Cision

AUGUST 14, 2017

In this article, we will discuss the 4 key elements to writing high-quality press release content: The news announcement. Infographics demonstrate your brand’s expertise in your industry. Tweet out links to you infographics to provide real information for your followers. Multimedia attachments. High-quality links.

Writing 310

Writing How To Infographics Pinterest 310

Contently - Strategy

OCTOBER 9, 2024

So, when you’re putting together your marketing strategy, don’t sleep on LinkedIn articles. Benefits of LinkedIn articles There are many benefits to using LinkedIn articles as a part of your overall strategy. For one, LinkedIn articles make it super easy for you to engage with your audience. Take, for example, TD Bank.

LinkedIn 94

LinkedIn Analytics Banking Writing 94

Deirdre Breakenridge

AUGUST 12, 2019

Social media conversations and past articles, blogs, comments, tweets, etc., will help you to figure this out. When attitudes differ it’s important to check your ego at the door, listen carefully, and be open to different perspectives.

Interviews 157

Interviews Infographics Media Media Training 157

Cision

DECEMBER 11, 2017

In this article, we will discuss the four key elements to write a press release that converts: The news announcement. Infographics demonstrate your brand’s expertise in your industry. If you have other informational webpages or articles that you want to direct readers to, then you can use these in the main body of your release.

Writing 293

Writing How To Infographics Pinterest 293

Deirdre Breakenridge

SEPTEMBER 3, 2014

Every week, I use Evernote for creating blog posts and interview responses; recording the articles and the answers to questions. Once you identify a study and topics of interest, you can then take existing research and build your own infographics to showcase the information.

Communications 383

Communications Tools Google Resources 383

Onclusive

DECEMBER 22, 2017

It’s all about quality- quality writing, well-produced videos and infographics, and, more than ever, creating immersive, multimedia content experiences. In terms of measurement, every article we publish, every video we create, every immersive ad we delivered is directly tied to in-depth metrics.”. In terms of getting noticed?

Interviews 294

Interviews Strategy Content Marketing Advertising 294

Onclusive

MARCH 21, 2018

The trick is to develop a group of content creators across functions that consistently shares interesting articles, posts, videos and more with each other – and then your clients or customers. Marketing and PR teams will need to work together to create compelling content that serves customers across all platforms and channels.

Storytelling 281

Storytelling Media Infographics Advertising 281

Sword and the Script

NOVEMBER 18, 2017

Infographics remain high on the marketing list of tactics. This week I looked at Google search data for the word “infographic” (and variations) and found interest continues to grow at a steady pace. We see infographics in content marketing survey results as well. But Those Troubled Infographics. 1) Data visualization.

Infographics 80

Infographics Data Case Study Content Marketing 80

PR Matters

JULY 31, 2014

The bundle sources high-quality articles and videos, guidelines and more, which have been created over the years by social media practitioners, journalists and other communications professionals that I admire and appreciate. How to Use Twitter (an article and terminology explained). collection. I hope you will like them, too.

Twitter 178

Twitter Guidelines Infographics Social Media 178

5W PR

FEBRUARY 9, 2025

Research shows that 70% of consumers prefer getting to know a company through articles rather than ads, according to Nielsen. Focus on truly newsworthy announcements and include multimedia elements like images, videos, and infographics that make your story more shareable. Your PR strategy should align with broader business goals.

Strategy 78

Strategy Case Study Pitching Measurement 78

The Proactive Report

DECEMBER 12, 2017

Design: An awful lot of content today is visual – photography, original images, social media images and infographics. You should be able to make a link, or insert an image into an article or press release using the HTML editor of a platform. And video is growing at breakneck speed. Image from TEKsystems.

Analytics 228

Analytics Infographics SEO Software 228

5W PR

OCTOBER 18, 2024

Consider different formats, such as blog posts, articles, infographics, videos, and podcasts. Use storytelling techniques to make content more memorable. Optimize content for search engines (SEO) to improve visibility. Another strategy is to utilize social media. Identify the social media platforms most active for the target audience.

Strategy 78

Strategy Marketing Crisis Communications Analytics 78

ImPRessions - Crenshaw Communications

JUNE 21, 2018

Journalists look for pitches that are backed up by data in the form of charts, graphs, tables, or interactive infographics. Infographic from a 2017 article in MarTech Advisor. Infographics also offer SEO opportunities for both the news outlet and the sponsor. 5 reasons to embrace data-driven PR.

Storytelling 189

Storytelling Data Data-Driven PR Infographics 189

PR for Anyone

OCTOBER 27, 2021

Post an infographic (check out www.Fiverr.com to have on easily made). And read more articles at [link]. Make a plan and it will become super easy to do! Share an inspirational quote. Answer a frequently asked question. Post something seasonal. Share an image. Repost something that went well last year. Create and post a video.

Real Estate 227

Real Estate How To Infographics Video 227

Cision

DECEMBER 28, 2017

You could write a “10 More X Tips” post, or expand upon points in a list post to generate several additional articles. You never know which notes you take from the event can become blog posts, videos, infographics or ebooks. Looking at your blog’s analytics, you can easily see which posts were the most popular.

Content Marketing 0

Content Marketing Marketing eBook Trade Shows 0

Flack's Revenge

JUNE 22, 2016

The MarketingProfs article takes a data-driven approach to answering these questions, relying on powerful software from NewsWhip , which sifts media and online buzz to see which come out ahead. Data from the NewsWhip report was used to generate the Infographic, which was produced by Venngage , with assistance from Nadya Khoja.

Big Data 136

Big Data Infographics Data Software 136

Rock the Status Quo

NOVEMBER 3, 2014

This funny-yet-horrifying video was created by James Turner , a freelance journalist with an impressive background as a past senior editor at LinuxWorld Magazine who has written articles for prestigious publications such as the Christian Science Monitor and Wired.

Pitching 167

Pitching Infographics Small Business Media Relations 167

Cision

DECEMBER 20, 2017

Articles with images get 94 percent more views , and pictures get 37 percent more engagement than text posts on Facebook. Infographics can be especially useful because they explain complex topics with the use of visuals. Department of Treasury’s Bureau of Economic Analysis and put it in a colorful, informative infographic.

Industry 222

Industry How To Insurance Insurance 222

Buzzstream

MAY 25, 2021

So whilst thinking about what formats can work best, try to avoid saying “I want to create an infographic” or “I want to create a video”. This is often easier than updating a more complex execution such as an interactive infographic because it is usually a case of updating copy and visuals with new ones. Static infographic.

Infographics 160

Infographics Data Blogging Mobile 160

Onclusive

MAY 10, 2018

It works really well for long lead stories, reminding me to check back three, four, six months later when an article finally is published. “In our world of getting-shorter-all-the-time attention spans, pictures (videos, infographics, etc.) This article originally appeared on Inc.com. ” This is a PR boon.

Storytelling 230

Storytelling Technology Tools Infographics 230

Cision

JANUARY 11, 2017

A similar study from Buzzsumo , that analyzed over 100 million articles, came to the conclusion that your content starts to perform really well when it is over 1,000 words — both when it comes to search engine rankings and social shares. According to the study, here are the most shared content types in order of popularity: Infographics.

Strategy 120

Strategy Infographics Content Marketing Study 120

Stern + Associates

AUGUST 3, 2017

A robust content marketing strategy involves a mix of valuable content: articles, blogs, case studies, infographics, podcasts, webinars, videos. This content is considered “valuable” because it has been carefully crafted. The post How to Secure Your SEO and Content Marketing Sweet Spot appeared first on Stern Strategy Group.

Content Marketing 115

Content Marketing SEO Case Study How To 115

Rock the Status Quo

AUGUST 21, 2014

Include one link to the client, max of two (one in article and one in bio). One blog post can become a SlideShare deck, video, infographic, quote image. Help clients remember to share the article on social media; once for most platforms, but retweet it multiple times on the day it hits. How can you leverage content further?

Writing 203

Writing Blogging Pitching Content Marketing 203

Cision

MAY 29, 2017

For instance, if a blog post does extremely well, you can then make a video, slideshow and an infographic to get a better momentum. In the modern day, people consume information on the go, so they might not have the luxury to read through all the extensive articles. Offer Variety. Do you focus on creating textual content only?

How To 129

How To Content Marketing Engineering Advertising 129

ImPRessions - Crenshaw Communications

FEBRUARY 28, 2023

Typical PR-generated content includes blog posts, opinion pieces, feature articles or testimonials, infographics, or videos. Content that educates and informs customers can build trust and authority in an industry or a company.

Strategy 193

Strategy Reputation Infographics Banking 193

ImPRessions - Crenshaw Communications

MAY 3, 2018

Ads pop up and disappear, while blog posts, news articles, and white papers stay searchable for months ie even years. Close behind are e-books (67%), infographics (66%), and blog posts (66%).” If you’re a scrappy startup or an early stage tech company, you may not have the capital for massive advertising budgets.

Advertising 178

Advertising Advertising B2B Trade Shows 178

Beyond PR

FEBRUARY 22, 2017

However, thanks to Hubspot’s extensive study of 13,500 content marketers, the verdict is in : they found that the sweet spot for content frequency is 16 posts a month; publishing 16 or more articles monthly will lead to 3.5 times more leads than if you published fewer than four articles monthly. They are: Infographics.

Content Marketing 93

Content Marketing Strategy Infographics Marketing 93

Cision

OCTOBER 28, 2015

40 percent of adults respond better to imagery as compared to text-only articles. Think about how many times you’ve seen a text-based article go viral – and compare that to cute kitten photos, the ALS Ice Bucket Challenge or infographics. Check out the “PR Starter Kit” for pitching tips and more!

Communications 120

Communications Telecommunications Infographics Video 120

Buzzstream

JANUARY 17, 2018

The truth is that your best articles and blog posts can find a new life in an entirely different form. Extract Data from your Content and Design an Infographic. People love infographics. So why not repurpose your written content into a well-designed and impactful infographic?

eBook 108

eBook Infographics Pinterest How To 108

ImPRessions - Crenshaw Communications

JULY 21, 2017

Want your audience to sit up and take notice of your posts and articles? Another easy way to take a blog post or other content to the next level is by creating an infographic with help from a site like Picktochart or Venngage. It’s a little like having access to endless Google Alerts without having to set them. DesignerPics.

Infographics 157

Infographics Writing Tools Google 157

ImPRessions - Crenshaw Communications

MAY 6, 2016

A great pitch for me is a current news-based or thought leadership article that addresses an issue facing modern marketers today. What are the top qualities you look for when considering content submissions (byline articles)? Nobody likes to be tricked into reading ad copy when they think they’re reading informative articles.

Infographics 120

Infographics Technology Pitching Education 120

Cision

APRIL 12, 2016

Here is how you can leverage the various content types: Text : Create articles and blog posts that the readers will find useful and relevant. Infographics : Although it is a form of visual content, infographics are information rich. Infographics work great for blogs, Facebook and Pinterest. .

Infographics 120

Infographics eBook Content Marketing Video 120

Cision

FEBRUARY 10, 2016

Search for a topic you’re considering and see what articles are already out there. So don’t expect to jot off a quick blog article and have it be good. Include a video post or infographic in your blog lineup. After you complete an article, read it. How can yours be different and better? Love What You Write.

Writing 120

Writing Viral Infographics Blogging 120

5W PR

NOVEMBER 19, 2021

In this article, 5W PR CEO Ronn Torossian and others share tips on how executives can use a blog and other social media avenues to spark conversations and conversions, establishing themselves as a leader within their industry. Think about just what you are trying to say in the article. Avoid writing too much about numerous things.

Content Marketing 148

Content Marketing Marketing Measurement Data 148

Cision

APRIL 7, 2017

What’s their writing style, what’s their background, is there a common thread in their articles? You’d pay for a photo shoot or an infographic or a video production, right? My favorite social media platform is … There are a ton of interesting articles on Facebook and I uncover a ton of pitching material through reading.

Pitching 228

Pitching Agency Social Media Creativity 228

Cision

APRIL 16, 2015

Don’t neglect the basic plot; exposition, rising action, climax, falling action and resolution can play a role in designing a visual story or an asset like an infographic. In the case of an infographic, you can use different design principles for different effects. They also can be broken so as to emphasize a key point.

Infographics 120

Infographics Storytelling Content Marketing Film 120

Deirdre Breakenridge

JULY 18, 2016

This article is in honor of their dedicated participation so far, and to further help my students and any other students and professionals who are new to Twitter and want to successfully grow their communities and follower base. I started out using Pablo by Buffer and Canva and now I’m a Piktochart power user. Participate in Twitter chats.

Community 150

Community Twitter Infographics Social Media 150