Melissa Agnes

AUGUST 12, 2014

In today’s “trust economy”, your company’s reputation is your most valuable asset. Note: This will probably correlate with your pre-determined crisis communications platforms.). Put some thought into these important questions and launch your personal brand intelligently. More than a crisis preparedness strategy.

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Crisis Communications Crisis Communications Energy 251

Ronn Torossian

AUGUST 14, 2023

Companies face various crises that can harm their reputation and business. To protect their brand image and regain public trust, it’s essential for companies to respond quickly and effectively. Effective crisis communication strategies can help companies navigate through turbulent times.

Crisis Communications 195

Crisis Communications Crisis Strategy Communications 195

Melissa Agnes

MARCH 24, 2014

Either way, proper management of one’s online reputation / personal brand is absolutely a subject that must be incorporated into today’s curriculum. Teaching students proper online reputation management. This needs to include: Understanding the reach and impact of one’s online reputation. Point final.

Reputation 254

Reputation Crisis Communications Education Study 254

Melissa Agnes

FEBRUARY 25, 2014

This is a major potential crisis for Apple. Although the innovative and highly loved brand tends to get away with a lot due to the extreme levels of love their evangelists have for the organization, an incident of this magnitude can do the worst thing imaginable: breach the trust of their very loyal customers. Case Studies'

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Crisis Communications Crisis Communications Case Study 232

Onclusive

MAY 13, 2021

A crisis situation can disrupt operations, damage reputations, destroy shareholder value, and trigger other threats. However, if you have the proper crisis management plan in place, it is easier to effectively manage a crisis and protect your brand reputation, ultimately safeguarding your entire organization.

Crisis Communications 195

Crisis Communications Crisis Communications Crisis Management 195

Melissa Agnes

FEBRUARY 16, 2016

Crisis communication is one of the most important aspects of your crisis management. In fact, whom you communicate with in a crisis, along with when and how you communicate with them, can mean the difference between successful crisis management and crisis management failure. Subsidiary brands.

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Crisis Communications Crisis Communications Crisis Management 193

Melissa Agnes

SEPTEMBER 5, 2019

One of the challenges of communicating effectively in times of viral issue and crisis management is ensuring that your brand’s communications are consistent across every stakeholder group, region and department. Crisis communication is complex, dynamic and critically important to get right.

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Crisis Communications Crisis Communications Crisis Management 203

Onclusive

MARCH 31, 2021

With careful planning, you can put together an effective PR crisis plan that allows you to move quickly and avoid pitfalls. Here are three steps for effective crisis communications management: 1. Have a crisis plan (not just ideas). No brand is immune. Respond quickly and transparently.

Crisis Communications 195

Crisis Communications Crisis Communications Insurance 195

Onclusive

AUGUST 3, 2021

Earned media content is king when it comes to building brand reputation—your biggest brand asset. The technology to measure the business impact of communications on a company’s bottom line is now readily available, providing communicators with ample opportunities to develop data-driven PR strategies. .*

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Brand Branding Media Measurement 370

Melissa Agnes

FEBRUARY 10, 2015

And you don’t need to be a major brand or organization to have this risk threaten your very livelihood. How to minimize the risk of a data breach crisis. If your website was hacked, what could that do to your reputation and how could it immobilize you? How to plan for and respond to a data breach crisis.

Crisis Communications 180

Crisis Communications Crisis Data Communications 180

Onclusive

APRIL 29, 2021

That’s why media monitoring, sentiment analysis and competitive intelligence gathering are your best friends in a time of crisis. It is also critical to be able to measure how your response is resonating with your intended audiences and how your brand reputation is faring during a crisis. brand reputation)?

Crisis 367

Crisis How To Crisis Communications Reputation 367

Shift Communications

SEPTEMBER 26, 2014

Brand reputations can make or break a company; a few bad reviews or questionable comments on social media could turn away customers instantly. Of the many things that play into a brand’s reputation, there are a few that you have control over: customer service, your online presence, and corporate social responsibility.

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Reputation Brand Branding Customer Service 137

Ronn Torossian

MAY 6, 2016

Security breaches not only put the brand and its employees at risk, but also the customers and clients, which the company serves. This affects the brand’s reputation and its ability to inspire trust. The post Crisis Communications: Preparing for a Cyber Attack appeared first on 5WPR CEO Ronn Torossian Founder's Blog.

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Onclusive

AUGUST 9, 2021

Owned media consists of publishing content on brand-owned channels such as a customer-facing blog, email campaign, or social media outreach. Corporate communications regularly involves interaction with senior leaders and HR departments. Studies show that brand loyalty plays a huge role in why people spend their money the way they do.

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Training Media Training Crisis Communications Reputation 370

Onclusive

AUGUST 22, 2017

The flipside of earned media is owned media: publishing content on brand-owned channels such as a customer-facing blog, Medium publication, and the like. A subset of corporate communications work, developing, documenting, and disseminating overarching corporate messaging is key to building a strong brand with a consistent message.

Media Training 397

Media Training Crisis Communications Conference Training 397

Cision

JUNE 26, 2015

Without a crisis communication plan in place to stop threats from escalating to crises, brands often fail to save their reputations from becoming tarnished. Want to learn how to crush a crisis before it begins? 2. If they’re affected by your brand’s actions, add them to your list.

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Crisis Communications Crisis Communications Guidelines 120

Shift Communications

JANUARY 22, 2018

In previous posts, we’ve shared the basic crisis triangle : Respond with knowledge, speed, and ownership. To develop a more effective crisis communications strategy, we need to understand trust. Many social media crises, such as brands saying something inappropriate, stem from failures of integrity. Christopher S.

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Crisis Communications Crisis Reputation Communications 98

Cision

JULY 13, 2015

They can be relied upon to carry out their duties, which leads to the first point about crisis communication planning: 1. Identify communication crisis responders. He can poke humor at the brand without sacrificing the brand or its reputation. Where might your brand run aground?

Crisis Communications 120

Crisis Communications Crisis Communications Wikipedia 120

Sword and the Script

NOVEMBER 4, 2014

It may seem counterintuitive, but the ingenuity of deftly navigating the most difficult of binds goes to show PR is often as much about problem solving as it is communication. Corporate crisis communications provides a demonstration because there are very clear constraints: Unknown unknowns – the effort to understand what is happening.

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Crisis Communications Creativity Crisis Communications 116

PRSay

OCTOBER 3, 2024

Every brand, no matter how revered or popular, will face a moment of truth — a crisis that tests its reputation and the loyalty of its audience. The key to surviving such a crisis starts with solidifying support for your brand before the crisis hits. Consider the brands that you trust most.

Storytelling 158

Storytelling Crisis Brand Branding 158

Solo PR Pro

MARCH 3, 2020

“All good PR pros know you can be both reassuring and completely honest in a crisis- and in fact, the latter plays an important role in the former.” – Kellye Crane, Crane Communications. It’s full-on Crisis Communications mode for those of us who specialize in such things. You can connect with Michael on LinkedIN.

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Crisis Communications Crisis Communications Retail 93

Agility PR Solutions

NOVEMBER 7, 2023

Crisis situations can strike from seemingly nowhere at any time, and how well a healthcare organization responds can have a profound impact on their (often hard-earned) brand reputation, their credibility, and […] The post Healthcare PR: Navigating crisis communication and upholding mental health privacy appeared first on Agility PR Solutions. (..)

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Healthcare Privacy Crisis Communications Crisis 109

Cision

DECEMBER 4, 2017

As much as social media followers love to praise your brand, they won’t hesitate to criticize your actions if they have a good reason. One negative comment can attract thousands of tweets and reactions, turning that single comment into a full-blown PR crisis. Read on for three tips to turn a social media crisis into a PR win.

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Crisis Brand Branding How To 271

Remote PR Jobs

OCTOBER 21, 2024

For example, when working with a new client outside your field, it’s important to ask them the right questions about their brand and to listen to them carefully. This helps everyone stay on the same page, so the services you provide fit their brand image. It lets brands connect with their audience directly and instantly.

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Writing Publicity How To Examples 264

5W PR

NOVEMBER 2, 2020

Creating an effective crisis management plan can be a hard task for any communication team. Not only because of risks associated with crises—including everything from the damage of reputation to loss of key customers—but because creating a detailed plan for an unknown event is a challenge.

Crisis Management 88

Crisis Management Crisis Communications Crisis Communications 88

Onclusive

JUNE 29, 2018

This month, AirPR hosted the webinar “How to Protect Your Brand in a PR Crisis.” Moderated by Heidi Sullivan, President of HKSully Consulting, the webinar outlined best practices in the New PR world of rapid-response and all-way communication. From Facebook to Starbucks, no brand is safe from a communications crisis.

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Crisis How To Brand Branding 186

Presspage

NOVEMBER 8, 2024

To keep your company from falling into this PR trap, this blog post will teach you everything you need to know before you can get started with your crisis communication strategy. Let’s start with what crisis communication is. What is crisis communication?

Crisis Communications 78

Crisis Communications Crisis Communications Reputation 78

Remote PR Jobs

OCTOBER 29, 2024

First, you’d dive into creating a brand kit and getting to know the target audience. Rather than just listing it as a skill, dive into when your communication strategies made a difference. Teamwork and Collaboration: In PR and Communications, success often comes from teamwork. Then come the content calendars and post schedules.

Publicity 261

Publicity How To Examples Crisis Management 261

Cision

APRIL 18, 2016

What’s one pain point all brands share? In a matter of minutes, trolls can get your blood boiling, your fingers tapping a hot-tempered response and your brand well on its way to a potential crisis situation for all of the world to see. Keep a crisis communication plan in your back pocket just in case.

Brand 120

Brand Branding Crisis Crisis Communications 120

Reputation Us

DECEMBER 23, 2014

Communications Tools Media Relations PR Best Practices Public Relations Reputation Social Media 2015 branding communications Communications Plan crises crisis communications crisis management internal communications New Years Plan New Years Resolutions NYE Portland PR portland public relations PR pr plan public relations public relations plan reputation (..)

Crisis Management 129

Crisis Management Crisis Communications Reputation Crisis 129

Ronn Torossian

APRIL 18, 2016

This is because, unfortunately, many brands do not call on PR specialists until tragedy strikes. Giving PR a bad reputation in the public eye, as the bad guys called in to hide or spin the truth and help brands to cover up mistakes and even illegal activities.

Crisis 150

Crisis Crisis Communications Crisis Management Reputation 150

Axia PR

NOVEMBER 25, 2020

A crisis communications plan protects and defends companies and organizations from a fallout in the public eye. Developing a crisis communications plan can help companies maintain their reputation. Insufficient external and internal communications can cause the following: Operational response failure.

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Crisis Communications Crisis Communications Crisis Management 71

Buchanan PR

FEBRUARY 14, 2024

Photo by Camilo Jimenez on Unsplash In the fast-paced and ever-evolving landscape of healthcare, effective crisis communication is paramount for maintaining a positive brand reputation. In this blog post, we will explore strategies for effective crisis communication in healthcare settings. Contact us today.

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Crisis Communications Healthcare Crisis Communications 64

Reputation Us

NOVEMBER 15, 2021

Risk and insurance professionals are putting increasingly less emphasis on physical assets, and more focus on intangible risks such as cyber threats, business interruption and reputational risks. Today, most corporations value brand and reputation ahead of property, plants and equipment.”. Recognizing The Big Risk. Animal abuse.

Insurance 97

Insurance Insurance Exercises Reputation 97

Melissa Agnes

NOVEMBER 10, 2014

An absurd amount of businesses, of all different industries and sizes, are losing reputation and major revenue from well planned and highly impactful defamation attacks. These attacks can and do come from anybody – from angry customers to unlawful competitors – and require legal and crisis communication expertise to manage.

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Crisis How To Exercises System 203

Cision

MAY 23, 2015

Here are five steps to consider when creating your crisis communication plan. How you react and take responsibility for the situation will make or break your brand’s reputation. When a crisis occurs, many companies scramble to respond quickly. Want more crisis communication tips? Define the problem.

Crisis 120

Crisis Crisis Communications How To Brand 120

Onclusive

NOVEMBER 8, 2023

Owned Media & Content Strategy Owned media consists of publishing content on brand-owned channels such as a customer-facing blog, email campaign, or social media outreach. Corporate communications regularly involves interaction with senior leaders and HR departments. PR pros often review and edit when appropriate.

Training 195

Training Media Training Crisis Communications Reputation 195