Bianchi Biz Blog

SEPTEMBER 7, 2021

I recently took over the role as editor of Fleet Maintenance , a B2B magazine and website focused on providing commercial vehicle fleets and shops with the latest information on tools and maintenance trends. It starts with how to keep costs down in the bay and extends to keeping trucks and technicians productive. I used the G.I.

Meeting 91

Meeting Transportation Media Journalism 91

Waxing UnLyrical

DECEMBER 4, 2018

Dawn is an accredited public relations practitioner (APR) with 18 years of experience in public relations and marketing. Her expertise encompasses public affairs, media relations, community relations, social media and digital communications.

Trends 85

Trends Marketing Real Estate Public Affairs 85

Doctor Spin

FEBRUARY 22, 2024

Learn more: Digital PR Public Affairs (PA) “Integrating corporate planning and public affairs perspectives is crucial for organizations to effectively respond to environmental change and adapt to social and political turbulence.” While advertising can support such endeavours, the driving force is usually public relations.

Publicity 52

Publicity Public Affairs Journalism Corporate 52

Waxing UnLyrical

MAY 27, 2016

Dawn Buzynski is an accredited public relations practitioner (APR) with 17 years of experience in public relations and marketing, and leads the award-winning public relations team at Strategic America.

Media Relations 51

Media Relations Social Media Media Real Estate 51

Bianchi Biz Blog

AUGUST 22, 2024

It’s important to note that these local publications are particularly keen on news that has a direct impact on the local industrial, social, and cultural fabric. Understanding local sentiments and being responsive to public concerns are key to effective crisis communication.

Fashion 70

Fashion Automotive Marketing Public Affairs 70

Doctor Spin

FEBRUARY 14, 2024

In public relations, we have the skill set to manage public perceptions and shape opinions long-term. Public relations is the way to communicate with these organisations. While advertising can support such endeavours, it’s all about PR. As you can see, a lot of communication has to occur for most organisations—besides marketing.

Publicity 52

Publicity Marketing eBook Public Affairs 52

Sword and the Script

JANUARY 3, 2023

Public affairs: This involves working with government officials and agencies to shape public policy and advocate on behalf of an organization.”. This is reflective of a traditional view of public relations. And in B2B marketing it already does. How is technology being used in public relations?

Interviews 113

Interviews Publicity Technology Social Media 113

Doctor Spin

MAY 21, 2023

Public affairs (PA). Industry PR (B2B). For instance, one agency I worked at ( Springtime PR ) provided specialised services in corporate communications, internal communications, crisis communications, and public affairs (PA). Investor relations (IR). Media relations. Digital PR. Internal communications.

Agency 40

Agency Publicity Public Affairs Crisis Communications 40

Communications Conversations

OCTOBER 18, 2016

Susan Roeder, director of public affairs, Andersen. After seven years at Weber Shandwick, Stephanie has spent the last 10 working in the B2B world. She has the skill set and demeanor to excel in the B2B world. Full disclosure: Anna is a (relatively) new client. Another disclosure: I’ve been a fan for a long time.

Agency 60

Agency Groups Public Affairs B2B 60

PR Conversations

JULY 5, 2017

He or she chooses the most appropriate channels (for instance, LinkedIn is ideal for B2B, while Pinterest or Instagram are best for B2C segment), sets up corporate accounts, proposes content directions (quotes? PR manager shows organizations how to leverage web networks for business development purposes. guest posts from partners?),

Infographics 63

Infographics Corporate Policies Reputation 63

Landis PR

JANUARY 30, 2024

Note: This is a reposted blog by our Public Relations Global Network Partner, Michelle Lyng, Novitas Communications. Many people understand that public relations can drive reputation, but some struggle to recognize that public relations can drive revenue. For the Photo courtesy of Pixabay original blog, please visit here.

Leadership 105

Leadership SEO Measurement Reputation 105

Landis PR

JULY 31, 2023

Photo courtesy of Pixabay Note: This is a reposted blog by Kristen Dunleavy – Muck Rack. For the original blog, please visit here.

Communications 97

Communications Marketing Pitching Technology 97

Landis PR

SEPTEMBER 18, 2023

Photo courtesy of Pixabay Note: This is a reposted blog by our Public Relations Global Network Partner, Danielle Dickinson – The Castle Group. For the original blog, please visit here.

Government 69

Government Measurement Groups Corporate 69

Landis PR

FEBRUARY 26, 2024

Note: This is a reposted blog by our Public Relations Global Network Partner, Chip Taylor, Novitas Communications. Photo courtesy of Pixabay At the intersection of public relations and public policy is an opportunity for communication professionals to exert considerable influence. For the original blog, please visit here.

Policies 59

Policies Publicity Community Construction 59

Landis PR

JANUARY 22, 2024

Note: This is a reposted blog by our Public Relations Global Network Partner, Anni Kosunen, Ellun Kanat. For the original blog, please visit here. Photo courtesy of Pixabay For CMOs, understanding the importance of effective communication measurement is vital.

Measurement 59

Measurement Communications Crisis Communications Crisis 59

Landis PR

JANUARY 16, 2024

Photo Courtesy of Pixabay Note: This is a reposted blog by our Public Relations Global Network Partner, Gábor Jelinek, Executive Director. For the original blog, please visit here. Independent PR agencies usually seek membership in a regional or global PR network primarily because they want to expand their reach and do more business.

Agency 59

Agency International Internal Meeting 59

Landis PR

DECEMBER 18, 2023

Note: This is a reposted blog by our Public Relations Global Network Partner, Amanda Hill – Three Box Strategic Communications. For the original blog, please visit here. Photo courtesy of Pixabay Your audience’s attention is more fragmented than ever. We used to target seven touchpoints to reach the customer – now, it takes eight or nine.

Conference 59

Conference Consumer Social Media Google 59

Landis PR

DECEMBER 11, 2023

Note: This is a reposted blog by our Public Relations Global Network Partner, Nick Leighton – NettResults. For the original blog, please visit here. A well-orchestrated communications strategy is pivotal for fostering company growth in today’s competitive business landscape. Now is the time to plan for 2024.

Strategy 59

Strategy Company Communications Construction 59

Landis PR

JULY 10, 2023

Photo courtesy of Pixabay Note: This is a reposted blog by our Public Relations Global Network Partner, David Wills – Media Profile Inc. For the original blog, please visit here. The slippery slope of misinformation and disinformation is getting steeper. And when you add politics to the mix, it’s like throwing oil on the slope, too.

Journalism 52

Journalism Training Consumer Tools 52

Waxing UnLyrical

APRIL 11, 2019

Dawn is an accredited public relations practitioner (APR) with 18 years of experience in public relations and marketing. Her expertise encompasses public affairs, media relations, community relations, social media and digital communications.

Agency 80

Agency Nonprofit Real Estate Public Affairs 80

Landis PR

OCTOBER 2, 2023

By Brianne Murphy Miller Note: This is a reposted blog by Public Relations Global Network. For the original blog, please visit here. All relationships take effort, and that includes the one between client and communications agency. Considering that “communication” is the function, these relationships deserve a bit more time and effort!

Agency 64

Agency Meeting Technology Software 64

Landis PR

DECEMBER 4, 2023

However, it hasn’t yet mastered the art of data-backed storytelling—especially when it comes to producing highly niche content for complex brands, such as those in the B2B and professional services spaces.

Marketing 59

Marketing Content Marketing Storytelling B2B 59