Deirdre Breakenridge

NOVEMBER 6, 2017

There’s no one way to use social media: When I started blogging, there were maybe three to five bloggers I followed on a regular basis. At the time, it was my understanding that an amazing, curated, consistent Instagram theme was the key to drawing attention to your blog. My 500 followers draw minimal traffic to my blog.

Fashion 0

Fashion Blogging Branding Brand 0

Contently - Strategy

SEPTEMBER 4, 2024

We started writing blog content in 2011—back when Facebook fan pages and Klout scores were the marketing trends of the moment. Identify which stories to save vs. toss The first step involved determining if a story was worthy of updating or if it needed to be removed from the blog entirely. Needless to say, a lot has changed since then.

Blogging 89

Blogging SEO Analysis Content Marketing 89

Business Wire

FEBRUARY 4, 2022

The new rule states that for annual shareholder meetings held after August 31, 2022, parties in a contested election must use universal proxy cards that include all director nominees presented for election. Securities and Exchange Commission will soon go into effect for what some pundits believe could be a period of renewed activism ahead.

Blogging 344

Blogging Meeting Company Publicity 344

Cision

JUNE 23, 2021

These obstacles could be getting in the way of your goals.

Meeting 318

Meeting Blogging 318

Deirdre Breakenridge

NOVEMBER 11, 2014

Students and professionals will come together to discuss strategies, tactics, and best practices for a variety of situations, including initial client meetings, success measurement, motivation, integrated marketing, presentations, and nonprofit communication. A follow up blog post by PR 2.0 Is PR Right for me?”

Nonprofit 387

Nonprofit Advertising Advertising Measurement 387

5W PR

NOVEMBER 13, 2024

As brands increasingly adopt RMNs to meet consumers where they’re ready to buy, the opportunity for innovative storytelling is vast. This shift reflects the industry’s broader commitment to reducing its environmental footprint and meeting evolving consumer expectations.

Advertising 157

Advertising Advertising Privacy Ethics 157

Sword and the Script

OCTOBER 8, 2024

McKinsey sums it up this way: “Customers don’t want a mere variety of multiple channels; they want a true omnichannel sales experience that feels smooth, curated, and orchestrated to meet their specific needs. And they’ve made it clear that they’ll bail if they don’t get what they want.”

B2B 169

B2B Survey Study Financial 169

Onclusive

MARCH 21, 2019

The post Share of Voice Gets A Big Data Makeover: Meet The Improved Power of Voice™ appeared first on AirPR. Power of Voice informs strategies that deliver actual value, and gives today’s communications team the everyday measure of success that tells the real story. Want to see Power of Voice 2.0 Follow this link to request a live demo.

Big Data 225

Big Data Data Meeting Measurement 225

Deirdre Breakenridge

DECEMBER 24, 2014

From the handwritten personal notes to his incredible passion for helping people connect, John is now offering advice for young professionals via his Endless Job Offers website / blog. You’ll meet great professionals in the industry who are always happy to offer advice and guidance. What inspired you to launch Endless Job Offers?

Interviews 410

Interviews LinkedIn Groups Meeting 410

The Resolution Blog

JULY 25, 2023

These include the launch of Lilidorei, the world’s largest play structure, which garnered extensive media coverage in outlets including the BBC and ITV, and […] The post PR Resolution Meets: Ian McAllister from The Alnwick Garden appeared first on PR Resolution — by CoverageBook.

Meeting 156

Meeting Interviews Creativity Communications 156

Deirdre Breakenridge

DECEMBER 29, 2021

In the fall semester 2021, I had the honor and pleasure of meeting Professor Jason Mollica’s Strategic Communications class at American University. As I expected, the students approached FEEL differently, writing blog posts and creating infographics based on their experiences.

eBook 339

eBook Infographics Ethics Study 339

Sword and the Script

DECEMBER 28, 2021

This blog published 51 posts this year – the 12 th year of publishing for Sword and the Script. However, the cadence of publishing still meets one absolute requirement of content marketing : consistency in publishing matters as much as anything else. That works out to one post per week, which is like clockwork. See you next year!

Blogging 159

Blogging Software Google Content Marketing 159

Bianchi Biz Blog

DECEMBER 15, 2022

As 2022 comes to a close, we’re taking a look back and our top blog posts for the year. While our blog is focused on the automotive and mobility public relations space, we found a few trending topics in our most popular posts. You might also be interested in: Top 10 Meet the Media Profiles of 2022. Listen for Yourself.

Blogging 105

Blogging Automotive Mobile Technology 105

Cision

JUNE 7, 2017

When you are heading to a meeting or have a call with a potential client or customer, what’s the first thing you do? Guess what happens when someone is going to meet you? With that I mean guest blogging on high-ranking sites, engaging with influencers and being covered in the media. You Google them. They Google you.

Google 319

Google Reputation How To Television 319

ImPRessions - Crenshaw Communications

SEPTEMBER 14, 2021

Linking to blogs or articles that feature your expertise are also great ways to present your brand. Poll responses can spur the creation of a blog post or an article that addresses the subject at hand, providing you with even more content! Pencil in some time on your calendar the same way you would for a meeting and stick with it.

LinkedIn 421

LinkedIn Nonprofit Leadership B2B 421

5W PR

JANUARY 30, 2025

The Rise of Multimedia Press Releases Text-only press releases no longer meet modern communication needs. The post The New Era Of Press Releases: Multimedia, SEO, And Social Media Integration appeared first on Public Relations Blog | 5W PR Agency | PR Firm. times more views than traditional text releases.

SEO 143

SEO Social Media Crisis Communications Media 143

Bianchi Biz Blog

OCTOBER 21, 2024

In case you missed the action, here’s a recap: Automotive fluid pioneer Prestone introduced three new products at the show, its latest low conductivity, corrosion-protectant thermal management solutions created to meet upcoming industry specifications for electrified vehicle coolants.

Automotive 92

Automotive Trade Shows Mobile System 92

Deirdre Breakenridge

OCTOBER 22, 2014

Monday morning is a big board meeting. A follow up blog post by PR 2.0 This was an important question and one that should be explored beyond one student or one blog post. . · You launch your exciting new social media campaign only to hear… crickets…. Your competitor launches a brilliant new social media campaign.

Crisis 312

Crisis Twitter Community Conference 312

Onclusive

FEBRUARY 7, 2020

In this blog series, we shared information from the first ever analysis of nearly 17,000 releases conducted by Business Wire and Onclusive. In the first blog, we discussed key benchmarks for news releases and in the subsequent post we shared important information on timing for news and IR releases. . and 8:00 a.m.

Data 273

Data Study Social Media Analysis 273

Bianchi Biz Blog

DECEMBER 14, 2023

As the year comes to an end, we’re taking a look at our most viewed blog posts in 2023. Without further ado, here are the top 10 most visited blog posts on our site in 2023 (click to read the blogs): 1. One major exception was a perennial favorite, about the process every PR agency and client seems to hate, the dreaded RFP.

Automotive 102

Automotive Blogging Mobile YouTube 102

Sword and the Script

SEPTEMBER 24, 2024

The biggest opportunity to demonstrate this is the annual kick-off meeting – and who you choose to present the information can have a huge impact. This also works well if your company has a proper blog. An interview for a blog post is a similar and low-pressure ask – and the customer will gain confidence in the process.

B2B 141

B2B Case Study Study Conference 141

Bianchi Biz Blog

DECEMBER 7, 2023

It’s been seven years since we launched the Meet the Media blog series, and in that time, we have featured more than 160 journalists who cover the automotive, mobility, technology, Detroit and Silicon Valley business beats for national, Detroit, automotive, commercial vehicle, tech and business media outlets.

Meeting 89

Meeting Automotive Transportation Mobile 89

5W PR

MARCH 31, 2025

Creating Compliant PR Messaging Developing PR content that meets regulatory requirements starts with a thorough understanding of compliance standards. This partnership ensures that communications meet both marketing objectives and compliance requirements.

Guidelines 78

Guidelines Crisis Communications Policies Healthcare 78

Onclusive

JANUARY 26, 2022

In this blog series, we’re sharing a proven data- and technology-driven process for building the perfect pitch and nurturing your media relationships, which has been used by Onclusive’s customers to achieve extraordinary outcomes for their brands. This means that pitching must start with the right data and end with measurement.

Pitching 370

Pitching Data Privacy Writing 370

Cision

JANUARY 5, 2017

A PR content strategy is a documented plan that identifies what content you’re creating, for which audience, to meet which objectives, and with what projected results. If you are creating content that attempts to appeal to everyone, then it’s destined to meet the needs of no one. At a minimum, your plan should include: Brand personas.

Strategy 298

Strategy Measurement Content Marketing Meeting 298

Onclusive

JUNE 9, 2021

Welcome back to our blog series about data-driven PR campaign planning! Blogs and social media channels have become an integral part of communications strategy because they offer a way to have an active conversation with your audience. Set your messaging, write the story. Your messaging and your story are the heart of your PR campaign.

Data-Driven PR 370

Data-Driven PR Data Measurement Trends 370

5W PR

JANUARY 2, 2025

Scale of Events One-on-One Meetings: Personalized meetings with media allow for tailored messaging, real-time product demos, and in-depth conversations. The post When to Host a Beauty Event as a Public Relations Strategy appeared first on Public Relations Blog | 5W PR Agency | PR Firm.

Product Launch 78

Product Launch Strategy Publicity Retail 78

ImPRessions - Crenshaw Communications

MARCH 23, 2022

This includes material like past PR coverage, product spec sheets, blog posts, preferred talk tracks, conference and award wins, executive bios, and marketing calendars, just to name a few. This not only shows that we are keen to meet clients where they are, but that we also take process seriously. Use the RFP process as research .

Agency 310

Agency Meeting B2B Conference 310

Deirdre Breakenridge

SEPTEMBER 30, 2014

I recently wrote about the daily email newsletter in my blog post, What’s in your Fall 2014 Communications Toolkit? Whether it’s a client meeting, interview, or family dinner, our readers are ready to jump into conversation. If you haven’t checked out theSkimm, I encourage you to take a look.

Interviews 329

Interviews Social Media Technology Resources 329

Bianchi Biz Blog

JUNE 27, 2024

Sunil Puri, Managing Director, Mileage Communications The information in this post originally appeared on Public Relations Global Network’s blog. Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight.

Meeting 90

Meeting Print Marketing Local 90

ImPRessions - Crenshaw Communications

MAY 20, 2020

Think Tinder meets pitching. Scheduling meetings can be a nightmare when juggling multiple schedules. From email marketing, blog optimization, to social media marketing, Hubspot offers a wide range of features to help content marketers. . Simply upload your pitch on the app to connect with interested journalists.

Mobile 306

Mobile Content Marketing Pitching Social Media 306

Deirdre Breakenridge

OCTOBER 23, 2018

A Guest Post by Marissa Zuckerman, American University Graduate Student, PR Expanded Blog Contest Winner. I argue that if you had to choose one social media platform, Twitter would be it (but that’s another blog post for another day). Look for hashtags at meetings, workshops and conferences. Don’t overdo it.

Twitter 347

Twitter Social Media Conference Community 347

Bianchi Biz Blog

OCTOBER 28, 2024

Loreley Maldonado Founder and CEO, Eje Comunicación The information in this post originally appeared on Public Relations Global Network’s blog. Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight.

Marketing 101

Marketing Crisis Local International 101

Cision

JUNE 1, 2021

Cision’s long-time leadership in media intelligence meets Brandwatch’s AI and machine learning technology and deep social listening.

Leadership 296

Leadership Meeting Technology Media 296

Deirdre Breakenridge

MAY 8, 2018

A Guest Post By Jolene Levesque, American University Student & PR Expanded Blog Contest Winner. Our PRSSA chapter hosts bi-weekly chapter meetings for members to hear from guest speakers regarding current public relations trends. These hour-long chapter meetings every two weeks have deepened my interest in public relations.

Education 232

Education Conference Meeting Social Media 232

ImPRessions - Crenshaw Communications

OCTOBER 29, 2021

During my time at Edelman, founder Dan Edelman came to the New York office for a meeting he’d called to update us on new hires in other offices. Some of us laughed, but I blogged about this after Dan died, because, as self-evident as it was, that simple mantra has stayed with me.

Internal 310

Internal International Meeting Leadership 310

ImPRessions - Crenshaw Communications

DECEMBER 11, 2020

For B2B clients like those we represent, it can include the topics and suggested resources for bylined articles, blog posts, social media posts, digital video, and longer-form content like white papers, among other elements. In PR , a content calendar is a key part of any public relations plan. Include client quotes or thoughts.

How To 259

How To Social Media Product Launch Construction 259