5W PR

AUGUST 22, 2024

Visual storytelling Developing a unique visual identity that reflects the brand personality and the lifestyle it embodies is important. Experiential marketing Creating events, workshops, or contests that embody the lifestyle promoted by the brand is essential.

Brand 78

Brand Branding Customer Service Storytelling 78

Critical Mention

OCTOBER 24, 2019

While we certainly encourage PR and communications pros to follow our insightful Critical Mention blog , we also want to share a few of our other favorite PR blogs. Our take on Ragan’s PR Daily blog: Without a doubt, Ragan’s PR Daily blog is one of our go-to blogs for communication and media related news and tips.

Blogging 68

Blogging Resources Education Creativity 68

Deirdre Breakenridge

MARCH 5, 2019

How important is multimedia storytelling (video, design and photography)? A follow-up blog post by Communication Strategist Deirdre Breakenridge inspired a series of direct messages on Twitter between Breakenridge and fellow PR industry pro, Valerie Simon. What started as a simple blog, soon became a movement. Its mission?

Communications 208

Communications Analytics Social Media Media Training 208

Onclusive

DECEMBER 6, 2019

With role-specific workshops to choose from, along with world-renowned speakers, you’ll come away with actionable goals and tactics to achieve them. Plan on expert talks, case study presentations, and practical workshops. Dates: April 5 – 7, 2020. Location: Hartford, CT. Dates: April 15 – 17, 2020. Location: San Jose, CA.

Conference 329

Conference Marketing Case Study Measurement 329

5W PR

SEPTEMBER 20, 2023

Tapping into culture for travel PR strategies requires a thoughtful approach that combines authenticity, storytelling, and engagement to create memorable and immersive travel experiences. Storytelling Authentic storytelling is the cornerstone of successful travel PR campaigns.

Travel 78

Travel Strategy How To Local 78

5W PR

SEPTEMBER 11, 2023

Storytelling Every research study has a story behind it. Storytelling humanizes the research and makes it relatable. Community engagement Hosting workshops, webinars, or town hall sessions where researchers interact directly with the community can foster a deeper understanding of the research and address any questions or concerns.

Publicity 78

Publicity Communications Study Storytelling 78

Frederik Vincx

JULY 17, 2023

Designing workshops and material. Service storytelling We shared everything we learned. Principles of our storyselling approach Teach own learnings: Everything we learned, we documented in videos, blog posts, infographics, Build practical solutions: We built a bunch of tools and services to make life easier for our target audience.

Software 78

Software System Training Enterprise 78

Solo PR Pro

JUNE 6, 2023

While Solo PR Pros know the value of storytelling, Lisa Gerber has made it her superpower. I could not stop thinking about it and am thrilled that she is allowing us to repost on the blog today. And if you want to tap into Lisa’s superpower, reach out to her to chat about her half-day workshops. Read on for the full post.

Healthcare 84

Healthcare Storytelling Study Social Media 84

Burrelles Fresh Ideas

MAY 21, 2024

Complementing this organic sharing, Microsoft’s mental health initiative, Microsoft Cares, provides a range of resources, including in-person, digital, and telephone counseling, alongside support groups and workshops, available to all employees. Content Authenticity Statement: 95% of this blog article was written by me, a human.

Employee 97

Employee Pinterest Resources System 97

Onclusive

JANUARY 25, 2019

The conference features over 120 sessions and workshops presented by the leading brand marketers and experts from around the world covering strategy, storytelling, ROI, demand generation, AI, and more. ContentTECH Summit. Dates: April 8-10, 2019. Location: San Diego, California. Hashtag: #ContentTECH. Content Marketing Conference.

Conference 256

Conference Content Marketing Marketing Internal 256

Deirdre Breakenridge

OCTOBER 8, 2018

It’s a lot to encompass, so we’re going to dive into the topic to help communicators improve strategy, storytelling, and relationship building. Our special guest driving the discussion will be Martin Waxman, APR, who leads digital and social media training and workshops. What started as a simple blog, soon became a movement.

Community 148

Community Big Data Media Resources 148

Burrelles Fresh Ideas

MARCH 19, 2024

From digital detox getaways in remote nature reserves to mindfulness workshops led by local healers, travelers seek immersive wellness experiences that rejuvenate the body, mind, and soul, fostering a deeper connection to self and surroundings.

Travel 92

Travel Trends Tourism Transportation 92

PRSay

AUGUST 30, 2018

The two events — “ Neon Carnival ,” presented by Levi’s and Don Julio Tequila; and a Princess Cruises dining experience and storytelling workshop with chef Curtis Stone — illustrated the varied approaches that big brands are taking to create sharable experiences and engage their most sought-after social media influencers.

Brand 111

Brand Branding Instagram Storytelling 111

The Hoffman Agency

SEPTEMBER 3, 2020

Through these experiences, I’ve learned how journalism and public relations work together to apply the storytelling techniques needed to share a compelling story. During a storytelling workshop with CEO Lou Hoffman, we learned about the different storytelling techniques and how to apply them to technology PR.

Storytelling 69

Storytelling Internal International Instagram 69

The Hoffman Agency

FEBRUARY 16, 2021

And with that, the agency has helped me to become a better storyteller. During our agency’s famous storytelling workshop, I received some of the best advice to date – practice your creative writing everywhere. The post Practicing Creativity appeared first on "What's HAppening" Blog.

Creativity 69

Creativity Storytelling Agency Journalism 69

Ishmael's Corner

JANUARY 25, 2015

Here are seven suggestion that deplete my stash of 3M stickers often highlighting storytelling techniques: 1. I’m constantly pulling content from the NYT for my storytelling workshops. You’ll find some of the best storytelling in journalism every Wednesday in the paper’s Dining section. Happy reading!

Communications 60

Communications Storytelling Web Journalism 60

Melissa Agnes

AUGUST 29, 2014

From The Crisis Intelligence Blog. Melissa Agnes to Conduct Crisis Management Workshop at the GCC Government Social Media Summit in Dubai. Power of Storytelling & Viral Fundrasing: Exploring the ALS #IceBucketChallenge Case. As usual, below you’ll find our #CrisisRoundup of articles worthy of your attention.

Crisis Management 190

Crisis Management Viral Crisis Healthcare 190

The Hoffman Agency

JANUARY 26, 2021

This internship has also provided the opportunity to practice my chemistry using the elements of storytelling. The best advice I’ve received during my internship was during the workshop with Lou. The post Let’s Discuss Over Zoom appeared first on "What's HAppening" Blog.

Exercises 69

Exercises Pitching Storytelling Internal 69

Deirdre Breakenridge

JULY 10, 2019

As a communicator of 30 years, I want to make sure that any workshops, training, speaking and the courses I develop will always stress helpful, ethical, communication with EQ in the driver’s seat. Brené Brown, who is a researcher and storyteller, nailed this in her TED Talk. In a nutshell, you have to FEEL First!

Ethics 177

Ethics Social Media Leadership Communications 177

MaccaPR

NOVEMBER 24, 2014

Traffic to your content ships (owned online sites like your website, landing page or blog). 13 visual storytelling tips and the. Social Media Workshop presentation. Social Media Workshop with Paul Maccabee and Christina Milanowski from. Source: Rebecca Zenefski ). Social Media Is the Means to Many Success Metrics.

Social Media 82

Social Media Media YouTube Film 82

Karen Freberg

JULY 3, 2021

I am extremely proud and grateful for the opportunity to be a track and field athlete, and using early tools for the internet and blogging to get my story across. I even did some guest blogging for sites like Trackshark and Dyestat. on Saturday, June 10, 2006. Photo by Kirby Lee/WireImage). You also need to create your own media.

Analysis 80

Analysis Case Study Brand Branding 80

The Hoffman Agency

AUGUST 10, 2022

I’ve also had the privilege of receiving direct instruction from our CEO and founder Lou Hoffman himself by attending his storytelling workshops. The post Never Stop Being a Student: How My Professional Identity Is Sculpted by My Passion for Learning appeared first on "What's HAppening" Blog.

Travel 36

Travel Storytelling Meeting Internal 36

PR in High Definition

MARCH 21, 2018

We are all storytellers, no matter who we are or what we do – and we deliver our stories with varying degrees of brilliance or dullness. So how can you be a great storyteller, for yourself or for your business? The best stories do not flatter the storyteller. workshop this month about the power of storytelling for brands.

Storytelling 48

Storytelling Film Creativity Journalism 48

PRSay

MAY 23, 2019

I ran into this again during my “ Secrets of Media Relations Masters ” workshop. One of the attendees had just had a great run with a tried-and-true travel destination story angle — you post a job listing for someone to live at a resort for a year while blogging. He got great traction with it.

Training 77

Training Travel Media Relations Creativity 77

Solo PR Pro

AUGUST 9, 2016

Step Out of Your Comfort Zone – Jessica Lawlor, Communications Consultant, JessicaLawlor.com and Founder Get Gusty Blog. Solo Panel – Ask the Expert workshop with Kellye Crane, Karen Swim, APR and Lanette Hart, APR, CPRC. Master Storytelling– Lisa Gerber, Founder, Big Leap Creative.

Conference 40

Conference Storytelling Instagram Crisis 40

Waxing UnLyrical

JUNE 28, 2018

When people in my workshops start sharing their stories, the room comes alive as listeners express some version of “I know what you mean” or “I’ve been there.” By harnessing the power of storytelling, you can break down walls, build affinity and better position yourself, and your organization, for success. Stories connect.

Storytelling 81

Storytelling Chemicals Nonprofit Agency 81

Contently - Strategy

OCTOBER 9, 2019

This summer, as part of a Contently innovation workshop, I decided to devote two days a week for conducting empathy interviews with clients and prospects. To be honest, I worried that the exercise would be redundant—I’d worked with dozens of clients as a content strategist and interviewed dozens more for our blog over the years.

How To 104

How To Marketing B2B Exercises 104

Communications Conversations

DECEMBER 5, 2019

This role is connected to many communications avenues – our Room & Board Careers website , our employer-related social media channels, developing employer brand-related content for our blog and social media sites, producing collateral and more. But one thing that ties into so many of my upcoming projects is storytelling.

LinkedIn 88

LinkedIn Social Media Storytelling Agency 88

Stephen Waddington

MAY 16, 2019

A blog about careers as told by eight marketing and PR practitioners in a workshop at Newcastle University. She urged encouraged students to hone skills in creativity, storytelling and pitching. We ran a session for for PR students at Newcastle University last week on getting hired and getting ahead.

Marketing 60

Marketing Newspapers Public Affairs Airlines 60

The Hoffman Agency

SEPTEMBER 7, 2020

With these specific B2B audience subgroups in mind, we chose three different landing pages with varied content: Tech PR , The Story is Always There and Storytelling Training. Meanwhile, the first run of our Storytelling Training ads capitalized on my personal favorite illustration from our creative team.

Advertising 36

Advertising Advertising B2B Facebook 36

PRSay

FEBRUARY 5, 2018

Speeches, white papers, blog posts and even tweets create expectations about an executive’s communication skills that must be met when they do live Facebook chats, meet customers or talk with employees. In local, regional and national workshops, Campbell has taught hundreds of professionals to be better ghostwriters.

Communications 148

Communications Employee Leadership Writing 148

Solo PR Pro

AUGUST 16, 2016

This was an interactive workshop where the experts broke into 3 zones – Taking the Plunge, New Business/Fees and PR Skills / Client Management- so there was no presentation. Workshop participants moved around the zones to ask the experts questions. Become the Storytelling Hero: Literally!

Conference 40

Conference Crisis Community Crisis Communications 40

Marketwired

FEBRUARY 16, 2016

This is post 1 of our 5-part #CreativePR blog series. Our spring blog series will dive into this topic. Creative PR is moving your storytelling to new levels by creating and sharing more interactive and visual content. She holds a B.A. in Philosophy from Loyola University Chicago, and an M.A. rebekahiliff.

Creativity 100

Creativity Pitching Writing Conference 100

Polaris

DECEMBER 14, 2014

This book isn’t technically fiction, but Katz is such a good storyteller that it takes you away from your crazy world. Eden also recommends Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) that Engage Customers and Ignite Your Business, co-authored by Ann Handley and C.C. 5 Sarah Arrow.

Marketing 251

Marketing Resources Content Marketing Leadership 251

PR 20/20

OCTOBER 31, 2017

Disclaimer: this is not your average end-of-year tips and tools blog post. The live 4 - 5 hour workshop provides a framework to develop more realistic, impactful ideas. Enable Data Visualization to Empower Data Storytelling. If numbers are down, how can you prove that next year’s performance will improve?

Enterprise 57

Enterprise Tools Strategy Marketing 57

MaccaPR

DECEMBER 17, 2014

Following up on the insight she shared on ads from Pantene to Under Armour in my last MaccaPR blog post, “The New Wave of Fem-vertising: 5 Female Empowerment Campaigns We Love,” we will be diving deeper into how brands can engage effectively with women in this exclusive Q&A. Source: Verizon ).

Interviews 61

Interviews Marketing Consumer Advertising 61

PR 20/20

SEPTEMBER 17, 2019

Experiential storytelling. Programmed by Scott Brinker (you probably know him from his blog ChiefMartec.com ), the MarTech Conference takes a graduate-level look at marketing, technology and management topics. In case you missed #INBOUND19, check out the recap on our blog. Topically, this event covers a lot of ground.

Conference 97

Conference Marketing Case Study Content Marketing 97