 2024

Denmark is home to several world-leading pharmaceutical and biotech companies, as well as research institutions and universities. Key expertise of Scandinavian Communications An award-winning agency, Scandinavian Communications can help companies strengthen communication to leverage business in Scandinavian markets.

Energy 59

Energy Technology Biotechnology Pharmaceuticals 59

Ethical Voices

JULY 24, 2023

Big global agencies provide amazing opportunities to travel, see the world, and work on everything from Super Bowl ad clients to the G8 summit. But one of the challenges is in Washington working for foreign governments and deciding whether that’s something that you want to do as an individual and as an agency. Let me pivot a bit.

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Ethics Government Pharmaceuticals Policies 78

Victorious PR

FEBRUARY 8, 2023

Not many people know what PR is or what a PR agency does. A good public relations agency can make you stand out amongst others in your industry and be seen as the go-to business or expert in a particular field or niche. You might ask yourself what this industry could possibly do with a PR agency but look around.

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Industry Real Estate Healthcare Tourism 52

Cision

OCTOBER 8, 2015

Drug Enforcement Agency as a Schedule I narcotic — an illegal drug with “no currently accepted medical use and a high potential for abuse.” To date , 23 states and the District of Columbia have legalized its use, and a number of marijuana-related ballot measures will be before voters in 2015 and 2016. Research and testing in the U.S.

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Company Newspapers Transportation Measurement 120