Make the Most of the World's Biggest Tech Show: How to Prepare for CES
Business Wire
NOVEMBER 26, 2024
CES (Consumer Electronics Show) is one of the world’s largest and most influential technology trade shows.
Automotive Consumer Technology 
Vehicle Technology Suppliers Need These 7 Tips to Crush PR at CES 2025
Bianchi Biz Blog
OCTOBER 17, 2024
With registration having just opened for the most powerful tech event in the world, next January’s CES promises a bigger and better venue than ever for automotive, vehicle and mobility tech suppliers. And that growth also pertains to the vehicle technology and advanced mobility segment of the annual show.
Technology 
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Mastering communications and PR in the changing automotive industry
Agility PR Solutions
JANUARY 8, 2025
Consumer needs and newer technologies fuel the development of the automobile industry, and effective communications and public relations have steered this change. The global automobile industry is expected to reach $462 trillion by 2030. This underlines why public relations are essential for brand management and customer satisfaction.
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Israel Automotive Technologies Worth Watching
5W PR
JANUARY 27, 2020
Advancements in technology aim to make completing tasks easier, and our quality of life richer. Israel has become a hub for companies focused on technologies that will make traveling behind the wheel of a car more enjoyable as well as safer. Not every car is designed to be a smart car, but with Nexar every car can be.
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Insights from CES 2024 – The World’s Best Automotive Technology Show
Bianchi Biz Blog
JANUARY 18, 2024
Advanced vehicle technology captivated much of the attention at the recent CES 2024 (formerly known as the Consumer Electronics Show) in Las Vegas as the event enjoyed a major resurgence with more than 135,000 attendees, more than 4,300 exhibitors and more than 2.5 million square feet of exhibit space. Don’t believe us?
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Countdown to CES 2023: Top 7 PR Lessons for Mobility and Automotive Suppliers
Bianchi Biz Blog
OCTOBER 3, 2022
Image: CES / Consumer Technology Association. After two years without a full-fledged, in-person CES, automotive suppliers and vehicle technology providers – and their customers – are eager for CES 2023, which is just a few months away. And it appears the 2023 version, slated for Jan.
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Three Reasons ESG Communications Are Crucial for Automotive & Vehicle Technology Suppliers
Bianchi Biz Blog
JULY 1, 2021
ESG (environmental, social, and governance) reporting is rapidly becoming the hottest trend for mobility, automotive and vehicle technology suppliers. Today, the practice is reshaping wealth management, as well as changing the way consumers are making purchases and the way top talent are choosing their employers.
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CES 2023: PR Facts That Every Vehicle Technology & Mobility Supplier Should Know
Bianchi Biz Blog
JULY 21, 2022
As such, it’s important for exhibitors – especially the vehicle technology providers and automotive mobility suppliers we serve – to fully understand the media landscape of this massive event to ensure success, set realistic targets and appropriately manage executive expectations about media attention you may or may not garner at the show.
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CES2022 Top 5: Five Mistakes Automotive and Vehicle Tech Suppliers Make During CES Prep
Bianchi Biz Blog
JULY 22, 2021
Recently, the Consumer Technology Association announced that not only will CES2022 mark a return to an in-person format after last year’s digital-only event, but also that the automotive sector is on pace for record growth at the 2022 show. It’s not like a technology showcase for media that you might host yourself.
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Automotive Suppliers: Will These Mistakes Crash Your CES 2025 PR?
Bianchi Biz Blog
AUGUST 15, 2024
Retaining its crown as the world’s most influential technology event, the potential for automotive and vehicle tech suppliers to make an impact at CES 2025 may be stronger than ever. Being an automotive or mobility tech supplier at CES comes with a list of challenges, along with many opportunities.
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7 Myths of Automotive Supplier and Vehicle Technology PR
Bianchi Biz Blog
DECEMBER 2, 2021
It’s no secret that the automotive industry is facing more change – and disruption – than at any other time in its history. The trends of electrified, connected, autonomous and shared vehicles are rapidly changing the game … not only for automakers but also for the entire vehicle technology supply chain ecosystem.
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CES 2025: Six PR Facts Vehicle Technology Supplier Need to Know
Bianchi Biz Blog
SEPTEMBER 19, 2024
CES® and its new logo are registered trademarks of the Consumer Technology Association One of the most competitive tech events in the entire world for journalists and exhibitors alike is arguably CES. Challenge: A large majority of media that attended CES2024 were there to cover the latest in consumer electronic products and gadgets.
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Six PR Facts Every Vehicle Technology Supplier Should Know About CES 2024
Bianchi Biz Blog
SEPTEMBER 21, 2023
Based on our 30+ years of PR experience, many of those supporting automotive clients at CES, we’ve identified several key media relations facts, challenges your company could face and the opportunities that could potentially surround them: Even with millions of square feet of CES exhibit space, it goes fast.
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Meet the Media: Nicole Wakelin, Freelance Automotive Journalist
Bianchi Biz Blog
MAY 3, 2021
I’m a freelance automotive journalist with a focus on new vehicles, technology and how the two come together to create the cars we love to drive. I also speak to all things automotive at conferences and as co-host of the Wheel Bearings podcast. I want a story that lets me relate a car to the consumer who might buy it.
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Behind the Headlines With Anthony Bianco
Cision
MAY 17, 2016
One of the great benefits of being in this field is bearing witness to the evolution of technology and human interaction with it. Our ability to engage with consumers will continue to become more intimate and the metrics and learning behind engagement will include everything from retention rate to heart rate. Rapid Fire Round.
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Top 9 CES2022 PR Lessons for Automotive & Mobility Suppliers
Bianchi Biz Blog
SEPTEMBER 30, 2021
Automotive and mobility technology suppliers seem to be chomping at the bit to return to CES2022, one of the most important shows for advanced automotive technology, slated for January 5-8, 2022 in Las Vegas. 24,916 attendees from the vehicle technology sector alone. Way more than consumer electronics.
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The Top 9 Reasons to Participate in CES 2024: Accelerating Success for Automotive Suppliers and Mobility Technology Start-ups
Bianchi Biz Blog
JUNE 1, 2023
In the rapidly evolving automotive and mobility industry, staying ahead of the curve is essential for success, especially for newer entrants in this space offering software-defined vehicle tech, V2X, connectivity, lidar and other sensor and processing technologies for ADAS, autonomous vehicles, electric vehicles, and shared vehicles.
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Meet the Media: Doug Newcomb, Freelance Automotive Journalist
Bianchi Biz Blog
FEBRUARY 20, 2023
I’m the founder and president of my own company , Newcomm LLC, which provides automotive technology content, consulting and conference-programming services. But I’m proud of any story that helps people learn and understand the topic I’m writing about or is if helps a consumer make a better purchase.
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Big Tech Has A PR Problem. Can It Close The Trust Gap?
ImPRessions - Crenshaw Communications
APRIL 8, 2021
For years, the enormous role technology plays in our lives and our reverence for brands like Apple and Amazon shielded the sector from greater taxation and regulation. As a sector, technology has lost its luster. It’s the lowest point for technology in the 11-year life of the survey in 17 of 27 countries, including the U.S.
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Re-imagined Detroit Auto Show Offers Auto Suppliers Opportunities to Showcase Their Technologies
Bianchi Biz Blog
JUNE 16, 2022
Automotive and vehicle technology suppliers: The Detroit auto show is back. The reconfigured and revitalized show will feature a blend of hands-on automotive activations, traditional vehicle exhibits and its expanded showcase of automotive innovation and technology, AutoMobili-D.
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5 Ways to Reach New Audiences Through Tech Innovations
Cision
MAY 16, 2017
Businesses already recognize how mobile technologies and the Internet of Things are transforming the concept of brand value. In fact, more than 70 percent of respondents to the SoDA Report believe that being perceived as an early adopter of technology is “key” or “important” to their brand positioning. The Device Mesh.
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Numbers Auto Suppliers Need to Know About CES 2024
Bianchi Biz Blog
APRIL 11, 2024
Photo: Consumer Technology Association (CTA)® CES continues to be an important venue for many automotive and vehicle technology suppliers and decision makers, according to data recently released by the Consumer Technology Association (CTA), which produces CES.
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Faces & Markets of PRGN: Ireland – A Dynamic Economy and a Great Place to Do Business
Bianchi Biz Blog
DECEMBER 5, 2024
Communications, media and PR market in Ireland On the media front Irish people are spending more time consuming information, but in increasingly fragmented ways. Although print newspaper readership has declined, publishers’ online assets continue to grow strongly, with consumers accessing news media sites via mobile and social media.
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How to Improve Your Social Media Targeting
Cision
JULY 26, 2017
Perhaps the two advantages that organic Instagram posts have are that content consumption is much faster relative to Facebook (you can “consume” and engage with visual content faster than written posts), and that contextual hashtagging can give you additional targeted discovery. Technology and computing. Books and literature.
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2023 Detroit Auto Show Offers New Engagement Opportunities for Automotive & Mobility Suppliers
Bianchi Biz Blog
JUNE 15, 2023
Technology Days/AutoMobili-D and the Mobility Global Forum are slated for Wednesday, Sept. New Mobility Forum One opportunity for suppliers to engage in the event is through sponsorship of the inaugural Mobility Global Forum , which will be held concurrently with Media and Technology Days at the 2023 Detroit Auto Show.
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5 CES 2024 Mistakes Mobility Tech & Automotive Suppliers Need to Avoid
Bianchi Biz Blog
AUGUST 17, 2023
As the world’s most influential technology event, the potential for automotive and mobility tech suppliers to make an impact at CES 2024 is strong, with a high-level of attention and interest focused on the evolution of mobility, from EV adoption and infrastructure to Intelligent Transportation Systems (ITS) and always-evolving ADAS technology.
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Faces & Markets of PRGN: Mexico: Bringing PR and PA Excellence to Diverse Organizations
Bianchi Biz Blog
OCTOBER 28, 2024
Mexico City offers a growing market, a robust infrastructure and a dynamic business scene ranging from technological startups to industrial conglomerates. At the same time, unbranded communication is emerging as an effective strategy to reach consumers, especially in sectors with strict regulations. million users TikTok : 74.14
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Five Things Auto Suppliers and Vehicle Technology Providers Need to Do Now for A Successful CES
Bianchi Biz Blog
JUNE 17, 2021
Auto suppliers and vehicle technology companies seeking PR opportunities, take note: CES is back (taking place Jan. If not, contact the Consumer Technology Association (CTA) to get your spot. Automotive Technology PR Specialists. 5-8, 2022, with Media Days Jan. If you have already secured your spot for 2022, great!
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CES 2023: The Top 5 Mistakes Mobility Tech & Automotive Suppliers Need to Avoid
Bianchi Biz Blog
JUNE 30, 2022
Still holding the title as the world’s most influential technology event , the potential opportunities for automotive and mobility technology suppliers to make an impact at CES 2023 could be better than ever, especially considering the pent-up demand for a return to the in-person experience. And maybe you will!
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5 Key Data Points for CES 2023 PR Planning for Automotive & Mobility Suppliers
Bianchi Biz Blog
AUGUST 18, 2022
But early indications look to be positive, especially for automotive and mobility companies, as travel begins to return to more normal levels. The audited data from the CES 2022 show is one source of information that can provide some useful data points to the automotive and mobility technology companies looking to engage in CES 2023.
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Six Things Vehicle Technology and Mobility Suppliers Should Do Now to Rock PR at CES 2023
Bianchi Biz Blog
MAY 26, 2022
3-4 , CES is the most influential tech event in the world, bringing together companies, including manufacturers, developers and suppliers of consumer technology, content, technology delivery systems and more to address the industry’s most relevant issues. Taking place Jan. 5-8, 2023, with Media Days Jan. Author: Jaclyn Bussert.
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Meet the Media: Philip Nussel, Web Editor at Automotive News
Bianchi Biz Blog
APRIL 5, 2021
I’m the web editor for Automotive News , supervising all breaking news content on autonews.com. I work closely with our publisher, Jason Stein, about a strategic vision for the kind of journalists and newsroom culture we want for Automotive News. I have supervised the Automotive News collegiate internship program since 2007.
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7 Facts Auto Suppliers Need to Win PR At CES 2024
Bianchi Biz Blog
OCTOBER 19, 2023
And that includes the vehicle technology and advanced mobility segment of the annual show. While many of the typical auto shows around the globe have lost some of their luster, CES continues to grow in importance for automakers and automotive and mobility suppliers. And the 2024 version of the event, scheduled for Jan.
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Vehicle Technology and Mobility Suppliers: Here are Six Things to Do Now for CES 2024
Bianchi Biz Blog
JUNE 29, 2023
9-12, 2024, CES, which has become one of the most important automotive industry shows in the world, brings together manufacturers, developers and suppliers of consumer technology, content, technology delivery systems and more to address the industry’s biggest challenges. Taking place Jan.
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Meet the Media, Sarah Kominek, Automotive & Medical Reporter at Plastics News
Bianchi Biz Blog
OCTOBER 19, 2020
Sarah Kominek is the automotive and medical reporter at Plastics News, Crain Communications. Electric battery technology, vehicle light weighting, laboratory plastics innovations and processors’ shift to the medical market due to COVID-19. Can you tell us what types of stories, trends or issues are on your radar now?
Automotive 68
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Obstacles & Opportunities: The PR Facts You Need to Know About CES 2022
Bianchi Biz Blog
AUGUST 19, 2021
It’s important for exhibitors – especially the automotive suppliers and vehicle technology providers we serve – to fully understand the media landscape of this massive event to ensure success, and to set realistic targets and appropriately manage executive level expectations about media attention. It’s logistically impossible.
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Strategic Insights For Automotive Suppliers To Rock PR At CES 2024
Bianchi Biz Blog
JULY 20, 2023
While January seems a long way off, it’s not if you’re an automotive or mobility communicator participating in CES 2024. Data from the CES 2023 show is one source of information that can provide some useful insight to the automotive and mobility technology companies looking to maximize their ROI with PR at CES 2024.
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CES 2025: Expert Tips to Ensure Mobility Supplier PR Success
Bianchi Biz Blog
JULY 29, 2024
Data from the CES 2024 show is one source of information that can provide useful insight to the automotive and mobility technology companies looking to maximize their ROI with PR at CES 2025. Bonus Tip: Consider the International Audience. For some companies, international PR outreach is challenging and expensive.
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Top EV-Focused YouTube Channels That Mobility Suppliers Need to Follow
Bianchi Biz Blog
MARCH 30, 2023
If you’re working for an automotive supplier and are looking to connect with key influencers in the electric vehicle (EV) market, you’ve probably noticed the recent proliferation of EV-related YouTube channels. Among our top picks for EV-focused YouTube channels for automotive technology suppliers are: EV Pulse 13.7K
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5 PR Takeaways From NRF 2020
ImPRessions - Crenshaw Communications
JANUARY 16, 2020
Consumers expect brands to meet a high bar when it comes to social awareness and inclusivity. Therefore, there’s a large opportunity for solutions that can help brands meet changing shopper expectations for delivery in sectors from fashion to automotive. Social consciousness and inclusivity. Emphasis on international expansion.
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What Do Journalists Want? Part 2: Five Mobility Trends
Bianchi Biz Blog
DECEMBER 2, 2020
Now our most popular series, we pose questions to key automotive and mobility beat journalists to help PR folks like you better understand their needs. automotive and mobility beat journalists themselves, here are five mobility trends to help inspire your next media outreach: 1 – The COVID-19 Pandemic. What do journalists want?
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CES2022 PR Planning Forward: 5 Noteworthy Data Points
Bianchi Biz Blog
OCTOBER 28, 2021
But early indication looks to be positive, especially for automotive and mobility companies. The audited data from the virtual CES2021 show offered a number of data points that may be helpful to the automotive and mobility technology companies who plan to leverage PR at CES2022. opens up as COVID19 vaccinations continue.
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Why the ‘Cheaper’ PR Agency Is the Worst Value
Bianchi Biz Blog
MARCH 2, 2023
An Automotive Analogy We saw similar price-focused approaches for years in the auto industry: A buyer, who was rewarded for simply reducing piece price, bought the lower cost engine seals that met the specifications – and saved 5 cents per seal. Your PR program is stopped dead in its tracks.
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Meet the Media: Carl Anthony, Managing Editor of Automoblog & AutoVision News
Bianchi Biz Blog
JANUARY 24, 2022
I am the managing editor of Automoblog and AutoVision News , two Detroit-based automotive publications. Automoblog is a consumer-focused website that helps readers understand more about cars and driving. What is fascinating is how certain sensor technologies are reaching beyond automotive. LiDAR is a perfect example.
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