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How to Boost Your Reputation on Google

Cision

In 2012, I responded to a query that said, “Do you have a product you want to take to the next level (national television).” As a result of HARO, I’ve been quoted or featured in Success Magazine , Forbes (several times), Entrepreneur , Huffington Post , local affiliates of television networks, and much more.

Google 319
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3 Takeaways From a PR Pro on the Receiving End of Media Pitches

PR News

Andrew Hayes, VP, corporate communications at Fifth Third Bank, has seen media relations from the other side, and he wasn’t too impressed by the view. After running his own PR agency for 10 years, he joined NBC Television as PR manager for a national daytime talk show and later on led PR and community relations… Continued.

Pitching 119
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How to Improve Your Social Media Targeting

Cision

Movies and television. Here is a list of categories and selected subtopics (note that there are specific targeting opportunities within each subtopic as precise as “Likely to dine at Starbucks,” and “Bank with Fifth Third Bank.”): Auto -> (loans, owners by vehicle type). Family and parenting. Food and drink. Home and garden.

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The next generation won’t watch TV news–at all (and that’s a big problem for PR)

Communications Conversations

Bank Stadium in terms of capacity, but damn, that’s some selling power. According to a recent Pew Internet survey , 43 percent of Americans report often getting news online, a share just 7 percentage points lower than the 50% who often get news on television. Apparently, this YouTuber sold out this show in NINE MINUTES.

YouTube 121
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Taking PR Inspiration From the Launch of Disney+

PRSay

Disney was able to launch their streaming service with a huge bank of ready-made content. Netflix and Amazon don’t own network television channels, so they would have had to purchase an ad for that kind of exposure. Disney, a gigantic corporation, has access to an almost infinite amount of content.

Analytics 160
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We Are Not Invisible

PRSay

My college job was telemarketing sales for a bank. Her background includes NBCUniversal Corporate Diversity, Focus Features and NBC. I made sure to stay visible and even produced a Filipino cultural dance show for my high-school student body. Later, I went out to California for college and to follow a dream of working in Hollywood.

Community 147
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Professional Curiosity Doesn’t ‘Kill Cats’

Waxing UnLyrical

To drill down even further, I call it “curiosity,” and it often leads to wonderfully innovative things like light bulbs, Post-it notes, and Velcro… along with radio, television, movies, and all sorts of “gotta have” stuff. By asking, and answering, the question, “What does it mean?”. It all starts simply enough. You ask, “Why?”