Waxing UnLyrical

NOVEMBER 22, 2010

Because if there’s one thing I believe takes public relations from good to great, it’s when your audiences start becoming your community through the relationships you develop with them. But I was curious to see how Maddie and Lindy perceived not just Open Community , but its juxtaposition with public relations.

Community 88

Community Publicity Web Social Media 88

Stephen Waddington

AUGUST 14, 2018

Social sells: Prowly Magazine community From the outset we felt as if every conversation with a prospect was like a recruitment interview rather than a discussion about a tool. It’s how Prowly Magazine was born - our educational community. We took this as a signal that the PR business needed some solid education.

Tools 112

Tools Education Film Local 112

Deirdre Breakenridge

FEBRUARY 26, 2018

A Guest Post by Corina Manea, Chief Community Officer of Spin Sucks & Founder of NutsPR. Make it about your team, and you’ll reach your community’s hearts. It’s about your community. Next on your list should be to build a community and involve them in your social media efforts. It was for the kids. Are they engaged?

Brand 256

Brand Branding Social Media Employee 256

PR for Anyone

OCTOBER 27, 2021

Interview a customer. Share your favorite place in the community. Welcome a new business in the community. Share your favorite business book. Introduce your newest employee. Post a #TBT. Post a fill-in-the-blank question. Share someone else’s content. Post something seasonal. Do a Facebook Live. Do a “how-to”.

Real Estate 227

Real Estate How To Infographics Video 227

Cision

SEPTEMBER 1, 2016

I recently spent a year interviewing senior public relations professionals in 31 countries about best practices in their cultures for my newly-published book, Pitch, Tweet, or Engage on the Street: How to Practice Global Public Relations and Strategic Communication. That’s one thing that our communities love.”.

Local 216

Local Government Community Corporate 216

Deirdre Breakenridge

MAY 23, 2017

Your blog is your community. And it’s better to build an engaged community over time than it is to serve up a lot of content in the beginning and then drop off the face of the planet. I’ve “covered” book releases, product launches, and restaurant openings. Interview each other or trade posts.

Blogging 282

Blogging Case Study Social Media Instagram 282

ReimaginePR

OCTOBER 3, 2016

Reason #2: You can finally say you wrote the book on the subject. Reason #5: eBooks allow you to create a community around your brand. The audience who reads and reacts positively to your content is much more likely to join your community of followers. Don’t allow the prospect of writing an book to overwhelm you.

eBook 219

eBook How To Writing Community 219

Flack's Revenge

JUNE 29, 2022

The article explained a lot, but I still had questions; so I tracked down Diego Pineda and asked if he’d like to come on our podcast, PR, Done & Doner for an interview. See below for Diego’s bio, and listen to the podcast on Spotify and other channels; or watch a video of the interview, above. He graciously agreed.

Content Marketing 156

Content Marketing Leadership Marketing Interviews 156

Deirdre Breakenridge

MARCH 14, 2018

Community Building. The number one lesson I learned from my journey of self-reinvention is community building. With so much content in the digital space, I simply cannot imagine being a content creator, consultant, or business practitioner without having a community. Here are two practices that I recommend. How about you?

Education 224

Education Community Social Media Energy 224

Remote PR Jobs

JULY 19, 2024

Networking Meetups: Smaller, local events that bring together professionals from various fields can be particularly useful for building casual, organic relationships within your community. Webinars and Podcasts: Host webinars or podcasts to discuss PR topics, interview industry experts, and provide actionable tips.

Case Study 227

Case Study Conference Local Trade Shows 227

PR Job Coach

NOVEMBER 26, 2020

Her book, an Amazon bestseller, was ranked as one of INC Magazine 9 Books Every Professional Should Read in 2019 and Kirkus described her book as a “compelling argument and a spirited call to action against workplace age discrimination.” with a major in electronics engineering from the Community College of Philadelphia.

Corporate 274

Corporate Leadership Advertising Advertising 274

Critical Mention

JANUARY 3, 2019

I started reading some very interesting papers and books about the psychological forces come into play in tough corporate and external environments. That honor and experience dramatically increased my exposure to the anti-bribery and compliance community. Reading her books in prison had a real impact on me. SCHEDULE A DEMO.

Interviews 105

Interviews Ethics Government International 105

Cision

JUNE 28, 2016

For the second half of 2016, I ’ m interviewing the world ’ s best content creators, futurists and change agents to see how content got where it is today and see where it ’ s going tomorrow. . Many, including Comm, played around on Blab to test growing a community. “ In 2016, live video seems like a no-brainer.

Social Media 213

Social Media Media Video Film 213

Melissa Agnes

MARCH 21, 2018

Because the risk they face is of the gravest nature, and the impact and the benefits that result from helping these entities and professionals better communicate and connect with their communities, both in and out of crises, is extremely important for everyone involved. Interview for The Police Podcast, with Tim Burrows.

Crisis 55

Crisis Publicity Interviews Training 55

Deirdre Breakenridge

NOVEMBER 23, 2016

Book Reviews / Journal Research. I know there is only so much time in a day, but some of your best time can be spent helping your colleagues who write books or do research for the PR industry. For example, new books on PR, social media, strategic planning, influencers, etc., I use my blog, PR Expanded , for video book reviews.

Skype 150

Skype Industry Storytelling Interviews 150

PRSay

JULY 30, 2020

But give yourself a leg up: Soak up all the articles and books you can find that will make you a better student and a better global citizen. Take this opportunity to read more about important social issues about anti-racism or being a better ally to our LGBTQ community. Yeah, I know that you just spent more than a decade reading.

Brand 197

Brand Branding Local Interviews 197

Waxing UnLyrical

FEBRUARY 4, 2013

If you’ve created neat Listly lists the WUL community and I should know about, please leave the URL(s) in your comment below! Adding context and community. Last year, Jay Baer did a terrific interview with Mark Schaefer on his book, Return on Influence , and you should read both. List are subjective.

Community 85

Community Nonprofit Twitter Measurement 85

Onclusive

JANUARY 31, 2018

They have a DNA, which you can read more about in my book. “To Positioning is not a creative exercise nor is it a matter of sitting down and reading customer interviews and talking to a few employees, locking yourself in a room and coming out with this great idea. So how do you do positioning?

Content Marketing 191

Content Marketing Marketing Exercises Employee 191

Sword and the Script

JUNE 26, 2018

It was cumbersome…but a vast improvement from books-on-tape. Many podcasts interview authors, but Roger Dooley tends to find authors that are generally more cerebral – literally and figuratively. The interviews home in on the subject matter – rather than ask “what inspired you to write the book.” 3) Marketing Smarts .

Marketing 107

Marketing B2B Interviews Content Marketing 107

Critical Mention

JANUARY 22, 2019

In this interview, she shares her insights into how marketing has changed over time, the most valuable social media channel for marketers and how to make more of an impact as a marketing professional in your community. I craved community, comments, Twitter, Facebook (even if social media hadn’t happened yet… LOL). Full report.

Interviews 60

Interviews Content Marketing Writing Journalism 60

PR for Anyone

OCTOBER 20, 2021

Interview a customer. Share your favorite place in the community. Welcome a new business in the community. Share your favorite business book. Take a picture of your workspace, office, or co-workers. Introduce your newest employee. Post a #TBT (throwback Thursday). Post a fill-in-the-blank question. Do a “how-to”.

How To 130

How To Video Interviews YouTube 130

PR for Anyone

AUGUST 11, 2021

He read that entire pitch AND booked her for a segment. You can take the same story and you can tweak it and, give it, you know, an angle this way, for this station, and an angle for this station, an angle for this station, but do not pitch the exact same story to the same or to all the different media outlets in your community.

Pitching 223

Pitching Media Television How To 223

MaccaPR

MAY 3, 2019

How can marketers like you get your CEO or brand spokesperson interviewed on a podcast that’s heard by tens of thousands, or even millions, of listeners? And, just as challenging, how can you convince your CEO that securing a podcast interview could be as valuable for your company as an interview in "Bloomberg Businessweek?".

Company 113

Company Interviews Print Pitching 113

PRSay

AUGUST 6, 2019

In interviewing Gen Zers, ages 13-22, nationwide for my book, “Decoding Gen Z: 101 Lessons Generation Z Will Teach Corporate America, Marketers & Media,” I detail six degrees of Gen Z which reinforce the comment of the MTV chief marketer. Gen Z can’t be ignored now or in the future. Brands can’t simply pander to us.

Television 158

Television Instagram Consumer Newspapers 158

Flack's Revenge

MAY 12, 2016

So I got back in touch with Hannah and conducted the following email interview. By getting out of the inbox, we simplify interaction, provide a sourcing tool for reporters and the best distribution and engagement tool for PR pros that allow them to create, entertain and engage media communities in a single place. What is Babbler?

B2C 120

B2C System Interviews Report 120

Sword and the Script

NOVEMBER 12, 2016

Another 54% said they relied on current customer interviews, while approximately 52% used marketing team recommendations.” The eMarketer report drew from surveys conducted by Pan Communications , the B2B Technology Marketing Community on LinkedIn, and the Atlanta-based demand generation firm, Annuitas. Bold emphasis added ].

B2B 121

B2B Marketing How To Survey 121

ImPRessions - Crenshaw Communications

OCTOBER 6, 2017

Videos – particularly “how-to” or “behind-the-scenes” Podcasts – producers are constantly looking for guests and appearances are a great way to help hone interview skills. Leadership reputation can be increased substantially by sharing information with colleagues and community. It also gives back.

Leadership 149

Leadership Trade Shows Healthcare Education 149

Bianchi Biz Blog

JULY 21, 2022

So, if your company is trying to do interviews or demonstrations with journalists on the show floor amidst the massive number of attendees, the show traffic and noise can easily impact on your results … and most likely not in a positive way. In addition to the 3,185 media, CES 2022 attracted 84,600 industry attendees (44.5K in person and 40.1K

Mobile 113

Mobile Technology Automotive Interviews 113

Bianchi Biz Blog

SEPTEMBER 19, 2024

Challenge: If your company is trying to do interviews or demonstrations with journalists on the show floor amidst this massive number of attendees from around the globe, the show traffic and noise can easily impact your results and, unfortunately, not in a positive way. Even with 2.5-plus

Technology 92

Technology Automotive Interviews Mobile 92

Waxing UnLyrical

DECEMBER 13, 2013

Books that will round you out: 1. I waxed lyrical about Lee’s book last year, and it is really one of the best business books you can buy, either for yourself or as a gift (or both!). It’s an elegant and quick read (and you know me, I don’t WUL about a ton of business books). You must read this book.

Conference 110

Conference Hotels Privacy Resources 110

5W PR

OCTOBER 10, 2024

For example, a boutique hotel might share the founder’s passion for design and hospitality, while a luxury resort could highlight its commitment to sustainability and community engagement.  Pitching story ideas, arranging interviews, and providing media kits ensure that the brand is featured in relevant publications and news outlets.

Consumer 78

Consumer Brand Branding Crisis Management 78

Stephen Waddington

JULY 6, 2022

Practitioners and academics operate in almost entirely separate communities. Betteke van Ruler borrowed the title of a poplar book on gender issues to describe the situation between the two communities. To communicate effectively across a full range of platforms and technologies. Organisational Capabilities.

Publicity 167

Publicity Ethics Training Education 167

wiredPRworks

APRIL 20, 2022

Have you ever read a book that completely changed your life? In 2007, David mentioned my fledgling blog wiredPRworks in his book, “ The New Rules of Marketing and PR.”. When I found David’s work and read his first book, I knew I’d found the roadmap to the future of marketing and PR. And, he even added links to their sites.

Marketing 118

Marketing Social Media Trends Instagram 118

Polaris

MARCH 6, 2015

In this book, Snow identifies 9 principles to help explain how some of today’s most successful innovators—comedians, business people, designers, inventors, athletes and more—are able to use less effort to achieve much more. The one criticism I have of the book is that the ideas aren’t really new: Find a valuable mentor.

Airlines 100

Airlines Viral Sports Ethics 100

Cision

MARCH 29, 2016

Kim Spear, director at Newgate Communications, has helped her clients build brands in China and also worked with sponsors during the 2008 Beijing Olympics. In this interview, she discusses what it’s like to work in PR in Asia, what it takes to build a successful brand and how to stay on top of an ever-evolving industry.

Local 120

Local Retail Newspapers Sports 120

Melissa Agnes

APRIL 11, 2018

They’re also losing the trust of their community, who feel—whether rightfully or not—that they’ve been cheated and misguided all this time. Facebook is now being hounded by congress and presented with class action lawsuits for their lack of effectively managing this issue throughout the years.

Crisis 160

Crisis Crisis Management Policies Privacy 160

PR for Anyone

FEBRUARY 21, 2024

Communities such as religious groups, exercise classes, or book clubs, help give individuals a sense of belonging. Dr. Saltz reflects on her book “The Power of Different: The Link Between Disorder and Genius,” which explores the neurobiological connection between mental health issues and unique strengths.

Exercises 130

Exercises Social Media Television Comparison 130