Stephen Waddington

MAY 19, 2020

Construction, engineering and manufacturing closed down, but technology and infrastructure are booming. The virus has accelerated trends that were already underway not just in our industry but across every sector. Here are four macro trends that I’ve identified. Sneeze guards top the list.

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Practical Law Construction

JULY 21, 2020

There are five guidance notes covering: The Scheme for Construction Contracts 1998. Construction contracts and construction operations. I got construction contracts and construction operations. I have been talking about this for years, as anyone following this blog will know. What are the guidance notes?

Construction 52

Construction Trends Technology Consumer 52

Doctor Spin

NOVEMBER 29, 2023

In this blog post, I’ll explore the principles of thought leadership as a PR strategy. Cultivate visionary thinking : Develop the ability to foresee and articulate future trends and directions. Face setbacks and criticisms with a constructive mindset. Thought leadership might be the right PR strategy for you. Exhibit resilience.

Leadership 52

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Sword and the Script

DECEMBER 4, 2018

Each statistic links to the blog post that covered that particular study or survey and links to the underlying source. As a vertical, technology companies invest 9.7% CMOs also choose to define it more broadly across technology (48%), content (44%), distribution channels (41%) and data (38%). Statistics about content marketing.

Survey 101

Survey Marketing B2B Content Marketing 101

Shift Communications

APRIL 13, 2015

Will a blog post go viral? It’s certainly possible, using predictive analytics, to get a rough sense of what might work and what might not work, but few companies have access to that much technology and expertise. This makes taking advantage of trending content difficult. Vice President, Marketing Technology.

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Sword and the Script

FEBRUARY 6, 2018

Technical expertise is particularly relevant to the B2B technology space. Even those with long tenures in technology – CIOs and CTOs for example – need expertise in the niches. They are naturally skeptical, and the trend in “fake news” has everyone on edge. It’s amazing to me how well this construct stands up to time.

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Communications Conversations

JULY 19, 2018

And, unlike many others who have these opinions on trends in the social media world, he’s actually done the work. There’s a lot of appetite for smarter marketing across divisions and brands of Toro – and folks in pockets of the organization who champion digital/social marketing within the older construct. Seems informed.

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Landis PR

DECEMBER 11, 2023

Note: This is a reposted blog by our Public Relations Global Network Partner, Nick Leighton – NettResults. For the original blog, please visit here. Here’s a comprehensive guide on how to construct a communications strategy that seamlessly dovetails with your company’s growth plans. Now is the time to plan for 2024.

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Cision

JUNE 2, 2017

Also take a tour of their websites and blogs. Once you have their URLs, it’s time to tour their blogs, websites, and marketing tactics. Do they have a blog? In the blogging space HubSpot, Buffer, and Kissmetrics all do great work. The questions to ask include: Do they capture leads via email with pop-ups?

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PR 20/20

DECEMBER 10, 2019

This is Scott Brinker’s Marketing Technology Landscape. Latest version includes 7,040 technologies, each of which captures and reports data. The answer to that question requires a clearly defined objective, solid understanding of the tracking technologies available, and strategic planning. Everything is trackable. Salesforce).

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PR 20/20

NOVEMBER 29, 2022

The evaluation phase gathers intelligence into historical performance, technology infrastructure, success potential, marketing assets, competitors, industry trends, and resources. Industry trends and reports. Goals should be realistic and achievable based on your company's talent, technology, budgets, and potential for success.

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Doctor Spin

NOVEMBER 5, 2023

In crude terms, gatekeepers had the power to sort messages but lacked the technology to send signals at points in time determined by receivers individually. Today, signals can sometimes move fast, sometimes slow—and pass various socially constructed filters, allowing an often uncanny targeting precision. The trend graph.

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Shift Communications

MAY 14, 2015

Starting on this short journey, I picked three leading companies to look at in diverse industries – defense/industrial, medical device/biosystems and construction equipment. As far as the construction equipment candidate, there certainly is an IoT service aspect as well. every time we go by one in a local construction site.

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Beyond PR

JUNE 2, 2017

Also take a tour of their websites and blogs. Once you have their URLs, it’s time to tour their blogs, websites, and marketing tactics. Do they have a blog? In the blogging space HubSpot, Buffer, and Kissmetrics all do great work. The intersection of these technologies is changing entertainment, business, and our lives.

Real Estate 57

Real Estate How To Web Case Study 57

Marketwired

FEBRUARY 16, 2016

This is post 1 of our 5-part #CreativePR blog series. Our spring blog series will dive into this topic. ” Rebekah Illif is the Chief Strategy Officer for AirPR , a technology platform to increase PR performance. Rethink writing: Michelle Messenger Garrett. When you can, offer high resolution photos, videos or infographics.

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PR 20/20

JULY 3, 2018

This post originally appeared on the Marketing Artificial Intelligence Institute's blog. Johnson is a content marketer who wrote an article for Skyword’s Content Standard about natural language generation (NLG), an AI technology that automatically writes data-driven narratives. They didn’t uncover any trends or relationships.

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PR 20/20

JULY 17, 2018

This post originally appeared on the Marketing Artificial Intelligence Institute's blog. Artificial intelligence is an umbrella term for a collection of powerful tools, technologies and algorithms used to make machines smart, which, in turn, enhance human knowledge and capabilities. What is Artificial Intelligence?

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Stephen Waddington

AUGUST 27, 2018

My primary issue with the Four Models of Public Relations and the Excellence Theory is the use of a simple construct that seemingly places an organisation or brand at the centre of every diagram, appearing to control communication and relationships. Other challenges include ethics, power, propaganda and Western bias.

Communications 60

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PR 20/20

SEPTEMBER 21, 2017

This post originally appeared on the Marketing Artificial Intelligence Institute's blog. More specifically, can we use machines to write blog posts at scale?”. Basically, artificial intelligence is the umbrella term for the algorithms, technologies and techniques that make machines smarter, and give them superhuman capabilities.

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Contently - Strategy

DECEMBER 28, 2022

Technology has laid the foundation for modern marketing, and generative AI is reinforcing the walls. to demonstrate how the right request made in the right way improves your odds of getting text you can use in your blog post. similarly generates text for longer content assets like blog posts and emails.

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PR Fuel

OCTOBER 16, 2018

While crayons won’t cut it at this level, you can certain turn a journalist on to a trend you’ve noticed or a possible story idea. Link your pitch to a current event – Tying your story to a current event or an industry trend can make it much more appealing to reporters. Be a Friend to Others. Sharing is important.

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Doctor Spin

DECEMBER 4, 2023

Doctor Spin | The PR Blog. link] Such isolation can intensify ideological polarisation, diminishing the opportunity for constructive dialogue and understanding between different groups. Innovation resistance : Organizations may reject innovative ideas or new technologies because they contradict the established ways of doing things.

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Media eBook Viral Construction 52

NewsWhip

DECEMBER 21, 2023

We love to see how viral trends and news erupt on the internet, but at NewsWhip, we’re also working to understand what it all means, especially as our media ecosystem becomes more fragmented. Social media has been trending away from the monolithic ‘one big story’ for a while now.

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