The Proactive Report

NOVEMBER 21, 2023

Audience analysis and tracking can help you with this. These platforms encompass everything from industry-specific newsletters to independent journalism collectives, providing in-depth coverage of topics often overlooked by larger publications. As of 2023, 42% of Americans ages 12 and older have listened to a podcast in the past month.

Newspapers 130

Newspapers Social Media Data Consumer 130

Buzzstream

SEPTEMBER 3, 2024

Building on that, Muck Rack’s 2024 State of Journalism report found that journalists mainly reject pitches because they are irrelevant. Cision’s State of Journalism survey found that “pitches that sound like marketing brochures” are one of the top ways to lose favor with journalists.

Pitching 126

Pitching How To Digital PR Data 126

Buzzstream

NOVEMBER 21, 2024

Finding great digital PR examples , campaigns and resources takes a lot of work and time. Our State of Digital PR survey reported content ideation as the most challenging part of digital PR. Since Iona and Annie—both PR experts—curate this list, I feel confident they are assembling the best campaigns.

Digital PR 62

Digital PR SEO Web Resources 62

Buzzstream

DECEMBER 6, 2024

However, based on our analysis of thousands of tweets, except for #prrequests, most media requests on X were from UK-based journalists. Two hours is often a lifetime in the journalism industry. Ive never used them personally, so I went to UK-based digital PR freelancer Danielle Amponsah for her thoughts.

Case Study 116

Case Study Pitching B2B Tools 116

Lauri Pehar Borsh

FEBRUARY 18, 2019

ANALYSIS: Are you narcissistic if you’re on social media? The post Growing your personal brand on social media appeared first on Laurie Pehar Borsh Digital PR. Watch Pattie’s interview with BNN’s The Street. That was the question posed to me at a family BBQ on the weekend. I found myself defending […].

Social Media 60

Social Media Brand Branding Media 60

Doctor Spin

FEBRUARY 22, 2024

Source: Journal of Communication 1 Botan, C., & Taylor, M. Journal of Communication, 54, 645–661. Develop the PR strategy and keep the PR plan updated. Gather actionable insights from data analysis and focus groups. Source: Journal of Accounting and Economics 5 Brown, L., Clement, M., & Sharp, N.

Publicity 52

Publicity Public Affairs Journalism Corporate 52

Sword and the Script

AUGUST 13, 2019

Today, the company is perhaps the largest of its kind, and I think understanding how it got to the place it is now, offers an interesting window into the world of PR and the evolution of technology for the digital PR community. Sources: Business Wire , PRWeek , RMP Analysis , Chicago Tribune , Mergr.com ).

Technology 12

Technology Company Software Marketing 12

Lauri Pehar Borsh

FEBRUARY 18, 2017

ANALYSIS: Are you narcissistic if you’re on social media? Excellent advice from Pattie Lovett-Reid, chief financial commentator, CTV News – 5 ways to grow your personal brand on social media. Watch Pattie’s interview with BNN’s The Street. That was the question posed to me at a family BBQ on the weekend.

Social Media 60

Social Media Brand Branding Media 60

Buzzstream

AUGUST 16, 2024

MuckRack’s State of Journalism report found that lack of relevancy is why journalists reject pitches. For instance, Daniel Hall is a rural tourism reporter for ChronicleLive, the Chronicle, Journal, and Sunday Sun. You may already know your target publications based on a competitor analysis or stakeholder requests.

How To 62

How To Pitching Tourism Google 62

Lauri Pehar Borsh

AUGUST 18, 2015

ANALYSIS: Are you narcissistic if you’re on social media? Excellent advice from Pattie Lovett-Reid, chief financial commentator, CTV News – 5 ways to grow your personal brand on social media. Watch Pattie’s interview with BNN’s The Street. That was the question posed to me at a family BBQ on the weekend.

Social Media 60

Social Media Brand Branding Media 60

Lauri Pehar Borsh

AUGUST 18, 2015

ANALYSIS: Are you narcissistic if you’re on social media? Excellent advice from Pattie Lovett-Reid, chief financial commentator, CTV News – 5 ways to grow your personal brand on social media. Watch Pattie’s interview with BNN’s The Street. That was the question posed to me at a family BBQ on the weekend.

Social Media 60

Social Media Brand Branding Media 60

Sword and the Script

JULY 2, 2019

Interestingly, PRWeek pointed to some of the competitive pressures in the industry as a result of acquisitive environment: “Business Wire once partnered with TrendKite, the digital PR platform that was acquired by Cision this year. Onclusive released a report called the 2019 Global Journalism Report , which it says “analyzed 2.1

Trends 60

Trends Media Report Technology 60

ZudePR

DECEMBER 30, 2016

I’ve started a very specific gratitude journal. The post The Top 10 Books of 2016 (According to Zude) appeared first on Glasgow PR Agencies | Scottish Digital PR Company | Zude. ” And, if that’s the case, it’s good to be aware of what buttons people are pressing. Sign Up Now.

Writing 84

Writing Google Meeting Airlines 84

Buzzstream

APRIL 25, 2024

Search Engine Journal has a great breakdown of this topic.) For instance, social media marketing is still digital marketing, a space we play in. If I saw more link building or digital PR terms, this would be even better. I wavered about including anything like this in this post because it can be somewhat controversial.

Brand 62

Brand Branding How To SEO 62

Buzzstream

MAY 16, 2024

And yet, according to uSERP’s State of Backlinks for SEO report , guest posting is the third most popular link-building method behind content marketing and digital PR. Traffic Above 5,000 Organic Searches Per Month I set the bar at 5k monthly searches in my guest post site analysis. I’ll be blunt: they are never good.

Blogging 62

Blogging Google SEO Writing 62

Buzzstream

SEPTEMBER 18, 2024

I didn’t know Darren Kingman before chatting with him , but I loved the work he produced at Root Digital , his UK-based digital PR, SEO, and content marketing agency. If you’re transparent in your methodology, Then you’re kind of appealing to the investigative journalism side of what a journalist does.

Creativity 117

Creativity Digital PR Data Pitching 117

Buzzstream

JUNE 5, 2024

The term digital PR means different things depending on who you ask. We even had an entire podcast episode devoted to the differences between digital PR strategies US and UK with Rise at Seven’s Will Hobson. Some people refer to digital PR as content-led link building. But there is a lot more to digital PR.

Digital PR 62

Digital PR Examples Strategy Survey 62

Buzzstream

MARCH 21, 2024

According to Muck Rack’s 2024 State of Journalism Report , the top reason for rejecting a pitch (73%) is the lack of relevance to their coverage area. Media lists can be a shortcut for digital PRs looking to find the relevant journalist to connect with. Curating your media list solves this.

Construction 62

Construction How To Media Google 62

Buzzstream

DECEMBER 18, 2024

With all the conversations around HARO/Connectively closing, PRs can still use #journorequests on social media as a reliable alternative to HARO. In this analysis, Ill break down media request usage on X and then discuss the distribution with some journalists and PRs. According to our State of Digital PR report, 92.5%

Study 71

Study Data Digital PR Reddit 71

Buzzstream

NOVEMBER 13, 2024

Her approach to digital PR is highly personalized and highly strategic. PRs who take the personalized approach typically get the most out of BuzzStream.) I initially wanted to talk with Olivia because she does not take a “one-size-fits-all” approach to digital PR. Olivia: Yeah. I can do that.

Digital PR 62

Digital PR SEO Pitching Strategy 62