Business Wire

APRIL 1, 2020

When a major disaster hits, whether it’s COVID-19 or another event that puts people, property and businesses in peril, it's often difficult to understand the best path forward to approaching the media.

Media Relations 350

Media Relations Blogging Media Crisis 350

Business Wire

MAY 5, 2021

We asked seven journalists for their experiences and thoughts on Clubhouse and the opportunities it held for media relations. Everyone is talking about Clubhouse – but is this a chat app, marketing tool, or a new way to connect reporters and industry experts around the globe?

Blogging 521

Blogging Media Relations Tools Report 521

Business Wire

DECEMBER 10, 2021

There’s a common thread to media relations around the world today: reporters need relevancy. We’ve recapped each blog post and invite you to read, or reread, to gain a deeper understanding of how to communicate with reporters in different parts of the world.

Groups 344

Groups Blogging Local Publicity 344

Deirdre Breakenridge

MAY 23, 2017

A Guest Post By Maris Callahan, Director of Public Relations for Donuts Inc. Fast forward almost ten years and blogging is so ubiquitous that not only are blogs supplanting traditional media channels as sources for breaking news, practically every single company I can think of has one. Your blog is your community.

Blogging 282

Blogging Case Study Social Media Instagram 282

Business Wire

MARCH 11, 2021

Media relations today is harder than ever, and so is catching reader attention. I am sure by now, you’ve noticed that everyone is talking about the value of including visuals with your news release. And for good reason. Multimedia helps you do both.

Blogging 455

Blogging Report Media Relations Media 455

Business Wire

JANUARY 22, 2021

Each market has different expectations for and by media, including varying requirements for news releases, local market language considerations and more. There is no doubt today that we are part of a global economy. With a click, we can purchase goods made next door or halfway around the world.

Internal 522

Internal International Blogging Local 522

Business Wire

NOVEMBER 2, 2021

Media relations is an artform. It’s knowing what journalists want, when they want it, and how they want to receive it. It’s knowing who covers what, where they are employed and (yes) if they are still alive.

Local 362

Local Blogging Pitching Media 362

Business Wire

JULY 16, 2021

The reader experience dominated our popular blog posts for the second quarter of 2021. Business Wire’s top 10 most widely read and shared blog posts for Q2 2021 are featured here.

Blogging 221

Blogging Media Relations Journalism Writing 221

Business Wire

NOVEMBER 4, 2021

Aside from keeping on top of the trends and bringing reporters hot stories, such as major IPOs and newly minted unicorns, PR pros can maximize the effectiveness of their pitches by focusing on the relationship building aspect of media relations.

Pitching 350

Pitching Blogging How To Media Relations 350

Bianchi Biz Blog

DECEMBER 19, 2024

As 2024 comes to an end, were looking back at our most viewed blog posts of the year. With a focus on automotive and mobility public relations, weve identified a few trends among what our visitors saw as our most popular posts.

Blogging 91

Blogging Automotive Mobile Technology 91

Business Wire

NOVEMBER 2, 2020

15) celebrations, but it doesn’t mean your media outreach efforts must stop right there. We recently wrapped National Hispanic Heritage Month (Sept. For Latinos, Hispanic Heritage is all year round, so let’s make sure you’re not missing out.

Blogging 507

Blogging Marketing Media Media Relations 507

Presspage

MARCH 25, 2025

Have a media-friendly newsroom : Journalists dont have time to dig for assets. Check out our blog >>> 6. Use a media inquiries tool : Presspages media relations software makes it easy to track and respond to journalist inquiries before they lose interest. Want to know your options for PR distribution in 2025?

Media Relations 78

Media Relations Writing How To Pitching 78

Business Wire

OCTOBER 6, 2020

Since 1988, the United States has celebrated National Hispanic Heritage Month from September 15-October 15. During this month, we honor the countless cultural and societal contributions of more than 60 million Hispanic Americans. Also of mention, Hispanics are the largest minority group in the U.S.

Blogging 414

Blogging Groups Education Media Relations 414

Business Wire

FEBRUARY 8, 2022

Months after Gallup reported another historic drop in Americans’ trust in traditional mass media, questions about the legacy media’s resonance and longevity continue to stir a cryptic pot of speculation. Mainstream journalism is in free-fall—or so the headlines warn us.

Journalism 427

Journalism Blogging Report Industry 427

Business Wire

JANUARY 19, 2022

In the fourth quarter of 2021, Business Wire blog posts covering our 60 th anniversary, tips for editing press releases and catching common mistakes, and predictions for 2022 resonated most with readers.

Trade Shows 298

Trade Shows Blogging Writing Report 298

Sword and the Script

AUGUST 4, 2020

Many of the PR technology vendors I track for the monthly PR Tech Sum put a greater emphasis on earned media than media relations in their messaging. Earned media is sexy. It’s larger than media relations, but only in the abstract.

Media Relations 178

Media Relations Media Print Software 178

Business Wire

OCTOBER 6, 2023

Latino media outlets have become a mainstay in the United States, providing news, entertainment, and cultural programming tailored specifically for Spanish-speaking audiences. Learn key findings about Latino media, the audiences they reach, and how to build relationships with both.

Blogging 357

Blogging Media How To Education 357

5W PR

NOVEMBER 22, 2024

Public relations remains a cornerstone of corporate communication, playing an essential role in shaping a company’s reputation and fostering positive relationships with key stakeholders. Among the various facets of PR, media relations is particularly crucial. The first one is developing a media relations plan.

Corporate 130

Corporate Communications Crisis Communications Crisis 130

Business Wire

JUNE 30, 2022

Public relations experts know the world is bigger than ever – which, on one hand, means more opportunity. Media outlets are understaffed, and reporters are doing more. But the world is also noisier.

Pitching 399

Pitching Internal International Blogging 399

Business Wire

MARCH 18, 2021

COPA is organized by Masthead Magazine (under North Island Publishing) and showcases the best of the Canadian online media scope. And, I must say, it’s one of the best virtual conferences I’ve attended so far!

Blogging 386

Blogging Conference Strategy Media 386

Steve Barrett on PR

DECEMBER 10, 2021

The honorees for PRWeek’s Hall of Fame Class of 2021 demonstrate why media relations extends way beyond smiling and dialing and remains one of the most important elements of the PR toolkit.

Media Relations 179

Media Relations Media Blogging 179

Business Wire

APRIL 14, 2020

Jan Wagner is a freelance financial journalist from Chicago who is based in Frankfurt, Germany.

Financial 416

Financial Blogging Media Media Relations 416

Business Wire

MARCH 2, 2023

In a webinar with Black PR Wire , The State of Black Media 2023 , a panel of media experts and professionals, moderated by Traci Cloyd , shared their candid and powerful insights on Black media in America today.

Blogging 365

Blogging Media Trends Twitter 365

Business Wire

APRIL 14, 2021

Social media updates. Breaking news. Live videos. Push notifications. 24/7 news cycles. We're more informed now than we've ever been. We have unlimited choices to consume news. But, as modern journalists work around the clock, how are they facing the industry’s biggest challenges?

Survey 375

Survey Blogging Media Video 375

Business Wire

MARCH 24, 2022

While big, breaking news stories will always be covered, Black media looks for and amplifies the holes in coverage related to their community. By generating those stories and using traditional, digital, and social channels, Black media puts that news front and center.

Blogging 358

Blogging Media Community Media Relations 358

Sword and the Script

JULY 27, 2021

Where some see diminishing value in media relations others see opportunity; the best way to improve results is to use a combination of pitching, content and social media. The media relations struggle is real. Perhaps invest in people, research or tools to help facilitate media relations.

Media Relations 176

Media Relations Media Pitching Survey 176

Business Wire

NOVEMBER 8, 2021

As our goal is to deliver ‘leadability’ for international organisations, and the market momentum that goes with it, in the Central & Eastern Europe (CEE) region, we have prepared a short guide on factors to take into account if you want to build lasting relationships with the media for your organisation or brand.

Blogging 320

Blogging How To Communications Internal 320

Business Wire

SEPTEMBER 20, 2023

In honor of Hispanic/Latinx Heritage Month (September 15 - October 15), Business Wire and their LatinoWire media partner Impremedia, are hosting a panel discussion on The Latinx Media Landscape in 2023.

Blogging 270

Blogging Media Education Media Relations 270

Business Wire

OCTOBER 25, 2021

A rite of passage for every PR professional is building a media list and researching appropriate reporters to cover their news. Nothing boggles the mind quite like narrowing down business reporters. Simply put, you can report on ‘the business of’ literally anything.

Report 314

Report Blogging Media Media Relations 314

Business Wire

APRIL 6, 2020

We are frequently asked by clients why they should include photos, videos and infographics with their news releases. Here are just a few of the benefits of adding multimedia to your story, and how to pick the best content to supplement your news.

Video 344

Video Infographics Blogging How To 344

PRSay

OCTOBER 25, 2024

As senior director of communications, a role he started in 2023, he oversees the team’s baseball information, media relations, social media, photography and broadcasting efforts. In recent years, we’ve seen major newspapers cut back their sports departments, and more blogs/fan sites appear.

Sports 122

Sports Travel Newspapers Media Relations 122

HMA Public Relations

MAY 2, 2024

Learn more in the latest blog post from Mikayla Koppy, where she shares the keys to effective media relations and media training today, drawing insights from a recent episode of the PRGN Presents Podcast. Want to find out how to cut through the noise and capture journalists' attention? Take a look!

Media Training 111

Media Training Training Media Relations Media 111

Business Wire

JANUARY 11, 2021

Creating visuals specifically for media usage is here to stay. Every day, Business Wire works with our clients to select the best distribution paths to maximize the impact of their news releases. After all, with 60 years in the news industry, we know what works, and what can be improved.

Blogging 301

Blogging Media Report Industry 301

Business Wire

MARCH 24, 2021

The media industry was among the hardest hit in 2020 as journalists played a vital role in informing the public during these uncertain times. Smaller newsrooms. Layoffs and furloughs. Soaring news consumption. A global pandemic.

Survey 309

Survey Media Blogging Industry 309

Business Wire

NOVEMBER 10, 2021

Chinese businesses are increasingly going global, mainly private high-tech and Internet enterprises, and are looking forward to being listed in the United States and Hong Kong. Many private enterprises are also looking forward to setting up factories and expanding product sales into developing overseas markets.

Enterprise 307

Enterprise Internal International Blogging 307

Stern + Associates

MARCH 17, 2023

The question is what are the solutions to these challenges and – more ambitiously – what are the inherent opportunities of the transformed media landscape? This leads us to our top 3 media relations opportunities for 2023. That’s why the core of our media relations strategy isn’t the pitching or writing but the storytelling.

Media Relations 118

Media Relations Media Storytelling Report 118

Onclusive

DECEMBER 14, 2021

This week, our blog series comparing top media monitoring and PR analytics software solutions, including Onclusive, Meltwater, Cision and Muck Rack, continues with an overview of media contact database, campaign management and reporting tools. Solutions for your media relations workflow.

Tools 370

Tools Report Comparison Media 370