Rock the Status Quo

AUGUST 11, 2014

Creativity counts when it comes to a media pitch, the headline of your press release and share-worthy blog posts. 3 Ways to Integrate Inbound Marketing Tactics into Traditional PR The Impact of Social Media on Journalism & Newsrooms This post appeared first on Rock The Status Quo | Carrie Morgan and is written by Carrie Morgan.

How To 242

How To Survey Resources Social Media 242

5W PR

MARCH 29, 2025

Google Analytics 4 provides valuable insights into how digital PR efforts influence physical visits. Properties can track the journey from initial social media engagement through to on-site spending, helping PR teams refine their messaging and channel strategy.

Hotels 78

Hotels How To Instagram Measurement 78

5W PR

APRIL 7, 2025

Here’s how to use different data sources: Keyword Research and Search Intent SEMrush data shows that understanding search intent improves organic traffic by up to 68%. The post How to Develop a Data-Driven Content Strategy appeared first on Public Relations Blog | 5W PR Agency | PR Firm.

Data 78

Data Strategy How To Analytics 78

Rock the Status Quo

DECEMBER 18, 2014

The Complete Guide to Building Your Blog Audience: Content Syndication by QuickSprout I ran some interesting content syndication tests in early 2014 to see how it benefited my blog. We’ll see… Irregardless, content syndication is a GREAT way to help build visibility for a new blog. Digital PR'

Blogging 124

Blogging SEO Sports Digital PR 124

Buzzstream

FEBRUARY 3, 2021

I was clueless about the world of Digital PR and what it entailed – until I landed in the industry myself. Unlike its traditional PR counterpart, Digital PR is also conducted with SEO in mind and one of the key aims of outreach is to gain linked coverage on online news publications.

Digital PR 170

Digital PR Industry Strategy Film 170

5W PR

FEBRUARY 27, 2020

As consumer trends continue to shift away from traditional brick-and-mortar shopping to online shopping and social media activity, a strong, targeted, and effective digital marketing plan is becoming more important than ever. Here are five that, collectively, give brands a clear understanding of the impact of their digital marketing efforts.

Digital PR 88

Digital PR Measurement How To Tools 88

Presspage

OCTOBER 14, 2024

In this article, we’ll show you exactly how to ace this process. Here are 3 must-have tips on how to respond to media inquiries during business-as-usual to win media coverage. How to build relationships with journalists Cold pitching is a media relations strategy that many PR pros swear by.

How To 78

How To Media Crisis Pitching 78

The Proactive Report

DECEMBER 24, 2015

There’s a good post in Business 2 Community about the challenges of starting out in Digital PR. If you’ve been trained in traditional PR and technology is fairly new to you, it will seem overwhelming at first. Digital PR Strategy. The activity you see in Digital PR is like the tip of an iceberg.

Digital PR 100

Digital PR Analytics Pinterest SEO 100

The Proactive Report

DECEMBER 24, 2015

There’s a good post in Business 2 Community about the challenges of starting out in Digital PR. If you’ve been trained in traditional PR and technology is fairly new to you, it will seem overwhelming at first. Digital PR Strategy. The activity you see in Digital PR is like the tip of an iceberg.

Digital PR 100

Digital PR Analytics Pinterest SEO 100

The Proactive Report

DECEMBER 24, 2015

There’s a good post in Business 2 Community about the challenges of starting out in Digital PR. If you’ve been trained in traditional PR and technology is fairly new to you, it will seem overwhelming at first. Digital PR Strategy. The activity you see in Digital PR is like the tip of an iceberg.

Digital PR 100

Digital PR Analytics Pinterest SEO 100

Buzzstream

SEPTEMBER 27, 2024

At one point during the summer Olympics, I saw a compelling LinkedIn post from a fellow digital PR, Victoria Schmid. Digital PRs suddenly see open rates, click-through rates, and responses drop precipitously and scramble to meet KPIs and link goals. Here’s how to do it. Here’s how to do it.

Digital PR 118

Digital PR Pitching Radio Google 118

Sword and the Script

DECEMBER 3, 2024

That’s sort of what happened too when a Zurich-based PR firm named SlicedBrand linked up with legal tech firm Xayn (pronounced “Zane”) to develop Dazzle. Dazzle aims to tap SlicedBrand’s PR know-how to train a “variety of LLMs” created by Xayn to create AI that is specific to the work of communications and PR. Let’s talk.

Software 176

Software Measurement B2B Training 176

The Proactive Report

JANUARY 18, 2016

So the funnel now looks more like this: The best way to keep those first three layers of the funnel full is Digital PR: Brand awareness. Online visibility so that people looking for solutions find your website, blog and other content (SEO). Blog posts. Develop “How-to” content. Media coverage.

Digital PR 100

Digital PR SEO Analysis Analytics 100

The Proactive Report

JANUARY 18, 2016

So the funnel now looks more like this: The best way to keep those first three layers of the funnel full is Digital PR: Brand awareness. Online visibility so that people looking for solutions find your website, blog and other content (SEO). Blog posts. Develop “How-to” content. Media coverage.

Digital PR 100

Digital PR SEO Analysis Analytics 100

The Proactive Report

JANUARY 18, 2016

So the funnel now looks more like this: The best way to keep those first three layers of the funnel full is Digital PR: Brand awareness. Online visibility so that people looking for solutions find your website, blog and other content (SEO). Blog posts. Develop “How-to” content. Media coverage.

Digital PR 100

Digital PR SEO Analysis Analytics 100

Buzzstream

JUNE 17, 2024

Blogger outreach, link building outreach, digital PR outreach, and affiliate partnership outreach all have their place in the marketing mix. And like them or not, if you are serious about digital PR or starting a link building strategy, you need email outreach. Read their bio, blog post, or social posts.

How To 123

How To Travel Digital PR Google 123

Doctor Spin

OCTOBER 16, 2023

Digital PR is not link-building for SEO. The rapid evolution of the internet and social media has transformed the communications industry—and PR professionals must adapt. Some “digital PR” agencies have focused on practices like link-building, DA (domain authority) mapping, and webmaster outreach.

Digital PR 83

Digital PR SEO Engineering eBook 83

The Proactive Report

FEBRUARY 22, 2016

He points out the difficulties with counting unique visitors and page views and says that for journalism to understand and extract usable insights from the data it must learn how to turn bad data into good. PR lesson: Take the time to produce content of real depth and value. Here are some of the key findings: Major Enterprise Stories.

Analytics 100

Analytics Digital PR Measurement Enterprise 100

The Proactive Report

FEBRUARY 22, 2016

He points out the difficulties with counting unique visitors and page views and says that for journalism to understand and extract usable insights from the data it must learn how to turn bad data into good. PR lesson: Take the time to produce content of real depth and value. Here are some of the key findings: Major Enterprise Stories.

Analytics 100

Analytics Digital PR Measurement Enterprise 100

The Proactive Report

FEBRUARY 25, 2017

Digital PR can play an important role in that strategy. Here are five good PR actions you can implement right away: Twitter lists: A quick and easy way to tap into your audiences’ conversations is Twitter lists. Tool of choice to maximize engagement: Sendible How to create a Twitter list.

Digital PR 100

Digital PR System Video Twitter 100

Buzzstream

JULY 10, 2024

I met Digitaloft’s founder, James Brockbank, at their Digital PR Summit in Manchester. With his deep SEO background, he can explain technical aspects like Google’s patents while still naturally integrating that into his agency’s digital PR and content strategy without it feeling forced. We are, mate.

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Digital PR SEO Google Travel 98

The Proactive Report

OCTOBER 22, 2017

A while ago I posted a video by Rand Fishkin on how to create 10X content- content that is 10X better than your competitors. So how do you know if your efforts are working? But there are several indicators that can tell you how well your content is doing: The Google Quality Guidelines. See the checklist here>> 2.

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Measurement How To Guidelines Analytics 154

Axia PR

MARCH 23, 2025

However, construction executives often face challenges when stepping into the rapidly changing digital arena. With many projects on their plates, figuring out how to stand out online can feel daunting. Knowing effective strategies makes it easier.

Construction 48

Construction How To Engineering Strategy 48

5W PR

MAY 7, 2021

Using digital PR tools is a great way to ensure that brands are doing everything they can to be on-trend. Digital PR tools worth investing in. Digital PR tools can be used to effectively manage time spent online and on social media to ensure the best results. It is a waste of time and resources.

Digital PR 88

Digital PR Company SEO Newspapers 88

The Proactive Report

JANUARY 25, 2017

Invest in training on digital skills for your team. Learn how to listen, analyze and engage your stakeholders. Call for a free consultation 888 243 3470 Follow me on Twitter The post Digital PR Insights on Trust in 2017 appeared first on Meritus Media. Provide them with content that resonates.

Digital PR 100

Digital PR System Engineering Training 100

Buzzstream

MARCH 19, 2025

Tune in to learn how to appear on podcasts and use them for brand awareness and link generation. Then, here are some for those who are thinking of starting a podcast (or want to know how to make their’s better.) Here’s, here’s how to nudge the writing for this contact for this contact, for this contact.

Pitching 71

Pitching How To YouTube Tools 71

Prohibition

JANUARY 4, 2023

Digital PR is a great tactic for driving traffic and brand awareness, which can be matched across your offline and online marketing campaigns. Social media helps to shape the image of your brand online, so by combining digital PR campaigns you’re able to create a more dominating and cohesive online identity.

Digital PR 62

Digital PR Strategy How To Marketing 62

Buzzstream

SEPTEMBER 3, 2024

In our post about how to contact reporters , I talked about some specific checks that you need to do when evaluating journalists: Do they still work there? For example, say BuzzStream was releasing a new digital PR course. In my pitch, I might want to cite some data explaining why digital PR is trending right now.

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Pitching How To Digital PR Data 126

5W PR

AUGUST 19, 2019

In the world of public relations, digital PR refers to the online marketing strategy utilized by businesses to increase their online presence and boost their brand. Instead, in order to make the most impact, digital PR uses online strategies such as search engine optimization, influencer outreach, content marketing, and social media.

Digital PR 76

Digital PR Print Construction Television 76

The Proactive Report

FEBRUARY 7, 2018

If you’re new to Google Analytics and have no idea where to start, talk to your webmaster or IT fellas and get them to download this dashboard and show you how to access it. You should be able to track what happens with the content in your blog and newsroom. Get the Digital PR Tips Newsletter. Follow me on Twitter.

Tools 207

Tools Analytics Google Measurement 207

Prowly

APRIL 16, 2025

In digital PR , crashes happen every day, and the way you react to them makes a difference between a successful PR strategy and a flop. Today, we'll show you what reactive public relations is, the differences between proactive and reactive PR, and some great examples of reactive PR strategies.

Crisis Management 104

Crisis Management Trends Crisis Examples 104

The Proactive Report

JANUARY 21, 2017

Read their blog. 20 years ago, when I started teaching PR courses, the number one complaint reporters and editors had about PR pros was that we’re lazy and we don’t do our homework. Since I now have a blog about PR and technology, I’m on lists like Cision. Do your Homework. Be a fangirl.

How To 100

How To Media Case Study Resources 100

Buzzstream

OCTOBER 21, 2021

When I got promoted to SEO account manager at my previous digital marketing agency, besides all the excitement, I knew it would be a new challenge to create strategies involving Digital PR, Content, Design and other teams on top of my usual SEO work. Workload – Estimate how busy a person is before giving them more work.

Software 151

Software How To SEO System 151

Buzzstream

APRIL 4, 2024

Luckily, there are digital pr tools for alerts. For Result Type, you can choose Twitter, Blog, News, and Discussion. As I said, social media mentions are sometimes a secondary KPI for digital PR campaigns, but to get the full value, you should also leverage them for links. Start free trial 3. Please let me know.

Digital PR 62

Digital PR How To Media Google 62

Sword and the Script

APRIL 1, 2025

For example, it acquired Backlinko in 2022, a popular SEO blog and consultancy. 82% of PR pros use generative AI for tasks like brainstorming. Semrush has also made two notable acquisitions of publishers companies that have build audiences around marketing and SEO.

Software 159

Software Pitching SEO Tools 159

OnePitch

OCTOBER 19, 2022

On this week’s Pitches That Placed, we’re highlighting a pitch from Eleanor Printy , Digital PR Strategist at Journey Further , that landed coverage in Travel + Leisure for a hotel package with an immersive spa experience. Want more blogs like this? Louis area.

Travel 98

Travel Pitching Hotels How To 98

Buzzstream

SEPTEMBER 30, 2021

Let’s be honest, there’s also a huge difference between a content idea that could make a great blog post and one that can actually go off to secure links and drive traffic, rankings and revenue. . So, how can we make that distinction quickly and efficiently when the news agenda is ever changing? 3 – Resolution. Conclusion.

Digital PR 71

Digital PR How To Reddit Engineering 71