Contently - Strategy

AUGUST 23, 2024

Depending on your audience and goals, a long-form blog post, a video, or an infographic may be more appropriate. Write everything down so that everyone can quickly refer to it. Lastly, whenever a new team member joins, this document can become a key point of reference to help them get up to speed.

Strategy 59

Strategy SEO Infographics Meeting 59

Prohibition

APRIL 13, 2023

If necessary, you can extract the audio from the video and edit it to remove any visual references. Create Blog Posts From Video Content Blog posts are an excellent way to drive traffic to your website and improve your SEO ranking. Video content is visual and auditory, while blog posts are primarily text-based.

Video 62

Video Infographics Social Media Instagram 62

Contently - Strategy

MAY 9, 2024

Take a look at the topics of content you’ve already created, like blogs, social media posts, and podcast episodes, for inspiration. Write an outline While you might be able to wing it with a blog post, long-form content like white papers require more planning. Writing a white paper is not the same as writing a blog.

Writing 109

Writing Case Study Study Brand 109

Buzzstream

FEBRUARY 9, 2024

Depending on how you visualize your data studies and survey results, you may choose to use an infographic, which is the next tactic on this list.) Create Infographics Infographics have worked so well in the past because they provide a “physical” asset for bloggers to share within their blog posts.

Google 71

Google Infographics Pitching Resources 71

PR 20/20

FEBRUARY 7, 2023

Blog posts A blog is great for addressing your prospective customer's specific pain points. Writing informative blog posts on topics related to your product or service can help prospects understand their problem better. Below is a comprehensive list of the most effective content formats to engage your TOFU target audiences.

Examples 52

Examples eBook Infographics Analytics 52

Cision

APRIL 12, 2016

An organic audience refers to those who are driven towards your website or blog through unpaid distributions. Content marketing involves much more than just writing blogs. Here is how you can leverage the various content types: Text : Create articles and blog posts that the readers will find useful and relevant.

Infographics 120

Infographics eBook Content Marketing Video 120

Reputation Us

FEBRUARY 21, 2023

Methods include blog posts, whitepapers, product reviews, ebooks and articles to images and infographics, videos and audio. In the 2021 Trust Outlook , 82 percent of all respondents said they would not refer the products or services of an organization they do not trust.

Reputation 78

Reputation Corporate Content Marketing Survey 78

Buzzstream

FEBRUARY 1, 2024

For example, here are the guest post guidelines from the Hubspot blog. Pitching to Someone Who Accepts Guest Posts You can find 150+ high-quality guest post sites on our blog with links to their guidelines. Would you be able to add the link to [your page link] for reference? but the link seems missing. Please let me know.

Pitching 87

Pitching Infographics Survey Resources 87

Buzzstream

DECEMBER 5, 2023

While importing curated lists like the lists from Alltop is a good start, sometimes you’re looking for specific opportunities – like infographic placements or product reviews. How would they pitch their blog to someone else in their niche?” Finding new opportunities with the prospecting tool Why Use Prospecting?

Resources 103

Resources Analysis Infographics Writing 103

5W PR

APRIL 19, 2021

Press photos refer to any photograph taken for public release. Brands can experiment with different layouts—say banners, memes, infographics, etc. appeared first on NY PR Agency 5W Public Relations Blog - 5WPR. This use of vision makes imagery an important component of human communication. What Are Press Photos.

Infographics 88

Infographics Newspapers Study Brand 88

ImPRessions - Crenshaw Communications

JUNE 28, 2018

Media love poll-results story pitches, especially when accompanied by visuals like infographics. You can cherry-pick studies from different sources, combine and cross-reference to yield an original piece of secondary research – and a story. Whatever the outcome, it’s likely to yield fascinating material for content.

Storytelling 149

Storytelling Data Survey Financial 149

Buzzstream

DECEMBER 28, 2023

Over 70 million new blog posts are published each month — and that’s just WordPress alone. With so much content getting produced, it’s easier than ever to find relevant blogs and bloggers open to sharing your content. Prospecting and Blog Discovery Tools The first step to blogger outreach is finding blogs to pitch.

Tools 71

Tools Blogging Pitching Google 71

Contently - Strategy

JULY 12, 2024

When we talk about refreshing content on your website, we’re not referring to a complete rewrite. Here are some examples of how to update old content on your site: Update information & stats Often, we reference studies and surveys on our webpages and blog posts. Ensure images load quickly.

How To 52

How To Engineering Guidelines Google 52

Buzzstream

DECEMBER 28, 2023

Over 70 million new blog posts are published each month — and that’s just WordPress alone. With so much content getting produced, it’s easier than ever to find relevant blogs and bloggers open to sharing your content. Prospecting and Blog Discovery Tools The first step to blogger outreach is finding blogs to pitch.

Tools 62

Tools Blogging Pitching Google 62

Cision

APRIL 23, 2015

” A week into 2014, Mark Schaefer published a blog post that questioned whether content marketing – which he termed “the hottest marketing trend around” – was a sustainable strategy for businesses. Content marketing’s top four tactics include social media, e-newsletters, articles on owned websites and blogs.

Content Marketing 120

Content Marketing Strategy B2C Marketing 120

Buzzstream

DECEMBER 5, 2023

While importing curated lists like the lists from Alltop is a good start, sometimes you’re looking for specific opportunities – like infographic placements or product reviews. How would they pitch their blog to someone else in their niche?” Finding new opportunities with the prospecting tool Why Use Prospecting?

Resources 62

Resources Analysis Infographics Writing 62

Buzzstream

DECEMBER 1, 2023

Then, sort by Referring Domains. Sites with an active blog Effort required to see results? Then, sort by referring domains. Then, sort by referring domains. Guest Blogging Opportunities Who is it best for? Med-High Guest blogging involves writing guest posts for other high-quality websites in your industry.

Examples 133

Examples Software Pitching Tools 133

PRSay

MARCH 9, 2018

It’s been around in some shape or fashion since the early days of the internet, and is now amplified through social media channels where brands freely share blogs and articles. Essentially, content syndication involves republishing content such as a blog or video across third-party sites. Sound daunting? Actually, it’s quite easy.

Infographics 102

Infographics Fashion Advertising Advertising 102

Deirdre Breakenridge

MARCH 12, 2015

PR pros are “ tech testing ” by rolling up their sleeves and learning how to develop infographics with the help of tools including Piktochart and Vizualize.me. Tip #5: Read Creative Blogs. If you’re looking for the best blogs, then you should check out Alltop.com , which is still my favorite online magazine rack.

Creativity 150

Creativity Web Social Media Data 150

Buzzstream

MARCH 13, 2024

Hero Content Hero content, or content-led digital PR, is typically standalone content on a site or blog pitched for coverage. For example, a survey piece, a data study, or a story with heavy visual elements like an infographic or map could all be considered hero content. Backlinks: 265 Referring Domains (RD), according to Ahrefs.

Digital PR 71

Digital PR Construction Case Study SEO 71

Contently - Strategy

NOVEMBER 12, 2018

” Too many content marketing teams try to half-ass a bunch of things—blog posts, whitepapers, video, social media, SEO—in the pursuit of a cohesive content program. Content output: 1-2 blog posts per week and 1 report or e-book per year. I injected each article with nerdy personality, metaphors, and references.

Content Marketing 110

Content Marketing Company Strategy How To 110

Cision

APRIL 20, 2015

It’s also tactics like content marketing, a broad umbrella that includes blogging, social media updates, email marketing, infographics, visuals and video. The latter refers to reviews, mentions, and unsought product placement. Owned content is created content. It’s the well-known press release and media kit.

Media 120

Media Content Marketing Infographics Fashion 120

Waxing UnLyrical

OCTOBER 7, 2019

It refers to a multitude of practices that help share information, advice or entertainment. While blogs pioneered content creation, a lot has changed since its initial inception. Common ones include: Blogs. Infographics. That’s why you need to do more than just blogging. What does it include? White papers.

Content Marketing 98

Content Marketing Marketing Infographics Consumer 98

Contently - Strategy

JANUARY 9, 2019

A great blog post can establish trust, but is it really worth someone’s contact information? We also went over the top of the marketing funnel, typically reserved for blog posts, infographics, and other types of shorter content meant to educate and entertain. Probably not.

How To 111

How To Transportation Content Marketing Healthcare 111

Buzzstream

NOVEMBER 6, 2024

You can check out their original conversation about product-led digital PR on their blog. link] Orbit Media’s Blogging Statistics Survey : An annual survey providing insights into blogging trends and statistics. Main Takeaways Here is the TL:DR recap of the conversation. Vince: Yeah.

Digital PR 83

Digital PR SEO Data Report 83

Beyond PR

JANUARY 23, 2018

While much of a content marketing strategy revolves around creating new content just for your blog (part of your owned media), I highly recommend that you divert some of your attention to incorporating earned media into your strategy. Anyone who clicked on the link would see a major media brand talking about Cision. And that works.

Strategy 75

Strategy Media How To Infographics 75

Buzzstream

JUNE 14, 2024

As you can see in the image below, several backlink factors (in yellow), including domain authority, number of referring domains, and number of backlinks, are highly correlated with ranking. A study from Internet Marketing Ninjas found that over 96% of websites ranking in the top 10 of Google had more than 1,000 unique referring domains.

Digital PR 62

Digital PR SEO Pitching Google 62

Doctor Spin

JANUARY 5, 2024

Media Consumption : Regularly consumes content on digital marketing blogs, listens to podcasts related to career growth and personal development, and follows influencers in the marketing and lifestyle sectors. It refers to how individuals are grouped based on shared characteristics—without a strong sense of belonging or identity.

How To 52

How To eBook Corporate Groups 52

PR Fuel

JUNE 17, 2021

This blog outlines all the essential writing tactics you need to know. This is probably the most important aspect of press release writing because, essentially, a press release serves a very different purpose to a blog, for example. To add to this, journalists often refer to press releases alone for official quotes.

Writing 66

Writing SEO Google Local 66

Cision

JANUARY 6, 2016

Move on from the staid old blog posts and white papers to more interactive content. How-to videos, video testimonials from existing customers, infographics about industry trends, and even inspirational quotes set against picturesque background images are fair game for a more exciting social media presence. Yes, partially.

Social Media 120

Social Media Media Airlines Video 120

Buzzstream

MAY 9, 2018

Groups that reference past promotion get a further boost of +2.3%. Reference to past promotion. Refer to Past Promotion. References to past promotion are precisely what they sound like. Reply rates are decreased by -1.3% if a group personalizes in an irrelevant or cursory way, and boosted by an average of +10.7%

Data 120

Data SEO Groups Pitching 120

Rock the Status Quo

FEBRUARY 3, 2016

Helium: A Digital Storybook is a collection of carefully curated infographics that support ideas within the book, and help you take them further. If you like the writing style in my blog, I promise you’ll like the style of the book. Sound, specific and imminently useful, you’ll refer back to this book over and over again.”

Case Study 100

Case Study Infographics Journalism Writing 100

Rock the Status Quo

FEBRUARY 3, 2016

Helium: A Digital Storybook is a collection of carefully curated infographics that support ideas within the book, and help you take them further. If you like the writing style in my blog, I promise you’ll like the style of the book. Sound, specific and imminently useful, you’ll refer back to this book over and over again.”

Case Study 100

Case Study Infographics Journalism Writing 100

Ishmael's Corner

MAY 10, 2015

BTW, the Buffer blog serves as a poster child for thought leadership. - HootSuite : A social media dashboard for keeping an eye on people talking about your brand, responding to mentions and tracking keywords. . - MailChimp : Online email marketing solution to manage contacts, send emails and track results.

Tools 60

Tools B2B Software Storytelling 60

PR 20/20

MAY 17, 2018

This could be in the form of a visual checklist, infographic, SlideShare presentation, quiz or even a Facebook Live webcast. Create a list of outlets or blogs that your target buyer is probably reading (if you don’t already have one). Map out related blog content. Or make it more interactive? Promote on social media.

LinkedIn 53

LinkedIn Pitching Facebook Infographics 53

PR Fuel

JANUARY 10, 2021

Many journalists like to read press releases with infographics or videos, so include them here. You should give contact information and a reference to talk to. You can write a blog post or give a speech. Lead with the big news and lure the reader in for more information. The second paragraph is where you back your claims.

Writing 76

Writing Infographics Video Interviews 76

PR 20/20

FEBRUARY 28, 2019

We as marketers love our ebooks, whitepapers and infographics— they’re mutually beneficial pieces of content for both us and the downloader. Repurposed Ebooks, Infographics or Whitepapers. For an example of extraordinary interactive ebooks, whitepapers or infographics, check out The New York Times’ Follower Factory report.

eBook 48

eBook Infographics Survey How To 48