Agility PR Solutions

AUGUST 19, 2019

When companies search for mid- or senior-level employees, they cast the net wide, engage recruiters to identify qualified candidates, conduct numerous interviews, shortlist finalists, and check references before making the hiring decision. New research from […].

Agency 140

Agency Report Interviews Employee 140

5W PR

NOVEMBER 22, 2024

Brand sentiment is another important factor, which refers to the overall sentiment expressed in media coverage. The post The Power of PR in Corporate Communications: Enhancing Your Company’s Image appeared first on Public Relations Blog | 5W PR Agency | PR Firm. The last important ones are sales and marketing impact.

Corporate 130

Corporate Communications Crisis Communications Crisis 130

Onclusive

AUGUST 22, 2017

Our job descriptions tells us what we’ll be responsible for in a given public relations or communications role, but we rarely reference the J.D. It’s also common for specialized agencies to be hired on a project basis for repositioning or when market research is required. Managing PR Agencies. later as our roles evolve.

Media Training 397

Media Training Crisis Communications Conference Corporate 397

ImPRessions - Crenshaw Communications

MARCH 23, 2022

Any good PR agency team wants to get a new engagement up and running as quickly and as well as possible. The first 90 days of an engagement can be the most hectic time of an entire client-agency experience. Understanding how they work is essential for an agency to jumpstart a PR relationship and build trust. Do a deep dive.

Agency 310

Agency Meeting B2B Conference 310

Buzzstream

JANUARY 20, 2025

This case study is from the people at Tank, a digital PR agency that helps clients to realise their digital ambition by marketing beyond the obvious. This kind of information can be turned into a powerful campaign that will cut through the noise of other PR agencies trying to get journalists to publish their content.

Digital PR 62

Digital PR Internal International Data 62

Deirdre Breakenridge

MAY 1, 2017

After discussing multiple names, taglines and pop culture reference our weekly Facebook Live show, SocialLIVE, was born. Video content is the future of social media and for brands, businesses or influencers questioning the benefits, we detail five ways going live has improved our agency. Grow Our Creative Capabilities As An Agency.

Video 283

Video Facebook Social Media Creativity 283

ImPRessions - Crenshaw Communications

JUNE 3, 2021

Being an intern at a top New York PR agency has exposed me to many things I hadn’t experienced before. It refers to a situation where the PR team offers first-crack at a story to one reporter and one reporter only. But in PR it usually refers to a trade article bylines by a client executive.

Journalism 344

Journalism Internal International Pitching 344

ImPRessions - Crenshaw Communications

JUNE 8, 2021

One of the benefits of working in a small PR agency is the relationships you build with your co-workers and senior management. In larger agencies, you could be just a name on paper and get lost in a corner somewhere. Where do you see the agency in the next five to 10 years? Does the agency plan to hire more talent?

Interviews 296

Interviews Employee Agency Company 296

5W PR

APRIL 2, 2025

higher average order value from influencer-referred customers The long-term partnership approach led to more authentic integration of Klarna’s services into creators’ content. The post Influencer Marketing in Fintech: Building Trust Through Strategic Partnerships appeared first on Public Relations Blog | 5W PR Agency | PR Firm.

Marketing 78

Marketing Financial Case Study Education 78

Remote PR Jobs

JULY 19, 2024

Whether you're an independent PR consultant or part of an agency, understanding where to look for potential clients is a crucial first step in building a network. Local Chambers of Commerce: Not only do these organizations often need PR services for their initiatives but they can also refer their members to you.

Case Study 227

Case Study Conference Local Trade Shows 227

Polaris

DECEMBER 14, 2014

Most useful offline reference resource: Epic Content Marketing by Joe Pulizzi. Most Useful Offline Reference Source: The Heart of Yoga, by T.K.V. Yoga practice guides Kathi (wise woman) so she picked The Heart of Yoga as her go-to reference book. Most Useful Offline Reference Resource: Fascinate, by Sally Hogshead.

Marketing 251

Marketing Resources Content Marketing Leadership 251

5W PR

NOVEMBER 18, 2024

It’s beneficial to work with a SaaS digital marketing agency to achieve the best results. Loyalty and Rewards Programs Loyalty and rewards programs can incentivize customers to continue using the product and refer others. Personalized Communication Personalized communication is the cornerstone of building strong customer relationships.

Marketing 78

Marketing Knowledge Base Case Study Community 78

Onclusive

AUGUST 9, 2021

Our job descriptions tell us what we’ll be responsible for in a given public relations or communications role, but we rarely reference the J.D. It’s not uncommon for specialized agencies to be hired on a project basis to help with specific repositioning or market research. Managing PR Agencies. later as our roles evolve. “PR

Training 370

Training Media Training Crisis Communications Reputation 370

ImPRessions - Crenshaw Communications

AUGUST 4, 2022

it posted beneath a clip of Heard referring to online harassment she’d endured on the platform. Speed is of the essence, which is why PR teams and agencies should be prepared with the right listening and monitoring tools and, critically, a plan for quick response. Y’all think amber watches tiktok?”

Construction 385

Construction Social Media Crisis Reputation 385

ImPRessions - Crenshaw Communications

DECEMBER 12, 2017

Finding the right agency partner can begin with an online search to narrow the field to a short list of agencies invited to share capabilities. Note PR agency “red flags” A poorly designed website. Note PR agency “red flags” A poorly designed website. Staff turnover. Scheduling difficulties.

Agency 159

Agency Meeting Measurement Construction 159

ImPRessions - Crenshaw Communications

MAY 8, 2017

A few years ago I dropped in on a client’s booth at an industry conference, and the company CEO introduced me – the founder of his company’s public relations agency – as the “publicist.” ” Who, me, a publicist? What he didn’t realize was that for some PR people, the term is faintly pejorative.

Publicity 245

Publicity Public Affairs Agency Corporate 245

Melissa Agnes

OCTOBER 16, 2014

They refer to emergency management as a profession, yet indicate that following Hurricane Katrina in 2005 “…emergency managers were having a difficult time explaining their roles to policy makers and to the public. I have done a ton of media work as I am the Public Information Officer as well for our agency. References.

Education 270

Education Government Policies Wikipedia 270

ImPRessions - Crenshaw Communications

DECEMBER 1, 2021

PR agencies are taking on international communications for businesses as they expand beyond our borders. Today, many U.S. The digital acceleration brought on by the global pandemic has in many ways made the media landscape more accessible to PR teams. . Using universal language in an announcement will work in some areas.

Internal 323

Internal International How To Media 323

Deirdre Breakenridge

FEBRUARY 15, 2017

ET, the #PRStudChat community will gather to discuss the different opportunities in PR from owning your own business to agency PR and in-house communications for an organization. She is sometimes referred to as “iJess” due to her omnipresence and saver of all sanities. On Wednesday, February 22nd, at 8:30 p.m.

Twitter 281

Twitter System Community Healthcare 281

ImPRessions - Crenshaw Communications

JUNE 1, 2021

For any PR agency team , a major media interview for a company spokesperson is a solid win. If there are some commonalities between the reporter and the executive, it never hurts to reference them to break the ice. Study their social media to get a feel for personal opinions on issues, followers, and interests. but don’t count on them.

Interviews 268

Interviews Media Construction Report 268

Buzzstream

FEBRUARY 17, 2025

Referring domains – (Sometimes called linking root domains.) In the screenshot above Im looking at Lawn Loves Best Cities for Runners raw referring domain count. Another recommendation I have from my time working at an agency is that sometimes site authority shifts due to changes from the monitoring tool itself.

Digital PR 112

Digital PR Report Google Radio 112

5W PR

FEBRUARY 9, 2025

Share original research, industry analysis, and customer success stories that journalists can reference. The post Building a Powerful PR Strategy for Startups: A No-Budget Guide appeared first on Public Relations Blog | 5W PR Agency | PR Firm. Develop a company blog that showcases your expertise and provides real value to readers.

Strategy 78

Strategy Case Study Pitching Measurement 78

ImPRessions - Crenshaw Communications

AUGUST 1, 2019

As the influence of digital and social media has soared, PR agencies who focus primarily on earned media (once known as publicity) are often warned that they’re falling behind. PR agencies naturally want a piece of the digital media budget pie. So, should PR agencies double down on their earned media offerings?

Media 186

Media Study Agency Consumer 186

Ronn Torossian

DECEMBER 30, 2021

Just a few years ago, terms like “voice search” or “artificial intelligence” sounded very futuristic, and referred to technologies that were only perceived to be available in science fiction movies. Various tools or features such as voice assistance weren’t widely available.

Advertising 195

Advertising Advertising Trends Technology 195

Ronn Torossian

JULY 3, 2020

Now I’m not so sure,” he likely could be referring to the future of PPC, or pay per click. If famous American vaudeville comedian W.C. Fields was alive today and recited what he was quoted as saying some 90 years ago, “I used to be indecisive. PPC fell sharply the first few weeks after the […]. The post Is PPC Back?

Agency 195

Agency Strategy Marketing Publicity 195

The Proactive Report

NOVEMBER 3, 2022

Reputation management, originally a Public Relations term, refers to the influencing, controlling, enhancing, or concealing of an individual’s or group’s reputation — especially online. Trained in both Fine Art and Graphic Design, he’s worked in large agencies and consulted for Inc 500 and Fortune 1000 clients.

Digital PR 246

Digital PR Reputation Employee Social Media 246

ImPRessions - Crenshaw Communications

JANUARY 29, 2019

Many confuse it with tactics, but those refer to the concrete activities or actions we take as we follow the strategy. It’s no surprise that most ad and marketing agencies start by talking to customers because some of the best ideas can emerge from customer and market research. Prioritize your targets.

Strategy 265

Strategy How To Resources Employee 265

ImPRessions - Crenshaw Communications

FEBRUARY 5, 2019

In the PR agency world , after weeks of fine-tuning messaging, crafting stories and pitching reporters, there’s no better feeling than landing a top media interview for a client. Referring to other media interviews. It signals that the overall public relations strategy is on the right track. It simply takes that extra time commitment.

Interviews 251

Interviews Media Television Media Training 251

ImPRessions - Crenshaw Communications

OCTOBER 29, 2021

My first PR agency boss, Bob Dorf, used to say that his inventory went down in the elevator every night. What I like to do is keep a priorities list and refer to it at the beginning of each day. To commemorate this day and celebrate PR colleagues across the world, we’re sharing some of the best PR advice we’ve received in our careers.

Internal 310

Internal International Meeting Leadership 310

Onclusive

FEBRUARY 22, 2018

I came to the name after incorporating my initials — ‘MAS’ is Spanish for ‘more’ — and ‘ink’ references pen-to-paper; writing your story to build and manage your communications. AirPR: With PR as a focus, you have included marketing and advertising into your agency. Mika: TMI (The MAS Ink) is the name of my new boutique PR firm.

Interviews 284

Interviews Radio Small Business Pitching 284

ImPRessions - Crenshaw Communications

JANUARY 8, 2016

Ideally an agency’s selection isn’t based solely on category experience, but it’s an easy way to make a first cut. An agency should have determined this before they ever meet with a potential PR partner, and obviously that person should be in the room. Can you provide some recent, relevant case histories?

B2B 159

B2B Creativity Agency Meeting 159

PRSay

APRIL 2, 2020

That quote from Mr. Rogers has gained new relevance in reference to health care workers who are on the front lines of the COVID-19 crisis. “When I was a boy and I would see scary things in the news, my mother would say to me: ‘Look for the helpers. You will always find people who are helping.’”. Remember, we’re all in this together.

Skype 206

Skype How To Crisis Pitching 206

The Proactive Report

FEBRUARY 27, 2021

Most marketing agencies have a special focus on workers who can be involved in plagiarized writing. It is not possible to use someone else’s material without reference all the time. You can undoubtedly avoid this problem by coordinating your notes and arranging a whole series of references along the way.

Engineering 130

Engineering Reputation Data Advertising 130

Solo PR Pro

FEBRUARY 25, 2021

My mix has always included agency partnerships, but 2020 forced me to get creative and leverage those agency partnerships to stabilize my business. What are agency partnerships? Agency partnerships usually form as a result of traditional advertising and marketing agencies not having PR pros on staff. It was great!

Agency 75

Agency Creativity Media Relations Nonprofit 75

5W PR

MARCH 8, 2025

Refine these stories through repetition while keeping them fresh with current references and applications. The post Building Your Brand As A Lifestyle Event Speaker: A Strategic Guide appeared first on Public Relations Blog | 5W PR Agency | PR Firm. Test different stories during smaller speaking engagements.

Branding 78

Branding Brand LinkedIn Case Study 78

PRSay

FEBRUARY 8, 2018

This excerpt is from an actual marketing agency brochure, name deleted to protect the guilty individual.). Jargon — Jargon refers to words used in a context that can only be fully understood by experts on a subject. Say it plain and you’ll be viewed more credibly. Hyperbole — Hyperboles are statements or words of exaggeration.

Writing 150

Writing Storytelling Data Analysis 150

ImPRessions - Crenshaw Communications

JULY 22, 2019

To me this refers to the applications of PR skills once used exclusively in media relations to social community management, influencer relations, and content marketing. PR generates influence. Beyond earned media, typical PR tactics guild relationships, engage influencers, and even help change public perception and behavior.

Mobile 244

Mobile SEO Web Journalism 244