Business Wire

DECEMBER 22, 2021

What are the top trends that every PR pro should know for 2022? As 2021 comes to an end, public relations agency owners and leaders share their thoughts on what the communications landscape will look like next year. These valued insights offer PR pros guidance for setting their focus for the new year.

Publicity 441

Publicity Blogging Trends Agency 441

Bianchi Biz Blog

DECEMBER 19, 2024

As 2024 comes to an end, were looking back at our most viewed blog posts of the year. Without further ado, here are the most visited blog posts on our site in 2024: The Top 9 Reasons to Participate in CES 2024: Accelerating Succes for Automotive Suppliers and Mobility Technology What Do Journalists Want?

Blogging 91

Blogging Automotive Mobile Technology 91

Business Wire

DECEMBER 7, 2023

Staying ahead of the media relations curve is strategic and necessary for effective communication. Business Wire’s Media Relations Team has meticulously observed trends throughout 2023 that have made an impact on the media relations world.

Media Relations 433

Media Relations Trends Blogging Privacy 433

Business Wire

OCTOBER 4, 2021

Happy 60 th anniversary, Business Wire! We have a lot to celebrate! For 60 years: We have developed longstanding relationships both inside our organization and throughout the newswire industry, establishing ourselves as a trusted partner with companies, journalists, investment professionals, regulatory authorities, and search engines.

Blogging 430

Blogging Customer Service Engineering Technology 430

Business Wire

JUNE 7, 2022

Number sign. Pound sign. Octothorpe. Hashtag. #. What is it? What is its purpose? And most importantly: how can you use it to increase your press release’s visibility?

Blogging 463

Blogging Publicity 463

Business Wire

JUNE 8, 2021

News and social media can readily be coopted for malicious intent, ranging from taking your money, to damaging a company’s reputation, to political gain. While the internet has many positive functions, it can also act as a fertilizer for untruths.

Blogging 455

Blogging Reputation Social Media Media 455

Business Wire

NOVEMBER 2, 2020

We recently wrapped National Hispanic Heritage Month (Sept. 15) celebrations, but it doesn’t mean your media outreach efforts must stop right there. For Latinos, Hispanic Heritage is all year round, so let’s make sure you’re not missing out.

Blogging 507

Blogging Marketing Media Media Relations 507

Business Wire

OCTOBER 26, 2023

As we wrap up an eventful 2023, this is a great time to reflect on our cultural touchstones and what we talked about the most. What continues to link generations? Where do the paths diverge and why? And how do companies and brands draw on these issues to better position themselves to appeal to audiences and customers?

Blogging 482

Blogging Brand Branding Trends 482

Business Wire

SEPTEMBER 27, 2022

Any time an organization distributes a press release, the goal is to generate coverage, create buzz, and reach as many people as possible. Public relations and marketing communicators know this is tough and are always looking for ways to improve.

Blogging 379

Blogging Communications Publicity Marketing 379

Business Wire

OCTOBER 21, 2024

The exposure your content gains through channels you don’t own or pay for, such as news outlets, blogs, and social media shares, is highly valuable. Earned media coverage is a coveted outcome for any public relations (PR) effort. This means more eyeballs and impressions because you shared compelling news that journalists want to share.

Media 386

Media Strategy Measurement Social Media 386

Business Wire

MAY 5, 2021

Everyone is talking about Clubhouse – but is this a chat app, marketing tool, or a new way to connect reporters and industry experts around the globe? We asked seven journalists for their experiences and thoughts on Clubhouse and the opportunities it held for media relations.

Blogging 521

Blogging Media Relations Tools Report 521

Business Wire

JANUARY 26, 2023

As we move further into the 21st century, how we communicate and market to consumers is rapidly transforming. The rise of digital technologies and social media platforms has completely changed the communications and marketing landscape. As such, brands must adapt to stay relevant and connect with their target audiences.

Communications 403

Communications Blogging Marketing Technology 403

Business Wire

MAY 10, 2023

Is there a difference between a press release and a news release? Both terms are frequently used and often interchangeably. In fact, there are several terms for different public relations communications – not just press releases.

Blogging 415

Blogging Communications Publicity Education 415

Business Wire

FEBRUARY 8, 2022

Mainstream journalism is in free-fall—or so the headlines warn us. Months after Gallup reported another historic drop in Americans’ trust in traditional mass media, questions about the legacy media’s resonance and longevity continue to stir a cryptic pot of speculation.

Journalism 427

Journalism Blogging Report Industry 427

Contently - Strategy

SEPTEMBER 4, 2024

We started writing blog content in 2011—back when Facebook fan pages and Klout scores were the marketing trends of the moment. Identify which stories to save vs. toss The first step involved determining if a story was worthy of updating or if it needed to be removed from the blog entirely. Needless to say, a lot has changed since then.

Blogging 87

Blogging SEO Analysis Content Marketing 87

Business Wire

SEPTEMBER 29, 2023

Artificial intelligence (AI) has made remarkable strides in many fields, including communications and public relations. AI-powered language models can churn out text at a rapid pace, which can come in handy for marketers and content producers who need to produce several title ideas, social media captions, and more, in a short amount of time.

Writing 404

Writing Blogging Social Media Communications 404

Business Wire

DECEMBER 20, 2022

It would be a massive understatement to say that 2022 will not be remembered fondly by investors and the Wall Street community.

Blogging 362

Blogging Community Consumer 362

Business Wire

NOVEMBER 21, 2022

Everything starts to wind down at the end of the year. It may not seem like an ideal time to share your organization's news, but we live in a world with a 24-hour news cycle. That means there are always reporters looking for new stories, and there are always announcements to share.

Blogging 359

Blogging Report Publicity 359

Business Wire

JANUARY 26, 2024

Last year, Business Wire distributed thousands of press releases for clients in industries including tech, healthcare, food and beverage, retail, and more. Explore some of our top releases from 2023 for examples of best practices and ways to leverage Business Wire's press release enhancements.

Blogging 313

Blogging Healthcare Retail Examples 313

Business Wire

JUNE 13, 2023

Earnings releases are pivotal stories told by investor relations (IR) teams, providing an unparalleled opportunity for companies to share their financial narratives. These releases not only convey quarterly results but also offer vital details regarding activities and progress.

Financial 372

Financial Blogging Company 372

Business Wire

NOVEMBER 1, 2023

Black Friday, the day after Thanksgiving in the United States, marks the beginning of the holiday shopping season. It's a day when businesses offer significant discounts and promotions to attract shoppers both online and in stores.

Blogging 370

Blogging Publicity 370

Business Wire

OCTOBER 6, 2023

Latino media outlets have become a mainstay in the United States, providing news, entertainment, and cultural programming tailored specifically for Spanish-speaking audiences. Learn key findings about Latino media, the audiences they reach, and how to build relationships with both.

Blogging 357

Blogging Media How To Education 357

Business Wire

NOVEMBER 15, 2022

Small business and start-up professionals wear many hats. You manage the budget, payroll, inventory, website, social media channels, marketing campaigns – and more – all while overseeing your team and providing top-notch customer service. So it’s no surprise that public relations may be pushed to the back burner.

Small Business 399

Small Business Blogging Customer Service Social Media 399

Business Wire

AUGUST 4, 2022

Whether announcing a new product, service, or distributing quarterly financials, your goal is to maximize the reach of your news and engagement among viewers. We’re here to support that. Business Wire's push technology places your news release in front of thousands of journalists, databases, search engines, and social channels.

Blogging 384

Blogging Engineering Financial How To 384

Business Wire

NOVEMBER 27, 2023

Everyone wants to be featured in the New York Times. If it's not the New York Times, Wall Street Journal, Bloomberg, or the Associated Press—or an interview on CNBC—it's common for corporate leadership to ask, "Why bother?"

Blogging 314

Blogging Report Pitching Journalism 314

Business Wire

MARCH 27, 2024

What is Public Policy? Public policy impacts various aspects of everyday life, influencing the rules, regulations, and standards that govern society.

Policies 272

Policies Transportation Publicity Blogging 272

Business Wire

FEBRUARY 7, 2023

Often when writing a news release, the majority of the effort goes into the information in the body of the release. While creating text or multimedia that informs and interests the reader is important, headlines also deserve serious thought.

Blogging 362

Blogging Writing Education Publicity 362

Business Wire

MAY 25, 2023

Conferences are back in full force, meaning companies must double down on their promotional efforts. Startups and major industry players are making their 2023 appearances at the hottest conferences around the world.

Conference 337

Conference Blogging Report Industry 337

Business Wire

MAY 4, 2023

Generative artificial intelligence (AI) is a hot topic, with countless new tools and applications hitting the market on a regular basis. Among the most talked about of these new AI tools is ChatGPT, a language model developed by OpenAI that can generate human-like text responses to a wide range of prompts and feedback.

Tools 362

Tools Publicity Blogging Marketing 362

Business Wire

JUNE 30, 2022

Public relations experts know the world is bigger than ever – which, on one hand, means more opportunity. But the world is also noisier. Media outlets are understaffed, and reporters are doing more.

Pitching 399

Pitching Internal International Blogging 399

Business Wire

JUNE 21, 2022

We have all heard the saying “high risk, high reward.” Nowhere is this more relevant than in the biotech industry where companies push to change the status quo and bring to market groundbreaking new treatments and therapies while also grappling with the challenges of changing market conditions.

Storytelling 409

Storytelling Blogging Employee Industry 409

Business Wire

MARCH 2, 2023

In a webinar with Black PR Wire , The State of Black Media 2023 , a panel of media experts and professionals, moderated by Traci Cloyd , shared their candid and powerful insights on Black media in America today.

Blogging 365

Blogging Media Trends Twitter 365

Business Wire

MARCH 7, 2024

Press releases have long been regarded as indispensable tools for circulating important news and information. A conduit between companies and the media, news releases allow organizations to share important updates with their target audiences.

Measurement 297

Measurement Blogging Analytics Tools 297

Business Wire

APRIL 19, 2023

New Developments in the Private Capital Markets Require Better Preparation, Longer Lead Times, Experienced Advisors, and Openness to New Structures for Growth and Late-Stage Private Companies The IPO market has been awfully quiet over the past 18 months.

Company 327

Company Blogging Marketing Employee 327

Business Wire

MARCH 14, 2024

In our webinar hosted with Black PR Wire, AI in the Black Community , a panel of experts discussed the role of artificial intelligence within several industries. Among the topics that sparked considerable interest were the implications of AI on misinformation and disinformation in journalism and how to combat racial bias.

Blogging 261

Blogging Journalism Community Industry 261

Remote PR Jobs

MARCH 11, 2025

Gather Media Mentions Use media monitoring tools to track brand mentions across news outlets, blogs, and social media. Be sure to capture data from multiple sources, including traditional news articles, online blogs, and social media conversations. Defining clear objectives ensures your report provides actionable insights.

Writing 230

Writing Report How To Analysis 230

Sword and the Script

OCTOBER 29, 2024

A third example of a program is running a corporate blog like a news site. I’ve run a corporate blog that published a new post five days a week – it grew to rival industry trades. Publish at least once a week (2-5x is better), do it consistently and on deadline – rather than whenever you get to it. Over time you can add volume.

Marketing 215

Marketing eBook Guidelines B2B 215