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Faces & Markets of PRGN: Toronto, Canada: Diversity is Our Strength

Bianchi Biz Blog

The information in this post originally appeared on Public Relations Global Networks blog. Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. It has both radio and television in both French and English.

Print 100
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Why Tech Is Important To PR

ImPRessions - Crenshaw Communications

Reach a Wider Audience In the past, PR was largely limited to traditional media outlets such as newspapers, magazines, television, and radio. Digital-first publications, online video, podcasts, and even company blogs provide additional avenues for brands to connect with niche audiences.

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Faces & Markets of PRGN: Ireland – A Dynamic Economy and a Great Place to Do Business

Bianchi Biz Blog

The information in this post originally appeared on Public Relations Global Network’s blog. Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. Business Plus – Monthly print and online business news outlet.

Radio 83
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The Guide to Unlinked Mentions: More Than Just a Backlink Opportunity

Prowly

Thats where tools like Prowly come in, helping identify when a brand is mentioned across multiple channels, from articles and blogs to social media and beyond. And remember that a well-placed mention in an industry-specific blog can be just as impactful, even without a link. Step 3: Analysis Consider context. 2 Define sources.

SEO 104
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6 Benefits Of Long-Form PR Content

ImPRessions - Crenshaw Communications

Crenshaw client Robert Glazer of Acceleration Partners penned one of the first in-depth books about performance marketing , which led to a national television appearance, podcast guest ops, and keynotes at marketing conferences. Authoring a weekly blog allows a leader to write in her own voice – which becomes part of the voice of the brand.

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5 Tips to Pitching Success – When PR Stands for “Personal” Relations

Deirdre Breakenridge

When I started out in PR, my focus was building relationships with the media who were mostly print journalists at newspapers and trade publications. As I found editorial success for my agency’s clients, I was able to branch out and pitch radio and television broadcast opportunities. Yes, there is still print and broadcast media.

Pitching 150
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Borrowing Trust: The Surprising New Marketing Role of Citizen Influencers

Cision

In an era where paid advertising access to consumers on television, radio, and print is drying up, influence marketing may become a primary source of consumer connection. The celebrity: Not long ago, to be a celebrity, you had to write a book, star in a television show or movie, or launch a record. Not anymore.

Marketing 239