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#PR Expanded Guest Post: Ethical Awareness … It’s Never Too Early

Deirdre Breakenridge

I know that ethics is “taught” in various forms in most colleges and universities, but I have serious concerns as to whether or not the “real world” is included in the process. But how much “this is why ethical behavior is crucial to the success of your client or employer” reality is included, I’m not sure.

Ethics 314
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Ethics in PR Crises: A Leadership Guide to Crisis Prevention

5W PR

Ethical practices serve as the foundation for effective crisis prevention and management. Building an Ethical Foundation Organizations need robust ethical frameworks before crises emerge. Companies like Patagonia demonstrate how embedded ethics create resilience.

Ethics 78
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#PRStudChat Celebrates Ethics Month with a September 21st Twitter Chat

Deirdre Breakenridge

Throughout the month of September, the Public Relations Society of America (PRSA), holds several different activities and events to educate members, professionals and students on modern ethics. Join Dr. Here are some of the questions and topics that we will be discussing; What does ethics in PR really mean? About #PRStudChat.

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Leading With Ethics During COVID-19

PRSay

Each September, PRSA celebrates Ethics Month, featuring programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). Please join the discussion via #PRSAChat and #EthicsMonth, and follow along with our ethics-related blog posts, webinars and Twitter Chats throughout the month.

Ethics 203
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Shaping Media and Advertising in 2025: Key Shifts on the Horizon 

5W PR

These privacy shifts create opportunities for companies to showcase their commitment to ethical practices and consumer trust. Ethics and Transparency Ethical practices and transparency are crucial as the industry faces heightened regulatory scrutiny and evolving consumer expectations.

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Guest Blog Post: What Does Being a Millennial Really Mean?

Deirdre Breakenridge

Our work ethic may not look like the work ethic of years before us, but we do work hard. The post Guest Blog Post: What Does Being a Millennial Really Mean? How many startups have been attempted this past 5-10 years? How are we doing all of this – especially if this generation is lazy? The answer is simple, we aren’t lazy.

Blogging 269
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PRSA Releases Ethical Guidance on AI for Communicators

PRSay

PRSA has released a comprehensive framework titled “Promise and Pitfalls: The Ethical Use of AI for Public Relations Practitioners.” This guidance (which you can find here ) aligns with PRSA’s Code of Ethics and offers best practices to prevent and manage ethical challenges arising from the improper use of AI tools.

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