Waxing UnLyrical

NOVEMBER 30, 2012

But while a few doctors including Wendy Sue Swanson, MD , author of the Seattle Mama Doc blog and Natasha Burgert, MD , author of KC Kids Doc blog , are using digital communication to communicate better with their patients, according to a 2011 survey by AMN Healthcare only 8% of physicians said they use social media at work to connect with patients.

Social Media 111

Social Media Communications Healthcare Insurance 111

5W PR

NOVEMBER 29, 2021

Key marketing messages should have certain traits, as enumerated below. For instance, Geico’s time-based promise through its message, ‘15 minutes or less can save you 15% or more on car insurance’. When a key marketing message reassures customers, it conveys comfort. Reassuring Consumers. Meaningful.

Marketing 88

Marketing Insurance Insurance Mobile 88

Cision

OCTOBER 6, 2015

Consequently, content marketers are finding it harder to get their content to stand out and receive recognition for their efforts. By using the right marketing tools and technology, content marketers are able to solve some of the problems that stem from this situation. Want to know about all nine content marketing tools?

Content Marketing 120

Content Marketing How To Insurance Insurance 120

ImPRessions - Crenshaw Communications

OCTOBER 8, 2018

Business vendors who have overlooked social media strategy in the overall PR or marketing plans are missing opportunities. Because of the longer selling cycle for business products like insurance or software, engagement through social channels may actually pay greater dividends for B2B products and services. Gather intelligence.

B2B 170

B2B Social Media Media Education 170

ImPRessions - Crenshaw Communications

JANUARY 23, 2018

There are specific steps marketers must take to achieve full customer engagement. The insurance industry is a perfect case for this differentiation, as a recent New York Times piece points out. Let customers know you’re “on the market” . Can public relations help consumers fall in love with a brand?

Consumer 168

Consumer Branding Brand How To 168

MaccaPR

OCTOBER 2, 2017

When companies from 3M, Coca-Cola and Toro to General Mills, American Family Insurance, Hormel and Olive Garden restaurants wanted help connecting with Hispanic consumers, they’ve called upon a friend of our agency’s – multicultural marketer Rico Vallejos of the marketing consultancy RicoLatino. That’s a really bad idea.).

Insurance 74

Insurance Insurance Interviews Marketing 74

Mindful Marketing

DECEMBER 12, 2020

by David Hagenbuch - professor of Marketing at Messiah University - ​author of Honorable Influence - founder of Mindful Marketing ​ “How much does it cost?”—It’s The sports stars convey gratefulness to Jake for landing them 'exclusive' insurance deals. There’s no Rodgers rate.

Insurance 87

Insurance Insurance Retail Sports 87

Mindful Marketing

MARCH 27, 2022

by David Hagenbuch - professor of Marketing at Messiah University - ​author of Honorable Influence - founder of Mindful Marketing When people mention products they see advertised all the time, “insurance” is often top-of-list. It’s New Jersey Manufacturers Casualty Insurance Company, or NJM.

Insurance 76

Insurance Insurance Television Exercises 76

wiredPRworks

JUNE 8, 2016

I'm excited to present LinkedIn social selling marketing strategies for financial services and insurance pros at MDRT's annual conference in Vancouver!! My ties to the life insurance and financial services industry run deep – going back to being a national sales trainer for a life insurance company. It's almost here!

Insurance 40

Insurance Insurance Financial LinkedIn 40

Shift Communications

NOVEMBER 10, 2016

Changing healthcare economies – value-based care, market consolidation, major players entering/exiting state insurance exchanges, etc. – are simultaneously transforming the industry, creating a prime market for innovation. So where do you start? Balance Strong Foundations with Flexibility. are locked and loaded.

Healthcare 144

Healthcare How To Analytics Mobile 144

5W PR

JUNE 20, 2023

Marketing campaigns play a crucial role in promoting rehab and mental health centers. There are a few strategies to ensure that marketing campaigns for rehab and mental health centers prioritize compassion, empathy, and ethical practices, while effectively reaching and engaging the target audience.

Marketing 88

Marketing How To Ethics Insurance 88

Stephen Waddington

DECEMBER 3, 2020

This blog is a summary of key metrics. It includes salaries, national insurance, and pension (50-55%) Fixed or operating costs – office space, IT and tools Variable costs – marketing, business development, subscriptions and staff welfare Profit – The most important agency metric along with debtor days.

Agency 124

Agency Insurance Insurance Financial 124

Scott Public Relations

MARCH 4, 2020

The result is that health outcomes for large parts of the population are getting worse because they cannot afford the basic health services they need to be healthy, as they struggle to pay for medicine, surgeries, and insurance. Sign up to receive our monthly advice on healthcare, insurance and technology PR: Scott Public Relations.

Healthcare 69

Healthcare Insurance Insurance Policies 69

Buzzstream

MAY 2, 2024

In terms of using social platforms to be a knowledge leader, building your brand within a marketing category is like building equity in yourself that you can then take forward to whatever’s next. There are a lot of SEO tools and content marketing tools on the market. They get a new customer from LinkedIn every single week.

International 118

International Internal Insurance Insurance 118

Mindful Marketing

JUNE 13, 2020

by David Hagenbuch , founder of Mindful Marketing & author of Honorable Influence When considering our world’s challenges, people tend to see marketing as part of the problem, not the solution. So, who would ever claim that marketing can combat prejudice and even encourage racial reconciliation?

Marketing 66

Marketing Insurance Insurance Ethics 66

PR Job Coach

OCTOBER 24, 2009

Here is my guest blog at Lindsay Olson''s Blog on job hunting. link] Thanks to the skittish economy, the job market today is not easy pickings. My answer is now is not the time to jump head first into the job market. If you are there, insure it is on your terms. So what would I recommend?

Insurance 100

Insurance Insurance LinkedIn Google 100

PR for Anyone

AUGUST 25, 2022

Whether you are a psychologist, social worker, attorney, insurance agent, doctor, dentist, attorney, contractor, really anything. There are a lot more videos on my YouTube channel HERE or read the posts on my blog HERE You’ll see how easy it is to land in the media IF you follow a process that I have already created for you.

Pitching 130

Pitching Media Insurance Insurance 130

PR 20/20

OCTOBER 10, 2017

This post originally appeared on the Marketing Artificial Intelligence Institute's blog. The Marketing AI Institute was created and is powered by PR 20/20. For over a decade, savvy professionals have used inbound marketing to grow. Inbound marketing consists of creating and promoting content that addresses customer needs.

Marketing 81

Marketing eBook System Tools 81

Scott Public Relations

APRIL 9, 2021

My colleague Jeremy Church at WordWrite Communications in Pittsburgh (a fellow PRBI – Public Relations Boutiques International – member) shared some very astute observations about what this means for executors and communicators in the WordWrite Storytellers Blog.

Insurance 104

Insurance Insurance Nonprofit Healthcare 104

Scott Public Relations

APRIL 2, 2020

Have they thought about getting health care insurance once they are no longer your dependents? If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations. Do they know how much it costs? Thanks for reading.

Insurance 71

Insurance Insurance Healthcare Technology 71

PR Job Coach

JULY 5, 2010

As the job market continues its snail’s pace recovery, it bears noting that now more than ever your virtual footprint should well reflect your achievements, professionalism, savvy and hire-ability. When you blog, tweet, comment, answer questions, post your status or an image or video, consider well what it says about you from the outside.

Insurance 100

Insurance Insurance Fashion Web 100

Waxing UnLyrical

JULY 24, 2013

But while a few doctors including Wendy Sue Swanson, MD , author of the Seattle Mama Doc blog and Natasha Burgert, MD , author of KC Kids Doc blog , are using digital communication to communicate better with their patients, according to a 2011 survey by AMN Healthcare only 8% of physicians said they use social media at work to connect with patients.

Social Media 80

Social Media Communications Healthcare Insurance 80

Remote PR Jobs

SEPTEMBER 25, 2023

I offer technical copywriting and digital marketing training , but digital strategy and branding probably accounts for half my workload. Register for VAT too and leave aside enough per year for National Insurance contributions. Blog well, blog regularly. Your accountant will inform you how much.

How To 100

How To Insurance Insurance LinkedIn 100

ISEBOX

APRIL 13, 2016

I want to be the thought leader at my company in better PR and Marketing. So in the spirit of helping everyone succeed, here’s what I learned in my quest to become better at PR and Marketing. Example: For the title of this article I chose “5 Ways For You to Excel in Marketing/PR Today”. Conversational Marketing.

Marketing 70

Marketing Pinterest Insurance Insurance 70

Reputation Us

DECEMBER 14, 2022

According to Citi, the total market for the Metaverse could be between $8 trillion and $13 trillion by 2030 , with total users numbering around five billion. See our blog for more details.). We’ve been encouraging companies to hire a Chief Reputation Officer for years (see our blog for more details).

Reputation 78

Reputation Insurance Insurance Employee 78

MaccaPR

MARCH 12, 2019

Name a prominent medical product or healthcare brand – from Medtronic, Hennepin Healthcare, Prime Therapeutics, Upsher-Smith Labs and Provation to Vigilanz, Philips, 3M, Hill-Rom and Teleflex – and the Minneapolis-based healthcare marketing agency StoneArch has probably been involved. What was StoneArch’s role in premiering Bind?

Agency 54

Agency Healthcare Interviews Insurance 54

Waxing UnLyrical

AUGUST 4, 2011

The surprising part is that marketers are confused as to why campaigns like this rub audiences the wrong way. As PR and marketing professionals, it’s our job to know that a well-crafted message does two things: gets the attention of our intended audience, and persuades our audience to take an action (buy, click, or share something).

Insurance 97

Insurance Insurance Course Web 97

Cision

MARCH 1, 2016

In the Journal of Marketing Management, a group of British researchers write that crisis communication has “implications for brand equity and consumers’ purchase intentions.” He concludes that the trendy, less traveled social media channels aren’t as important to PR professionals as Facebook, Twitter, YouTube and blogs.

Crisis 120

Crisis Crisis Communications Journalism YouTube 120

Stephen Waddington

MAY 12, 2017

Advertising, sales, and marketing all seek to persuade to sell. Cialdini shares the story of Jim the insurance salesman who outsold all his colleagues. If you enjoyed this blog post you may like to receive future posts as they are published, via email. What is pre-suasion? Jim’s secret? Thanks for stopping by.

Insurance 105

Insurance Insurance Ethics Tools 105

Mindful Marketing

APRIL 23, 2023

by David Hagenbuch - professor of marketing at Messiah University - ​author of Honorable Influence - founder of Mindful Marketing Roasting is a nice way to bring out the natural flavors of things like meats, vegetables, and coffee, but does it bring out the best in people? ” ​ Subscribe to Mindful Matters blog.

Insurance 100

Insurance Insurance Social Media Comparison 100

Communications Conversations

SEPTEMBER 9, 2014

She’s a successful interactive/communicator/marketer at Life Time Fitness. Also, if you don’t have health and life insurance, please stop reading this and take care of these things ASAP. It’s also interesting to me that you use Tumblr for the blog since most of the posts are text-heavy. I have social sharing buttons.

Energy 128

Energy Corporate Agency Insurance 128

Contently - Strategy

MARCH 18, 2024

Content related to mortgages, insurance, and financial planning has a way of becoming predictable over time—unless you get a little creative. In this roundup, we’re diving into the top five financial content marketing case studies that have successfully transformed even the most complex topics into unexpectedly captivating content.

Case Study 52

Case Study Financial Content Marketing Study 52

Cision

JUNE 2, 2016

I am anxious to bring my PR experience in financial services, insurance and associations to the agency and expand into new areas as well. You’ve written and published news stories, blogs and more. What do see as the biggest PR challenges brands face today? How can they overcome them?

Insurance 120

Insurance Insurance Writing Sports 120

Scott Public Relations

SEPTEMBER 3, 2020

If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations. Sign up to receive our monthly advice on healthcare, insurance and technology PR: Scott Public Relations.

Insurance 52

Insurance Insurance Healthcare Government 52

Contently - Strategy

APRIL 24, 2019

This is an excerpt from The Content Marketer’s Playbook: Grow Your Content Program. According to CMI’s 2019 benchmark report , a majority of both B2B and B2C marketers increased content creation budgets from 2018. Roughly two-thirds of marketers created more written, audio, and visual content year over year.

Content Marketing 101

Content Marketing Infographics Insurance Insurance 101

Solo PR Pro

JULY 26, 2023

In this blog post, we'll explore three financial tips to help solo PR Pros thrive in their professional and financial journey. Identify Essential Expenses: Determine the minimum amount needed to cover your essential living expenses, such as housing, utilities, insurance, and groceries.

Financial 84

Financial Insurance Insurance Training 84

Buzzstream

JANUARY 8, 2025

If you are unfamiliar, Clearlink is a marketing agency that owns and operates several consumer comparison web properties like Highspeedinternet.com and Reviews.com. When Sage interviewed for her job, they asked “what are some similarities between pigs and homeowner’s insurance?” Will you put it on your blog?

Digital PR 62

Digital PR Google Comparison SEO 62