ImPRessions - Crenshaw Communications

NOVEMBER 23, 2020

It will require new technology tools as well as unprecedented involvement on a strategic level by corporate communications pros. COVID proved that we don’t need constant travel any more than we need to deposit paper checks at the bank. Our work will be bifurcated.

Trends 407

Trends Communications Employee Corporate 407

Ronn Torossian

APRIL 26, 2022

Blockchain, the underlying technology behind cryptocurrencies, has become too big to ignore. The digital asset is now worth more than both Mastercard and Visa, and plenty of big and small brands have started adopting it, including America’s oldest bank, BNY Mellon, as well as retail day traders.

Banking 195

Banking Retail Technology Brand 195

PRSay

OCTOBER 16, 2024

futurist and technology expert Crystal Washington underscored that the pace of today’s transformation is unprecedented. Technology innovation is speeding up. Legacy organizations, from banking institutions to consumer giants, had maintained relatively stable business models. Business cycles are shrinking.

Technology 107

Technology Trends Banking Newspapers 107

PRSay

MARCH 25, 2022

The Associated Press recently issued explanations and updated style guidelines for several emerging technology terms that will continue to appear more frequently in your communications: cryptocurrency. Cryptocurrency owners typically store their tokens in “virtual wallets” that resemble online bank accounts. non-fungible token, NFT.

Banking 182

Banking Technology Guidelines Sports 182

5W PR

MAY 4, 2022

Blockchain is a distributed ledger that allows users to make secure payments and store currency without the need for a bank or credit card company. It provides faster, cheaper, and more secure transactions than traditional banking systems. Evolution of Blockchain Technology. This is where public relations (PR) comes into play.

Technology 88

Technology Publicity Banking Newspapers 88

Deirdre Breakenridge

OCTOBER 3, 2016

Good luck questioning the bias that’s coded into an algorithm you could be banking your company, or your client’s success upon. I also wonder if there’s a tendency to over-complicate business processes or claim to adopt new technologies simply to look like we’re keeping up with the “times.”

Data 0

Data Tools Technology Banking 0

Deirdre Breakenridge

AUGUST 26, 2014

Throughout my 25 year career I’ve worked with clients from an array of industries – aviation, healthcare, government, museums, education, technology, and more. While some PR firms do specialize in an industry, such as technology, travel or fashion, the capabilities of most full service agencies cover many sectors.

Industry 316

Industry Fashion Travel Tourism 316

Shift Communications

SEPTEMBER 13, 2017

The Rise of Shadow Banking. As expected, the “big” banks offer something in all of these areas. According to a working paper from the National Bureau of Economic Research, the market share of shadow banks in the mortgage market nearly tripled from 2007-2015. What does Shadow Banking mean for a financial PR program?

Banking 79

Banking Financial Advertising Advertising 79

ImPRessions - Crenshaw Communications

DECEMBER 28, 2018

There have been too many apologies that later rang hollow, and its bank of good will is nearly empty. Mercurial founders aren’t only in technology startups. The letter stated that “the (bank) CEOs confirmed that they have ample liquidity…for lending to consumer, business markets, and all other market operations.”

Banking 257

Banking Facebook Reputation Crisis 257

ImPRessions - Crenshaw Communications

DECEMBER 23, 2020

We’re banking on a boost from Santa (and some creative tactics) to help our team achieve a healthy increase in engagement or followers for our social accounts. Earned media is our bread-and-butter, but social sharing is the fastest way to create a two-way conversation with potential customers and partners. How about 50%?

Banking 310

Banking Creativity B2B Conference 310

Cision

DECEMBER 6, 2017

Emerging media, technology and the influx of data enables communicators to strategically reach and engage their target audiences across numerous online and traditional channels. Herein lies the problem: PR professionals do not have the data nor the technology to accurately attribute value to their PR efforts. billion in market value.

How To 223

How To Marketing Storytelling Measurement 223

Cision

JULY 26, 2017

Interests -> (Business and Industry, Entertainment, Family and Relationships, Fitness and Wellness, Food and Drink, Hobbies and Activities, Shopping and Fashion, Sports and Outdoors, Technology). Technology and computing. Hobbies and interests. Home and garden. Law, government, and politics. Life stages. Movies and television.

Social Media 233

Social Media How To Insurance Insurance 233

Reputation Us

AUGUST 16, 2023

ReputationUs , which moved to Louisville from Portland, Oregon, has partnered with New York-based Blue Ocean Global Technology , a digital reputation management firm. The post Louisville Business First: ReputationUs, Blue Ocean Global Technology Announce Partnership appeared first on ReputationUs.

Technology 78

Technology Reputation Crisis Financial 78

The Proactive Report

NOVEMBER 10, 2016

Not at all – while technology has disrupted PR in many ways it has also made it more accessible to the small business owner with a tiny budget. What you want is one that is affordable and has all the latest technology and SEO tools built in. Is it only for the big brands with a large PR budget? The best choice is a wire service.

Engineering 160

Engineering Google Banking Small Business 160

ImPRessions - Crenshaw Communications

MARCH 4, 2021

For a new technology business, the decision of to commit to a PR agency or in-house PR consultant is a consequential one. I’ve always thought that good PR is like money in the bank, but the maxim may be more literal than not. It’s also occasionally controversial. But it’s no surprise. Positive PR drives recruiting.

Study 234

Study Course SEO B2B 234

Onclusive

SEPTEMBER 17, 2018

Thanks to the latest technologies, PR is now a data-driven powerhouse that maps to real business results, earning a seat at the table alongside Marketing. Additionally, industry leaders from H&R Block, Bank of the West, Overstock, Dynamic Signal and more will discuss how to thrive in the new era of Growth PR.

Conference 30

Conference Data Storytelling Banking 30

Reputation Us

DECEMBER 5, 2018

SACRAMENTO, CA, – The Western Bankers Association (WBA) today announced the availability of a new member benefit, the Incident Response Program (IRP) designed to help member banks prepare for and mitigate against cyber incidents. More information about the Incident Response Program is available here.

Banking 60

Banking Insurance Insurance Policies 60

Stern + Associates

OCTOBER 26, 2023

There’s no doubt that advancements in artificial intelligence have pushed our society to the next level of technological breakthroughs. An entrepreneur and former philosophy professor, Blackman is captivated by the ethics of emerging technologies. Operationalizing data and AI ethics is not an easy task,” Blackman admits.

Ethics 133

Ethics Privacy Technology Government 133

PRSay

JUNE 11, 2019

However, no matter what the niche is, the same key idea gets reinforced: Regardless of the industries we serve, we have to stay current with the latest technologies they use. Technology is not only disrupting customer niches (also known as “verticals”), but also niches within those verticals. Insurance industry innovations.

Insurance 142

Insurance Insurance Sports Telecommunications 142

Flack's Revenge

APRIL 7, 2016

You should really check it out if you work in social media, and are trying to get your arms around the state-of-the-technology. The panel I’m on has good mix of of vendors, consultants and client side practitioners: Lina Roque , CA Technologies. Ryan Connors , Century Bank. Chandra Carson , Lindt & Sprungli.

Tools 120

Tools Banking Technology Social Media 120

Bianchi Biz Blog

MARCH 22, 2021

I am the finance and technology reporter at Crain’s Detroit Business , covering the startup sector in Ann Arbor and Detroit, as well as the region’s banks and lenders, such as Rocket Mortgage and UWM. That’s also true in the startup technology reporting I do. What elements or characteristics do you look for in a story?

Technology 76

Technology Report Meeting Financial 76

ImPRessions - Crenshaw Communications

AUGUST 21, 2018

At times, technology PR can feel like a shape-shifting beast — large, fast-moving, and even a little intimidating. For tech PR agencies who represent early-stage companies and other technology companies, the dominance of the giants extends into the mediascape, monopolizing the attention of key journalists. 5 tech PR trends.

Trends 157

Trends Privacy Data Reputation 157

PRSay

JANUARY 16, 2020

The rise of AI technology, fake news as a weapon, a divisive political climate and a growing panoply of third-party perils are just a few of the factors contributing to the evolving reputational threats that companies will have to reckon with in 2020.

Reputation 182

Reputation Privacy Banking Ethics 182

Flack's Revenge

MARCH 28, 2016

You should really check it out if you work in social media, and are trying to get your arms around the state-of-the-technology. The panel I’m on has good mix of consultants and client side practitioners: Lina Roque , CA Technologies (moderator). Ryan Connors , Century Bank. PPC expert Larry Kim will be keynoting.

Tools 120

Tools Banking Technology Social Media 120

ImPRessions - Crenshaw Communications

FEBRUARY 28, 2023

Demonstrating value and relationships The right PR program can help a business demonstrate its value to customers and prospects by highlighting unique selling points like quality, affordability, or innovative technology. Many tech companies have announced staff reductions, for example.

Strategy 193

Strategy Reputation Infographics Banking 193

Shift Communications

NOVEMBER 24, 2014

Vice President, Marketing Technology. Analytics Data Data-Driven PR Marketing Marketing Technology Metrics Strategy' Can this be repeated? When I look at the spike of retweets that occurred on November 10, I found that it was relating to a piece of real-time news that I had retweeted. Christopher S.

Analytics 155

Analytics Data-Driven PR Marketing How To 155

HMA Public Relations

APRIL 12, 2021

Today’s #MediaMonday comes to us from Andy Blye, the new banking and technology reporter for the Phoenix Business Journal. Click the link to read more about him!

Banking 98

Banking Journalism Technology Report 98

Cision

JULY 24, 2015

credit card issuers and merchants adopt new EMV (Europay, MasterCard and Visa) chip-card technology to address certain types of fraud, some consumers are already looking ahead. As we combed through the data, several key categories emerged: Roll-out and use of EMV/chip card technology. Interest in mobile payment technology.

Mobile 120

Mobile Financial Retail Technology 120

ImPRessions - Crenshaw Communications

JUNE 5, 2019

A high-impact PR program can be a technology company’s greatest asset – provided it’s well conceived and skillfully executed. For a more mature technology business, they can help build a competitive advantage. The typical B2B technology customer is an educated buyer who may research his purchase for weeks or months.

Company 120

Company Banking Education B2C 120

Flack's Revenge

OCTOBER 18, 2016

I’ve had many great conversations with my friend and PR authority Toni Muzi Falcone about the impact of technology on the field and society at large. ” Increasingly the technology platforms (the social networks and search engines) are the computers. The manifesto , titled: ‘the algorithm as a technology of freedom?’,

Groups 120

Groups Study Transportation Technology 120

Flack's Revenge

FEBRUARY 3, 2021

It is not just about fact finding – but teasing out the cool, to help turn a dry story about technology into something really interesting. From there it depends on how relevant the technology is to the company’s goals. ThetaRay: Threat detection for banking. Hitting the Sauce. Like real sauce, the tech has a shelf life.

Technology 177

Technology Comparison Case Study Video 177

Flack's Revenge

APRIL 18, 2016

A great keynote, product speed case, and best of all the chance to meet and learn from very smart social media consultants, practitioners and technology innovators. Also, I thank the great panel that assisted with my influencer marketing session: Lina Roque , CA Technologies (congrats for winning a Social Guru award!), Seven sessions.

Tools 120

Tools Banking Social Media Technology 120

Sword and the Script

OCTOBER 10, 2023

The 2023 Informa Tech Trust in Marketing Index by Informa Tech found that “B2B technology buying decision makers’ trust in marketers is at a 61 on a scale of 1 to 100.” That challenge is fairly pervasive across B2B marketing , according to a new survey. They polled 150 senior executives based in the US and UK.

B2B 164

B2B Case Study Survey Content Marketing 164

Wadds Inc.

DECEMBER 5, 2024

Hard Numbers, a public relations agency focused on the finance and technology sectors, has taken one of the first looks at AI's impact on corporate reputation and how corporate communications directors are responding to this emerging area of risk and opportunity. Social media has almost no impact whatsoever.

System 52

System Corporate Reputation Media 52

Rock the Status Quo

DECEMBER 10, 2015

I have a local bank client that just started working with me in September. My bank client is a top ten SBA lender in my state who, naturally, funds a high volume of small business loans. After this audience, perhaps technology publications are a great fit. Can I do a story on the impact of technology on banking cyber security?

Pitching 100

Pitching Real Estate Banking How To 100

Shift Communications

NOVEMBER 20, 2017

Of all the industries using the new format, B2C financial services – banking and retail investment brands – are using the most characters in the new format. Vice President, Marketing Technology. B2B technology. Consumer technology. SaaS technology companies. Technology companies. Methodology.

B2C 103

B2C Airlines Pharmaceuticals Banking 103

Deirdre Breakenridge

MAY 8, 2017

Prior to founding CommunicationsMatch, Locke held senior Corporate Communications roles at Prudential Financial, Morgan Stanley and Deutsche Bank and founded communications consultancies. . With 5,000 U.S.

Agency 223

Agency Survey Social Media SEO 223