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12 Months of Content Marketing For 2018

Cision

Editor’s Note: This post was originally published on PR Newswire’s Beyond PR blog. Next year, don’t let it come to that. ” as an offer, use this month to brainstorm the kinds of content — like an ebook, whitepaper, special report or discount — that people will gladly trade their email to get.

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Email Newsletter Subscribers or Blog Subscribers: Which is Better?

Polaris

I’d rather have blog subscribers.”. Are blog subscribers better? If someone subscribes to your blog, you do not have permission to email them anything except your blog. (If You can’t blast out a link to your latest ebook. You can email them your blog to promote engagement. I know this firsthand.

Blogging 183
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7 Things You Need to Do After Publishing New Content

Contently - Strategy

If you are creating content surrounding the launch of a new research study, someone on your team may need to publish a landing page to link to the study. Someone else may publish a related blog post linking to the landing page, and another stakeholder may need to promote it on your social media channels. What might this look like?

eBook 134
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3 Simple Steps to Creating Your Content Editorial Calendar

ISEBOX

Product Launches. Content Types: These are the post formats you’ll be using, such as blogs, press releases, whitepapers and ebooks, etc. Themes: Go pretty general here to create a handful of categories like: Conferences & Special Events. Holiday Related. How-To Guides, Best Practices, etc. Team Member Profiles.

eBook 70
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When to write a media release

Public Relations Sydney

The launch of a new product Launching a new product, such as an eBook is current and exciting news that your target industry and publications will appreciate. For more great tips download our free PR eBook by clicking the button below. Articles Blog tips Catriona Pollard CP Communications media release'

Writing 45
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12 Months of Content Marketing

Beyond PR

as an offer, use this month to brainstorm the kinds of content — like an ebook, whitepaper, special report or discount — that people will gladly trade their email to get. February: Strategize Your Blog Content for the Future. A lot of businesses come up with blog topics in the moment rather than planning in advance.

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The Media Kit: What To Include

Doctor Spin

This blog post delves into the anatomy of media kits, exploring their raison d’etre, components, and how they can be crafted to capture attention , tell your story, and establish relationships with the news media. Corporational Determinism—The New Paradigm for Product Launching. Doctor Spin | The PR Blog. 1 Silfwer, J.

Media 52