Analysis Creativity Infographics International 
Sword and the Script
FEBRUARY 16, 2019
I sense we are reaching that point in marketing, with respect to data and creativity. Despite all the analysis that Amazon, a company built on data, poured into its site decision for a second headquarters, Jeff Bezos famously shocked disciples when said he would ultimately decide Amazon HQ2’s location on “intuition.”.
Buzzstream
JUNE 14, 2024
Most wield digital PR by getting links to a page directly and then internally linking to a secondary page that they want to get ranking. This supports the common digital PR practice of getting links to a page and then passing that link value internally via an internal link to a product or service page. More on that later.)
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Shift Communications
JANUARY 2, 2019
Over the past few years the lines have blurred between affiliate marketing, internal communications, content strategy and earned media. Decisions need to be made in advance of creating content: Ask yourself if there are internal resources internal available to develop the content and determine a budget for creative executions.
Contently - Strategy
MAY 9, 2024
It’s not just about throwing punches — it’s about knowing the right time to jab with statistics, slip in case studies, and use compelling insights and analysis to deliver a decisive hook. Get creative, and think about ways to turn your white paper content into social media posts, videos, infographics, and even podcast episodes.
Sword and the Script
DECEMBER 28, 2022
Read more: The Average Cost of a B2B Content Asset is $2,791 [Data Analysis]. Consulting firm Burton-Taylor International published a report finding annual spending on PR “media intelligence solutions” grew 14.7% Articles cost an average of $2,854 and earned 2:04 minutes of viewing time. Annual spending on PR software grew 14.7%
Contently - Strategy
NOVEMBER 27, 2018
It’s the VP of marketing, it’s the SVP of marketing, it’s the assistant to those people, and the interns. Perform SEO analysis. Conduct a gap analysis. ” A formal gap analysis can be done manually in a spreadsheet or with the aid of scraping tools like BuzzSumo. I push back. Enter: Google.
Contently - Strategy
DECEMBER 5, 2019
The industry benchmark statistics in the first part of the report came from an internal dataset of 86,270 pieces of content across all industries, measured by Contently’s content marketing platform. Create social videos and infographics. Get creative with compliance. Create social-friendly videos and infographics.
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