5W PR

FEBRUARY 11, 2025

For brands, the stakes couldn’t be higher consumer trust , once lost to viral falsehoods, proves difficult to rebuild. This velocity means brands often find themselves playing defense against viral falsehoods before they’ve even identified the source.

Brand 78

Brand Branding Viral Training 78

5W PR

NOVEMBER 12, 2024

The Impact of Interactive Challenges and Trends TikTok’s viral challenges and trends have significantly shaped beauty marketing strategies. By actively participating in relevant challenges and trends, brands can tap into the platform’s viral potential and reach a wider audience.

Trends 78

Trends Consumer Marketing Viral 78

Onclusive

SEPTEMBER 27, 2021

You can even plan ahead with our volume predictions feature, which is designed to alert you before posts about your brand go viral. By closely monitoring competitors and other relevant industry peers, you can pinpoint the best times to amplify your thought leadership by joining the most important conversations.

Social Media 369

Social Media Media Enterprise Viral 369

Critical Mention

APRIL 12, 2019

Through this phenomenon, viral and buzz marketing were born. A more in-depth look at viral marketing. Viral marketing is a strategy that primarily relies on social media networks to spread a company’s message. There are several prerequisites to the success of a viral marketing campaign. This campaign quickly went viral.

Viral 73

Viral Marketing Real Estate Travel 73

5W PR

NOVEMBER 1, 2024

Platform-Specific Campaigns: We identify the right platforms for your brand—whether it’s TikTok for viral content, TikTok Shop for seamless shopping integration, or Pinterest and Instagram for visually-driven storytelling. Released within a targeted timeframe, these posts create engaging, viral content that maximizes visibility.

Pinterest 78

Pinterest Viral Instagram Community 78

5W PR

APRIL 8, 2025

On one hand, a viral TikTok moment can trigger an immediate surge in Amazon sales. And when it comes to metrics, not every post has to go viral right away. The post 5WPR at BeautyMatter’s Future50: The Future of Beauty, Retail, and Wellness appeared first on Public Relations Blog | 5W PR Agency | PR Firm.

Retail 78

Retail Viral Community YouTube 78

Onclusive

JULY 18, 2017

Having captured and analyzed the performance data of millions of online articles at AirPR, we’ve seen that a blog post that goes viral can generate an order of magnitude more site visits and conversions than an earned piece in a top-tier publication. That’s what marketers and their PR colleagues need to track.

Comparison 294

Comparison Advertising Advertising Analytics 294

NewsWhip

OCTOBER 30, 2024

We’ve gone from the early days of viral content driven by media organizations (think BuzzFeed and Upworthy) on one or two platforms, to today’s complex, multi-platform and multi-format environment where news pages, creators, brands, and blogs are all competing for a user’s split-second of attention.

Tools 78

Tools Reddit Viral Instagram 78

Ronn Torossian

APRIL 29, 2019

The latest pop star has released the latest would-be viral video, featuring her next viral dance move, on social media. The post Capitalize Marketing Strategy for Trends without Losing the Long Game appeared first on 5WPR CEO Ronn Torossian Founder's Blog. Soon, businesses will begin to follow suit.

Trends 150

Trends Strategy Viral Marketing 150

Rock the Status Quo

AUGUST 15, 2014

It’s a one-way ticket to social media #virality.” To have their own post go viral, even land new business. Where they crossed the line of moral behavior was writing a blog post on how to benefit from a tragedy that still had everyone reeling, then attempting to educate marketers on how to leverage the opportunity.

Pitching 272

Pitching Viral Interviews Education 272

Melissa Agnes

AUGUST 29, 2014

From The Crisis Intelligence Blog. Power of Storytelling & Viral Fundrasing: Exploring the ALS #IceBucketChallenge Case. kfreberg examines this massively successful viral fundraising campaign, and discusses the lessons that PR professionals, marketers and PR professors should be taking away from this ALS campaign.

Crisis Management 190

Crisis Management Viral Crisis Healthcare 190

Melissa Agnes

JULY 17, 2014

If it’s truly a crisis, it will be published about in blogs and on news sites, and potentially make its way to traditional media. A crisis is a crisis and when it goes viral it goes viral everywhere, not just on social media. This means that a crisis is never a “social media crisis”, but rather a crisis.

Social Media 252

Social Media Crisis Media Viral 252

Cision

JULY 10, 2017

Also, comments on industry-related blogs can also provide ideas for your content. 37 Signals’ blog has long been airing its dirty laundry and mistakes to its blog readership, to great success. Maybe you haven’t broken up your weekly blog content into different subject areas, but you get that idea from another site.

Content Marketing 126

Content Marketing Marketing Employee Pinterest 126

Melissa Agnes

MAY 23, 2015

From female reporters being spontaneously and continually harassed during live reporting, to individuals making mistakes caught on camera and ending up losing their jobs as a result of the footage going viral. Additionally, what is the best practice for organizations whose employees get caught in these types of viral controversies?

Crisis Management 169

Crisis Management Viral Crisis Case Study 169

Polaris

NOVEMBER 29, 2014

The policy should include the suggested steps for researching, evaluating and reaching out to independent bloggers: The least number of blog posts every consultant must read before reaching out to a blogger. Above all, PR consultants need to fully understand the topics a blogger blogs about. Take time to avoid a viral disaster.

Policies 181

Policies Marketing Viral Pitching 181

Melissa Agnes

APRIL 1, 2014

On March 26th they published the following message to their blog : “We’re rolling out two new mobile features that make photos on Twitter more social. Twitter has recently revealed two new features coming to the platform. ” Sounds cool right? The fix: Monitor Twitter and set your privacy settings to best suit your organization.

Crisis Communications 240

Crisis Communications Twitter Crisis Communications 240

5W PR

FEBRUARY 14, 2025

Start by identifying your three most likely crisis scenarios – these typically include customer complaints going viral, product failures, or local emergencies affecting operations. The post Crisis Communication for Small Businesses: A No-Nonsense Guide appeared first on Public Relations Blog | 5W PR Agency | PR Firm.

Small Business 78

Small Business Crisis Communications Crisis Communications 78

MaccaPR

SEPTEMBER 3, 2014

Chief marketing officers are in love with the idea of breaking a GUINNESS WORLD RECORDS® event record and having their brands bask in the seemingly viral eruption of TV, radio, print and online buzz that comes from that honor. GUINNESS WORLD RECORDS Secret #4: Simplicity. “You don’t want to overwhelm journalists. .”

Viral 88

Viral Marketing Guidelines Local 88

Critical Mention

NOVEMBER 18, 2019

Stay a step ahead of your competitors in the new year by using lightning-fast media monitoring to go viral. . If you get continuous alerts that an online publication is promoting your brand in their blog posts, consider returning the favor by sharing their posts or mentioning them in your articles if relevant. Share Tweet Share.

Viral 70

Viral Radio Media Sports 70

Remote PR Jobs

MAY 30, 2024

You can also boost your creative juices by seeking inspiration from viral campaigns and staying up to date with industry trends. No matter what type of material you are creating– press releases, blogs, social posts, newsletters, or proposals– you must maintain a keen understanding of grammar and style.

Communications 214

Communications Creativity Writing Product Launch 214

5W PR

OCTOBER 24, 2024

Social Media’s Role in Shaping Beauty Trends Social media remains a major driving force behind beauty trends, with platforms like TikTok fueling viral product recommendations and beauty hacks. The event showcased how brands are leveraging these platforms to engage directly with consumers and create demand for new product launches.

Product Launch 78

Product Launch Chemicals Trends Consumer 78

Sword and the Script

DECEMBER 9, 2014

The blog posts weren’t especially compelling, in fact these were a little heavy with sales messages; case studies that had been re-purposed. These were however, solid blog posts, but just not of the epic variety…or so we thought. Dark Social: Antimatter to Viral Fixation.

Viral 119

Viral Marketing Web Case Study 119

Cision

JUNE 2, 2017

Also take a tour of their websites and blogs. Once you have their URLs, it’s time to tour their blogs, websites, and marketing tactics. Do they have a blog? In the blogging space HubSpot, Buffer, and Kissmetrics all do great work. Implement viral marketing tactics. Is the content good, great, or bland?

How To 198

How To Real Estate Web Case Study 198

Cision

NOVEMBER 8, 2015

Q: What tactics help to make a campaign go viral? Viral means something is shared, and we share things that create emotional connections somehow. That said, trying to be viral usually means that you won’t be viral. Q: Does it take paid research to make these stories go viral such as the University President story?

Viral 120

Viral Nonprofit Software Social Media 120

Mindful Marketing

MARCH 21, 2020

” Subscribe to Mindful Matters blog. During this moment of nearly unprecedented uncertainty, many people probably feel like Martin’s and other firms that have gone above and beyond to meet important, life-sustaining needs are their best friends. Learn more about the Mindful Matrix and Mindful Meter.

Viral 75

Viral Marketing Retail Transportation 75

Cision

MAY 12, 2017

Writing compelling content will always come to your rescue and so will the re=“nofollow” attribute for the links, especially in articles, blogs, guest posts, and press releases. As we saw with the recent United Airlines fiasco , crisis news doesn’t take time to go viral. This will prevent bad links from passing PageRank.

Google 259

Google Digital PR Mobile SEO 259

Deirdre Breakenridge

APRIL 10, 2017

But before you post a viral video telling your boss you’re quitting your job , it’s important to make sure you’re ready for what it takes to be a successful PR business owner. No one telling you it’s better to just do what the client asks instead of creating an integrated communications plan. What’s your niche?

Travel 281

Travel Technology Conference LinkedIn 281

Cision

AUGUST 21, 2017

[Note: This blog post contains spoilers for Game of Thrones S7, including E4, “The Spoils of War.” You don’t need to create the next viral video, but you do need to make a genuine connection with your audience. ” Continue reading at your own peril if you’re not that far!].

Strategy 258

Strategy Trade Shows Case Study Course 258

Onclusive

JULY 27, 2021

“Fools… are apt to think that events exogenously give us the news by jumping out at us, but, in fact, the news media are choosing the news because their financial success depends on their stories’ viral impact,” wrote Nobel prize-winning economist, Robert Shiller in his book called Narrative Economics.

Public Affairs 195

Public Affairs Viral Government Policies 195

Cision

DECEMBER 4, 2017

United Airlines came under fire for forcefully dragging a passenger out from the overbooked flight number 3411 as a video recording of the incident went viral on social media. They even published a blog post explaining what happened to the developer responsible for the crisis who became popular as “team-member-1” on social media.

Crisis 271

Crisis Brand Branding How To 271

Melissa Agnes

SEPTEMBER 21, 2014

How to plan for a global, viral crisis. Check out our Crisis Intelligence Blog. How culture, both organizational and national, impacted Malaysia Airlines’s crisis communication. The importance of getting the first 24 hours right in a crisis. Follow Melissa on Twitter: @melissa_agnes. Connect with Melissa on LinkedIn.

Airlines 210

Airlines Crisis Management Crisis Crisis Communications 210

Cision

DECEMBER 5, 2017

Blog Posts. Yes, I’m talking about blogging. Blogging is no longer an experimental trend that might be a waste of time. No, there is overwhelming evidence that shows maintaining a blog yields business results. Brands who blog have more indexed web pages, which boosts SEO. You’re doing it. She’s doing it.

Infographics 235

Infographics Case Study Content Marketing Video 235

HMA Public Relations

FEBRUARY 16, 2023

Viral memes for brands like Popeyes and Ocean Spray have created opportunities for individuals like 18-year-old Dieunerst Colin. Read more on how he went from memes to dreams in this blog post from Justin Liggin.

Viral 98

Viral Blogging Brand Branding 98

Remote PR Jobs

JULY 11, 2024

Their brand voice remains true to themselves, complete with a viral-worthy, hysterical online edge. Create Engaging Content : Develop blogs, videos, and social media posts that tell stories related to your brand. Their social media draws a perfect line of self-deprecation, transparency and authenticity.

Brand 213

Brand Branding Storytelling Airlines 213

Beyond PR

JUNE 13, 2017

We see it every day: fast food chains challenge devotees to gather retweets for “ nuggs ,” personal care products advocate for women’s equality and airlines get called out — for both successes and major fails — in viral videos. But without a distribution channel, your company blog is like a car without an engine. Pack Up the Trunk.

Blogging 77

Blogging Company Engineering Airlines 77

Deirdre Breakenridge

APRIL 21, 2015

However, today we are able to take video to the next level with Vine, Meerkat, and Google+ Hangouts On Air, as well as the use of those unplanned viral videos that spark incredible passion and interest in our social communities. This was an important question and one that should be explored beyond one student or one blog post.

Video 150

Video Viral Community Survey 150

Critical Mention

OCTOBER 27, 2018

This video quickly went viral and has more than 40 million views on YouTube. The video went viral after its launch with over 600,000 views on YouTube. His agency focuses on blogging, sales and website pages and eBooks. IT remake featured a themed horror house. After the infamous horror film “IT” was remade in 2017, Warner Bros.

Film 131

Film Viral YouTube eBook 131