Business Wire

JUNE 29, 2021

As of May 2021, more than $100 billion has been raised in SPAC public offerings. 2021 has been a big year for Special Purpose Acquisition Companies (SPACs). However, SPAC issuances often come with communications challenges.

Communications 477

Communications Blogging Company Marketing 477

Business Wire

JULY 21, 2021

With external expectations high for businesses to demonstrate their social impact, taking the right approach to publicize Corporate Social Responsibility (CSR) and Environmental, Social, and Governance (ESG) initiatives requires careful consideration.

Corporate 463

Corporate Blogging Government Company 463

Business Wire

DECEMBER 7, 2023

See the team’s insights and predictions on AI (its impact on public relations, journalism, and international news media), social media, data privacy trends, and more. Business Wire’s Media Relations Team has meticulously observed trends throughout 2023 that have made an impact on the media relations world.

Media Relations 433

Media Relations Trends Blogging Privacy 433

Business Wire

SEPTEMBER 27, 2022

Public relations and marketing communicators know this is tough and are always looking for ways to improve. Any time an organization distributes a press release, the goal is to generate coverage, create buzz, and reach as many people as possible.

Blogging 379

Blogging Communications Publicity Marketing 379

Bianchi Biz Blog

DECEMBER 19, 2024

As 2024 comes to an end, were looking back at our most viewed blog posts of the year. With a focus on automotive and mobility public relations, weve identified a few trends among what our visitors saw as our most popular posts.

Blogging 91

Blogging Automotive Mobile Technology 91

Business Wire

MAY 10, 2023

In fact, there are several terms for different public relations communications – not just press releases. Is there a difference between a press release and a news release? Both terms are frequently used and often interchangeably.

Blogging 415

Blogging Communications Publicity Education 415

Business Wire

SEPTEMBER 29, 2023

Artificial intelligence (AI) has made remarkable strides in many fields, including communications and public relations. AI-powered language models can churn out text at a rapid pace, which can come in handy for marketers and content producers who need to produce several title ideas, social media captions, and more, in a short amount of time.

Writing 404

Writing Blogging Social Media Communications 404

Business Wire

OCTOBER 4, 2021

Happy 60 th anniversary, Business Wire! We have a lot to celebrate! For 60 years: We have developed longstanding relationships both inside our organization and throughout the newswire industry, establishing ourselves as a trusted partner with companies, journalists, investment professionals, regulatory authorities, and search engines.

Blogging 430

Blogging Customer Service Engineering Technology 430

Business Wire

JUNE 7, 2022

Number sign. Pound sign. Octothorpe. Hashtag. #. What is it? What is its purpose? And most importantly: how can you use it to increase your press release’s visibility?

Blogging 463

Blogging Publicity 463

Business Wire

NOVEMBER 15, 2022

So it’s no surprise that public relations may be pushed to the back burner. You manage the budget, payroll, inventory, website, social media channels, marketing campaigns – and more – all while overseeing your team and providing top-notch customer service.

Small Business 399

Small Business Blogging Customer Service Social Media 399

Notified

DECEMBER 9, 2024

Company blogs are a valuable tool for sharing insights on new products, services and perspectives. With the resources invested in creating blog content, whats the best way to expand reach? But solely relying on owned channels can limit visibility.

Case Study 246

Case Study Blogging Study Resources 246

Business Wire

NOVEMBER 2, 2020

We recently wrapped National Hispanic Heritage Month (Sept. 15) celebrations, but it doesn’t mean your media outreach efforts must stop right there. For Latinos, Hispanic Heritage is all year round, so let’s make sure you’re not missing out.

Blogging 507

Blogging Marketing Media Media Relations 507

Business Wire

JUNE 8, 2021

News and social media can readily be coopted for malicious intent, ranging from taking your money, to damaging a company’s reputation, to political gain. While the internet has many positive functions, it can also act as a fertilizer for untruths.

Blogging 455

Blogging Reputation Social Media Media 455

Business Wire

OCTOBER 26, 2023

As we wrap up an eventful 2023, this is a great time to reflect on our cultural touchstones and what we talked about the most. What continues to link generations? Where do the paths diverge and why? And how do companies and brands draw on these issues to better position themselves to appeal to audiences and customers?

Blogging 482

Blogging Brand Branding Trends 482

Contently - Strategy

SEPTEMBER 4, 2024

We started writing blog content in 2011—back when Facebook fan pages and Klout scores were the marketing trends of the moment. Identify which stories to save vs. toss The first step involved determining if a story was worthy of updating or if it needed to be removed from the blog entirely. Needless to say, a lot has changed since then.

Blogging 89

Blogging SEO Analysis Content Marketing 89

Business Wire

JUNE 30, 2022

Public relations experts know the world is bigger than ever – which, on one hand, means more opportunity. But the world is also noisier. Media outlets are understaffed, and reporters are doing more.

Pitching 399

Pitching Internal International Blogging 399

Prowly

APRIL 11, 2025

In this article, well explore how to build a reputation that shines even when facing bad reviews or growing public scrutiny. It combines elements of branding, public relations, and digital marketing to ensure that when people think of your business, they associate it with quality, reliability, and positive experiences.

Reputation 104

Reputation Publicity How To Marketing 104

Wadds Inc.

NOVEMBER 23, 2024

There are several reasons why the individual effectiveness and efficiency benefits of AI in corporate communications and public relations haven’t yet scaled to teams. A 2023 study by Andrew Bruce Smith and me for the CIPR discovered more than 10,000 ( AI tools and their impact on public relations practice ). Herein lies the issue.

Corporate 111

Corporate Publicity Communications Enterprise 111

Business Wire

JANUARY 26, 2023

As we move further into the 21st century, how we communicate and market to consumers is rapidly transforming. The rise of digital technologies and social media platforms has completely changed the communications and marketing landscape. As such, brands must adapt to stay relevant and connect with their target audiences.

Communications 403

Communications Blogging Marketing Technology 403

Business Wire

FEBRUARY 8, 2022

Mainstream journalism is in free-fall—or so the headlines warn us. Months after Gallup reported another historic drop in Americans’ trust in traditional mass media, questions about the legacy media’s resonance and longevity continue to stir a cryptic pot of speculation.

Journalism 427

Journalism Blogging Report Industry 427

Business Wire

APRIL 1, 2022

When employees succeed in their careers, every piece of their organization falls in line behind them. From the top down, all team members, work processes, and departments begin to work like a well-oiled machine to achieve the one thing all agencies want: a satisfied and grateful client. But how do you gauge an employee’s success?

Employee 394

Employee Measurement Agency Blogging 394

The Resolution Blog

FEBRUARY 3, 2025

The report provides context around what good looks like for our customers, how likely they are to secure coverage in high Domain Authority news outlets, and what typical levels of engagement […] The post Publication Benchmarks: How Does Your Coverage Compare? appeared first on PR Resolution by CoverageBook.

Publicity 156

Publicity Data Report Blogging 156

Remote PR Jobs

MARCH 11, 2025

A media coverage report is a document that tracks and analyzes media mentions across different channels traditional media, online publications, and social media. A media coverage report serves multiple strategic purposes: Event Coverage: Summarizing media mentions and public sentiment after a company event.

Writing 230

Writing Report How To Analysis 230

5W PR

MARCH 23, 2025

Public relations plays a vital role in helping dietary supplement companies maintain FDA compliance while building consumer trust. The post Public Relations For Dietary Supplement Compliance appeared first on Public Relations Blog | 5W PR Agency | PR Firm.

Publicity 78

Publicity Guidelines Education Consumer 78

Sword and the Script

JANUARY 28, 2025

Her words were posted to the Moz blog, which makes software tools for SEO. Over on Search Engine Land , a leading trade publication, Jason Tabeling noted that LLMs are disrupting search. Check out my weekly blog posts , weekly podcasts ,or a monthly newsletter that rounds up interesting reading from the last 30 days ( examples ).

SEO 111

SEO Publicity Engineering Google 111

5W PR

APRIL 12, 2025

Water parks across the United States generate over $3 billion in annual revenue, making effective public relations strategies essential for success in this competitive industry. The post Emerging Trends In Water Park Public Relations Strategies appeared first on Public Relations Blog | 5W PR Agency | PR Firm.

Trends 78

Trends Strategy Publicity System 78

Business Wire

NOVEMBER 21, 2022

Everything starts to wind down at the end of the year. It may not seem like an ideal time to share your organization's news, but we live in a world with a 24-hour news cycle. That means there are always reporters looking for new stories, and there are always announcements to share.

Blogging 359

Blogging Report Publicity 359

5W PR

NOVEMBER 28, 2024

However, to truly harness the potential of influencer collaborations, strategic alignment with public relations is crucial. This includes blog posts, social media content, videos, and even events. Influencer marketing has become a potent tool for brands to reach and engage target audiences.

Publicity 78

Publicity Reputation Measurement Analysis 78

Business Wire

JANUARY 26, 2024

Last year, Business Wire distributed thousands of press releases for clients in industries including tech, healthcare, food and beverage, retail, and more. Explore some of our top releases from 2023 for examples of best practices and ways to leverage Business Wire's press release enhancements.

Blogging 313

Blogging Healthcare Retail Examples 313

Business Wire

NOVEMBER 1, 2023

Black Friday, the day after Thanksgiving in the United States, marks the beginning of the holiday shopping season. It's a day when businesses offer significant discounts and promotions to attract shoppers both online and in stores.

Blogging 370

Blogging Publicity 370

Business Wire

OCTOBER 6, 2023

Latino media outlets have become a mainstay in the United States, providing news, entertainment, and cultural programming tailored specifically for Spanish-speaking audiences. Learn key findings about Latino media, the audiences they reach, and how to build relationships with both.

Blogging 357

Blogging Media How To Education 357

Business Wire

AUGUST 4, 2022

Whether announcing a new product, service, or distributing quarterly financials, your goal is to maximize the reach of your news and engagement among viewers. We’re here to support that. Business Wire's push technology places your news release in front of thousands of journalists, databases, search engines, and social channels.

Blogging 384

Blogging Engineering Financial How To 384

Business Wire

JUNE 28, 2023

With billions of users worldwide, and “reading news stories” a top reason adults use social media, creating a social media strategy as part of your public relations efforts is crucial. Social media channels have become a primary source for information, engagement, and brand research.

Social Media 311

Social Media Blogging Media Strategy 311

Business Wire

NOVEMBER 27, 2023

Everyone wants to be featured in the New York Times. If it's not the New York Times, Wall Street Journal, Bloomberg, or the Associated Press—or an interview on CNBC—it's common for corporate leadership to ask, "Why bother?"

Blogging 314

Blogging Report Pitching Journalism 314

Business Wire

FEBRUARY 7, 2023

Often when writing a news release, the majority of the effort goes into the information in the body of the release. While creating text or multimedia that informs and interests the reader is important, headlines also deserve serious thought.

Blogging 362

Blogging Writing Education Publicity 362

Wadds Inc.

MARCH 9, 2025

Two-thirds of practitioners working in public relations in England and Wales below the level of director are female and a third are male. This conversation has continued this week via blog and LinkedIn posts, events, and discussions in social media communities. The situation is reversed in senior roles. 54% are male and 46% are female.

Publicity 94

Publicity Leadership LinkedIn Report 94

Business Wire

SEPTEMBER 7, 2022

Vacationing on a whim is fun but taking a little time to prepare can make it a more enjoyable experience. Distributing a press release is similar; you can rush to send out your announcement, or you can take a few minutes to plan ahead to streamline the process and set yourself up for success.

Blogging 361

Blogging How To Education Publicity 361