Cision

OCTOBER 6, 2016

It’s everything from becoming a regular contributor on a media website to having a newspaper or trade publication write about you to appearing on the noon news to talk about your company. Owned media, aka content, is content you produce that lives on your website or blog. Shared Media. Owned Media.

Media Relations 331

Media Relations Newspapers Measurement Social Media 331

Remote PR Jobs

SEPTEMBER 27, 2024

Key Points of Distribution Media Outlets: Newspapers, magazines, TV and radio stations receive your press release. Types of Media Coverage: News Articles: Journalists may write articles based on your press release, adding their analysis and insights.

Crisis Management 264

Crisis Management Analytics Radio Analysis 264

Stephen Waddington

JULY 10, 2019

It helps simplify and improve the comprehension of your writing. Good, concise writing uses a set of rules that we learn at school. Omit anything you want (as long as you know you’re doing it)” I often use a tool called Hemingway to edit my written work for my blog. You can see the comparison of two versions of a blog post.

Writing 92

Writing Newspapers Comparison Web 92

Cision

JUNE 16, 2017

The Public Relations Institute of Australia (PRIA) recommends communicating the following in writing to all stakeholders: Timeline. You should try to communicate your rebrand on as many marketing channels as possible like email, blog and social media to ensure users are well informed and can find your business. Key objectives.

Communications 250

Communications How To Telecommunications Employee 250

Cision

SEPTEMBER 7, 2017

A century later, companies have to do a lot more to get the attention of not only newspapers but also a newly expanded audience of blogs, influencers and consumers. Use Your Press Release to Drive Traffic to Your Blog. Syndicating your content to a wider audience, with a clear call-to-action back to your blog, can do just that.

Infographics 283

Infographics Consumer Video Examples 283

Onclusive

FEBRUARY 22, 2018

I came to the name after incorporating my initials — ‘MAS’ is Spanish for ‘more’ — and ‘ink’ references pen-to-paper; writing your story to build and manage your communications. Mika: TMI (The MAS Ink) is the name of my new boutique PR firm. The name doubly fits, since our job is to manage TMI (“too much information”). TMI does PR.

Interviews 284

Interviews Radio Small Business Pitching 284

PR for Anyone

MARCH 31, 2020

You may consider writing blogs that are relevant to worldwide happenings so that more people can find you online, or you can use social media platforms like Twitter. Create pieces of content somewhere else, a video, a blog post, a piece of content, your Web site, then share it on Twitter but use the appropriate hashtags.

Real Estate 214

Real Estate Video Report Twitter 214

PRSay

APRIL 19, 2021

Which topics do you want to own — or keep on your own website or blog — and which ones are you going to use for contributed content — or use in your earned media efforts? . You’ll see Spin Sucks is on the first page of results — and that we’ve encouraged others to write about it. Just like in school, gold stars are good!

Media 199

Media Newspapers Google Energy 199

Communications Conversations

NOVEMBER 22, 2022

The better you write, the higher you will go. He also made another statement I wholeheartedly agree with: “People who think well, write well.” ” That starts with writing. .” ” That starts with writing. And again Ogilvy nailed it: “Good writing is not a natural gift. Blog posts.

Writing 88

Writing Social Media Newspapers Media 88

Cision

NOVEMBER 11, 2015

Dreaming of a major website or newspaper writing about your brand? While you’re never guaranteed that a journalist will write about you, these five tips will at least give you a fighting chance. While you’re never guaranteed that a journalist will write about you, these five tips will at least give you a fighting chance.

Pitching 120

Pitching Newspapers Writing Local 120

Deirdre Breakenridge

AUGUST 27, 2018

A former newspaper journalist, Michael has won national and regional awards for news release and feature writing. In a world where blogs are often more widely read than traditional media, and communication includes texting, emoji, DMing, and live video chat, how important is media pitching? PRStudChat. Is PR Right for me? ”

Community 157

Community Pitching Media Newspapers 157

Deirdre Breakenridge

MARCH 25, 2015

When I started out in PR, my focus was building relationships with the media who were mostly print journalists at newspapers and trade publications. After all, back in the day, working with a newspaper reporter was completely different than coordinating with a radio show producer. In the late 1980s, the media was cut and dry.

Pitching 150

Pitching Radio Newspapers Print 150

Deirdre Breakenridge

FEBRUARY 5, 2015

And Mitch blogs seven days a week, podcasts weekly, and writes for a number of newspapers and magazines. Six Pixels of Separation Content Platform: The blog, podcast, speaking, books, Facebook page, and all the other content touchpoints. And when I write, hopefully it’s an engine of revenue,” says Mitch.

Engineering 150

Engineering Writing Corporate Branding 150

Sword and the Script

DECEMBER 23, 2014

The Wall Street Journal’s MoneyBeat blog embedded a copy of his memo which reads: “We can afford to lose money – even a lot of money. We can understand a bit why Buffet invested in newspapers – he still reads them – and you have to admire a gentleman that can quote his old memos in his new ones without losing an ounce of cool.

Reputation 114

Reputation Newspapers Crisis Communications Leadership 114

PRSay

JUNE 18, 2019

How has social media and content moving online changed the idea of hard-and-fast style (with more people tweeting, texting, messaging, blogging, etc.)? Of course, many of those texting, tweeting, messaging, blogging, etc., Writing in AP style means they’re speaking the language of the people they are pitching.

Guidelines 154

Guidelines Writing Social Media Newspapers 154

Cision

APRIL 20, 2016

When a reporter writes about you, it’s an unbiased look at your brand, whereas advertising is heavily slanted in your direction. You probably are already reading magazines, newspaper columns, blog posts and websites that are good candidates to start with. But a good pitch starts with finding the right reporters.

Report 120

Report Pitching Trade Shows Newspapers 120

Waxing UnLyrical

OCTOBER 14, 2010

Establishing your voice A blog post with pointers isn’t only meant to teach, it is also meant to connect with readers. Umair Haque , blogging for the Harvard Business Review , places the Gap logo debacle into this context of creativity. When it comes to blogging, anyone can compile data and churn out a post.

Blogging 78

Blogging Twitter Creativity Facebook 78

Communications Conversations

FEBRUARY 21, 2020

Start research and writing a byline for my Trustmark client. Much of the work I do for them revolves around B2B media relations with HR publications, podcasts and blogs. Blog post research. Writing a post about influencer marketing trends and I’m knee-deep in research. Start meal prep for family.

Social Media 157

Social Media Media LinkedIn Tourism 157

Cision

SEPTEMBER 11, 2017

Baruch Lev, a pre-eminent IR scholar at New York University, writes in his book, Winning Investors Over , “Investors have limited attention, so content that gets good earned media will attract more investor attention.” So what do journalists have to do with that? A lot, actually. That’s right.

Banking 192

Banking Newspapers Study Company 192

PRSay

JANUARY 3, 2018

We’ve watched traditional media such as newspapers, magazines, radio and television decrease in importance thanks to Twitter, Facebook, Snapchat and other social platforms. In 2018, discussions about the future for PR and communications pros will likely include the topic of robots.

Publicity 167

Publicity Social Media Television Measurement 167

Cision

AUGUST 17, 2016

I write a lot here about the importance of press releases , as well as how to write them , but don’t get it twisted: there’s far more to a successful press release than simply writing and publishing one. But I’ve already covered writing killer headlines , make-’em-move calls to action and juicy quotes. Distribution.

Newspapers 144

Newspapers Writing Strategy Pitching 144

Stephen Waddington

NOVEMBER 26, 2017

Marcel Klebba was named media and public relations blogger of the year at the Vuelio blog awards on Friday at a glitzy ceremony in London. The inspirational public relations graduate started blogging in September 2016 as a final year student at Westminster University. Here’s his first blog post. Why did you start blogging?

Publicity 105

Publicity Media Writing Blogging 105

Presspage

JANUARY 23, 2018

In May 2004, Tom Foremski became the first journalist to leave a major newspaper, the Financial Times, to become a full-time journalist blogger. He writes the blog Silicon Valley Watcher — reporting on the collision of media and technology. In 2006, Foremski published one of his most unforgettable blogs titled Die!

Newspapers 92

Newspapers Financial Print Technology 92

PR for Anyone

NOVEMBER 3, 2021

This is a free media query service where media outlets are looking for sources and quotes for national magazine articles, television shows, newspapers, and blogs. People are always amazed at how frequently I get on television and in magazines and newspapers. It’s all about finding the right person to pitch. It’s Google.

Real Estate 130

Real Estate Publicity Television Local 130

Flack's Revenge

DECEMBER 5, 2017

” Run an ad in a newspaper and it needs to be labeled as an ad. Include a link in an online news piece, though, or pay an influencer to promote your brand in their blog post and it gets a bit murkier. I think the regulations that are emerging are good but more needs to be done to distinguish native advertising from news.

Pitching 174

Pitching Journalism Video Advertising 174

Communications Conversations

JULY 20, 2015

I read the newspaper. And I read blogs. I use Feedly to aggregate all the blogs I read. I organize them by categories: MN blogs, advertising blogs, PR blogs, content blogs. And social media blogs. Then, you have a slew of blogs created by agencies and vendors. I read emails.

Social Media 60

Social Media Blogging How To Media 60

Prakkypedia

SEPTEMBER 20, 2014

Communications professionals need a suite of tactics in their toolkit and in today’s blog, I’m sharing some more obscure ones that might suit you or your clients. You don’t always need a news article to gain attention – the Letters pages of newspapers are still popular and may get you the attention and audience you’re after.

Conference 112

Conference Newspapers Community Advertising 112

Bad Pitch Blog

DECEMBER 30, 2008

What you''ve created is called a weblog - or a blog. Your own paper has blogs that are starters. The guys over in Sports run an awesome baseball blog appropriately called "Bats." There''s "Bits" with several of our well-informed friends writing on tech-smart topics far and wide. This blogging is not a new concept, friend.

Newspapers 40

Newspapers Fashion Blogging Sports 40

Sword and the Script

DECEMBER 22, 2020

Here’s a look at statistics across PR, marketing, and social media that were surfaced in the various reports and studies covered on this blog throughout 2020. Many of the blog posts published here are based on survey research, analytical studies or other sources of data. Data, storytelling and blogging of grow in importance.

Survey 173

Survey Marketing B2B Study 173

Bianchi Biz Blog

JANUARY 8, 2024

This is actually pretty hard for me, since I tend to want to write a story on almost every interesting piece of news I see. I got to write a story on a local stray cat that had been “adopted” by a bed and breakfast. I’ve been putting together a story on it for a bit now. Describe the craziest or most fun story you’ve written.

Meeting 99

Meeting Energy Local Media 99

Cision

JANUARY 19, 2017

You can share your PR success by tweeting your coverage, posting it on Facebook or writing a blog about it. You shouldn’t only be pitching to traditional media like TV and newspapers but also leveraging non-traditional platforms to reach consumers like podcasts, blogs and social media.

Social Media 120

Social Media Newspapers Pitching Reputation 120

The Resolution Blog

OCTOBER 7, 2015

Social media existed back then, as did blogs. Page three of the FT, an hour on Sky News, wall-to-wall ITN coverage, Today, the World Service and the front or inside front pages of many of the world’s leading newspapers. How many PRs write blogs and truly understand how to optimise them for Search? The Guardian.

SEO 120

SEO Engineering Content Marketing Google 120

Polaris

MAY 19, 2015

As you write, spend some time thinking about and answering the question: what’s in it for them? Write short sentences and paragraphs (but not necessarily a short landing page) to summarize the value of your offer. 3: Write a Compelling Headline. When writing your headline, use action verbs that demonstrate your offer’s benefits.

eBook 100

eBook Newspapers Writing Print 100

Waxing UnLyrical

JUNE 14, 2011

I show that you wrote for several blogs. How many readers does that blog have? My response: Probably Spicing Out , my food blog. They were adamant that I write about it, so I did. From the pitcher: I will have the client get you a sample. We never share contact info of our media contacts. Which one is this for?

Pitching 104

Pitching Social Media Newspapers Blogging 104

5W PR

APRIL 8, 2021

Before the internet, press releases used to only get sent to journalists, and if they were considered to be subpar by the newspaper, they would never get published. Before Writing a Press Release. Once you know your purpose and the 5 W’s, you are ready to write. How to Write the Best Press Release? Newsworthy.

Engineering 128

Engineering Writing Social Media Report 128

PR Fuel

JULY 5, 2020

Although social media and content writing has its place, these methods are better at reaching consumers instead of news organizations. Read on to learn how to choose the best press release writing service for your business, and how you can tell the difference between good and bad press release writing! Writing a Press Release.

Writing 52

Writing How To SEO Infographics 52

Rock the Status Quo

APRIL 8, 2016

We’ve been taught to write in a straightforward, factual manner, “telling the news” and leaving the actual story up to the media. Look at newspaper “stories” today? . Storytelling with Data and the StoryHow blog. Try It: Write more – the #1 way to improve is through practice.

Storytelling 100

Storytelling Resources Journalism Examples 100